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 | KATE WILSON A recent statistic on female representation in the South African ad industry caught my eye: Just 3% of creative heads are female. There is no questioning the exceptional female creative talent in our industry, so why then are we not seeing more female creative heads?...read |
|  | WAYNE HULL Wayne Hull highlights that for CEOs and CMOs alike, addressing customer experience will be the key imperative in 2018 - and not merely at the B2C level, but B2B and B2B2C too...read |
|  | LEIGH ANDREWS Explaining concepts like the 'missing middle' and various African economic myths and misconceptions, Professor Haroon Bhorat shared the harsh economic realities of growing up in South Africa today, at the launch of the UCT Unilever Institute of Strategic Marketing's Youth Report 2018...read |
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| Advertising |
 | KIRIGO KAMORE Caution! Symptoms may include complacency, marketing myopia, and societal regression caused by abrupt discontinuation... Read |
 | The winners of the 2018 Clio Awards have been announced and eight South African entries have made the grade... Read |
| CRM, CX, UX |
 | In an increasingly tough economic environment, businesses must do all they can to not only attract new customers, but look after existing ones - especially those who are categorised as 'high value'... Read |
| Radio |
 | ISSUED BY PRIMEDIA BROADCASTING Primedia Broadcasting Western Cape CEO, Trish Taylor, discusses the Kfm 94.5 brand journey and success in the last year... Read |
| Retail |
 | September 2018 marks 80 years that Cadbury Dairy Milk has been enjoyed in South Africa. The chocolate brand will be celebrating the anniversary by launching eight heritage packs, showcasing some of its designs throughout its history... Read |
| Fairness First |
 | LEIGH ANDREWS The third session of the UCT Unilever Institute of Strategic Marketing's Youth Report 2018 release was presented by Martin Neethling, director of groceries at Pioneer Foods, and was all about the 18- to 24-year-old market, the changing definition of teenagers and the game-changers in this regard... Read |
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 | African Response offers market research, ongoing insights, strategic advisory & consulting, financial education programme implementation, monitoring & evaluation. Specializing in low-to-middle-income consumers. |
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Ella Woodward "When life gives you Monday, dip it in glitter and sparkle all day." |
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