13 Feb 2012 |
Africa | Marketing & Media |
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Marketing & Media, Advertising, Branding, Cinema, CRM, CSI, Design, Digital, Direct Marketing, Education & Training, Events & Conferencing, Exhibitions, Magazines, Marketing, Media, Mobile, Newspapers, Online Media, Out Of Home, PR & Communications, Printing, Production, Promotions, Radio, Recruitment, Research, Retail, Sales, Sponsorship, Trends, TV, Youth Marketing
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How credible is the news on social networks?During this past week, the credibility of news reported on social media networks is what caught my eye. It has become way to easy for news, with or without confirmed facts, to be spread to the rest of the world by a simple click of a button. In Kenya, a slip up by a media house sparked a debate on responsible reporting and how journalists are using social media to break news. Carole Kimutai, explores a recent incident which had media houses remove postings about the death of a former cabinet minister. In the last few years, media houses have adopted the use of social media as a way of breaking news in a competitive media environment, but at the same time, it should also be used to add value to their work. Further away from home, BBC and SKY News have had put a stop to their journalists breaking news on Twitter. Bizcommunity contributor, Chris Moerdyk asks, "Are journos being real twits to tweet?"While on the topic of social networks, Thomas Oosthuizen tackles the question, "Can Facebook ever make (real) money?" In other news, chairperson of the Zimbabwe Media Commission has threatened to stop the circulation of foreign newspapers, that are not registered under the Access to Information and Protection of Privacy Act, in Zimbabwe. What this means is that foreign newspapers are not allowed to be legally circulated in Zimbabwe unless there is a registered representative office in the country. I'm sure this will cause some debate. As Big Brother Africa nears the start of the seventh season, Endemol South Africa, producers of the show, celebrates a decade of broadcasting the reality show on the continent. Today, the 13th February, has been proclaimed by United Nations Educational, Scientific and Cultural Organisation (UNESCO), as World Radio Day. Radio remains the medium to reach the widest audience and is currently taking up new technological forms. Lastly, congratulations to the Zambian soccer team on winning their first Africa Cup of Nations title by beating Ivory Coast on penalties. Here's to another great week! Evan-Lee Courie ( @evan1985) Responses to this column welcomed in our online editor's column archive. Send all your Africa marketing news to africanews@bizcommunity.com and opinion pieces to contributors-africa@bizcommunity.com, also take a look at our guide "How to contribute to Bizcommunity, from op-ed pieces to news". Follow Bizcommunity on Twitter @Biz_Africa and join our Facebook page. Top stories
Marketing
[Staff Reporter] Games. Who needs them? Whiling away the hours with a fresh title beats stress, keeps the mind occupied and gives your fingers a break from frantically texting. Mobile marketing is highly prevalent in some of the top gaming titles out there, with banner ads running across the more popular ones. Read more >>
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Branding
8 Brand Kenya has announced that former Coca-Cola executive, Maina Kariuki has joined the board as a shareholder. Kariuki brings with him extensive experience and business acumen accumulated through over 30 years of diverse exposure to both public and private sector markets. Read more >>
Digital
[Thomas Oosthuizen] Growth is hardly the challenge Facebook faces. The challenge for the monetarisation of Facebook is not how many people it reaches - it is a huge medium by any standards - but how it extracts revenue from its core business: connecting people in an objective, friendly, social, non-threatening and non-commercial environment. Read more >>
Events & Conferencing
Global Pacific & Partners have announced the program for the 6th Africa Economic Forum, taking place in Cape Town, South Africa from 5-7 March 2012. Read more >>
Media
[Carole Kimutai] A goof by one of Kenya's leading media houses - the Nation Media Group (NMG) has sparked a mega debate on responsible reporting and how journalists are using social media to break news. Read more >>
[Chris Moerdyk: @chrismoerdyk] I wasn't in the least surprised to hear that the BBC and SKY News had put a stop to their journalists breaking news on Twitter. For some time now, I have been following South Africa journos on Twitter as they report directly from events. And it has been so efficient that I might've felt that I needn't bother to tune in the hourly broadcasts or visit news sites because I actually get to hear the news before the radio stations and newspapers. Read more >>
Mobile
Newspapers
KAMPALA, UGANDA: A court in Kampala has thrown out a case of forgery against the Daily Monitor managing editor Daniel Kalinaki and political editor Henry Ochieng on grounds that the prosecution failed to adduce sufficient evidence to sustain the charge. Read more >>
Online Media
The January 2011 revolution in Tunisia brought an end to internet filtering and control of online content but old habits seem to be resurfacing and Reporters Without Borders urges the Tunisian courts not to take any decision that could lead to the restoration of filtering. Read more >>
Production
CAIRO, EGYPT: Islamist students halted the filming of an Egyptian television series at Cairo's Ain Shams University protesting against the "indecent" clothing of the actresses, the production company said on Thursday 9 Febraury 2012. Read more >>
Radio
[Walter Wafula] Roger Mugisha, presenter of KFM's morning show, D'Mighty Breakfast, has resigned, the radio station announced today. Read more >>
Research
A live analysis will provide insights into pre-address anticipations, immediate reactions as well as post-address opinions of the State of the Nation Address (SONA) by president Jacob Zuma on 9 February 2012. Read more >>
Retail
[Janice Roberts] Brewing giant SABMiller plc will invest US$80m in a new brewery at its Ugandan subsidiary, Nile Breweries (NBL), doubling the company's design capacity to 3.6m hectolitres by 2013. Read more >>
Sales
[John Boe] While you may not always get what you want, you will always get what you expect! Surprisingly, the power of belief and expectation work just as effectively on your feelings of self-doubt and limitation as they do on your thoughts of success and achievement. Think thoughts of defeat or failure and you are bound to be discouraged. Belief is an incredibly powerful state of mind. Read more >>
Sponsorship
UNISA's newly established College of Education has shown its commitment by sponsoring the 6th Annual African Education Week Convention and Learning Expo, which takes place 2-4 July 2012, at the Sandton Convention Centre, Johannesburg, South Africa. Read more >>
TV
Endemol South Africa, the television and audio-visual entertainment company, will in May 2012 celebrate 10 years of broadcasting reality show, Big Brother, on the continent. Read more >>
[Duncan McLeod: @mcleodd] South African state-owned broadcast signal distribution company Sentech has lost a high court battle with e.tv sister company eBotswana over the piracy of television signals in Botswana. Read more >>
PARIS, FRANCE / DARMSTADT, GERMANY: The 2012 Digital Media Europe conference is dedicated to "Thinking Outside the Box", starting with the conference venue and programme itself. Read more >>
LONDON, UK: Malik Saadi, principal analyst at Informa Telecoms & Media, comments on mobile phone vendors' 4Q11 results, which show that Apple has ousted LG as the third largest mobile phone vendor by volume. Read more >>
CANNES, FRANCE: MIPCube, the two-day high-level networking and live learning experience for the business and creative architects driving the future of TV, has announced an exceptional and growing line-up of speakers and participants. MIPCube will take place in Cannes on 30-31 March, just ahead of the 2012 edition of MIPTV (1-4 April). Read more >> More International...
Significant economic results show that the volume growth of electricity was up by 20% year-on-year (y/y) and Business Live says that coal exports from Richards Bay surged by 34,3% y/y in January. Read more >>
[Francis Hweshe] The Southern African Development Community (SADC) has once again rallied behind South Africa's Home Affairs Minister Nkosazana Dlamini Zuma to contest the position of African Union Commission chairperson. Read more >>
Former President Nelson Mandela will become the first person to appear on the country's banknotes since the dawn of democracy, Jacob Zuma has announced. Read more >>
South Africa will spend billions of rands over the coming years on new infrastructure, with the government to focus on building rail, road, and economic links in five regions in the country and building new universities and refurbishing hospitals, President Jacob Zuma said in his State of the Nation Address last night. Read more >>
South Africa's unemployment rate fell to 23.9% in the fourth quarter of 2011, Statistics South Africa (Stats SA) said on Tuesday. Read more >>
[Gabi Khumalo] Fifteen staff members and students at the University of Zululand are facing criminal cases and disciplinary action after a forensic investigation into the university's affairs has been concluded. Read more >> More Government news...
[Henrie Geyser: motoring editor] The 29 experienced motoring journalists who make up the jury which selects the South African Car of the Year have concluded their final evaluations in tough trials at the Gerotek test facility near Pretoria and after the votes have been counted and audited the winner will be announced on the evening of March 14. Read more >>
[Henrie Geyser: motoring editor] General Motors South Africa has extended its popular Sonic range with the addition of two new sedans, an impressive baby diesel hatch and the first six-speed automatic transmission in the small car segment. Read more >> More Motoring news...
The luxurious De Hoek Country Hotel, situated at the foothills of the magnificent Magaliesberg Mountains, has taken a deep breath of renewed energy for 2012 and amongst its new offerings for guests, it is adding to its already celebrated function menu. Read more >>
South African Tourism's chief marketing officer, Roshene Singh, is now an Internationalist - and has joined very exclusive group that shows outstanding thinking in global brand communications. Read more >>
Mango steps up anti-fraud procedures and asks travellers assistance - CEO takes hard line against dishonesty. Read more >>
BERLIN, GERMANY: The first edition of Travel Tips covers a host of information. The German National Tourist Board themes for 2012 are exciting and cover new aspects of Germany. Read more >> More Travel news...
More Sport sport...
[Ruth Cooper] Up The Creek has been awarded a special place in my heart, perhaps because it coincides with my birthday, but even if this wasn't the case it would still garner the most love from me when compared to its younger music fest siblings. Anyone who has been lucky enough to venture the few hours' drive to Swellendam and floated down the Breede in a lilo's loving embrace will know what I mean. Free from pretention, corporate branding bombardments, hordes of teenage boys, howling gales and own-alcohol restriction areas, UTC blows all other CT fests out of their designated body of water, be it river, dam or creek. Read more >>
[Jana van Heerden] Queen At The Ballet is a tribute to Freddie Mercury created by choreographer Sean Bovim, whose dance company, Bovim Ballet, interprets the classic art form from a fresh point of view. By adding modern elements, such as rock music and even break dancing, the company succeeds in opening up ballet to a new audience. Read more >>
[Jana van Heerden] Every music festival has its little something that makes it unique. Up The Creek's USP is that it is awesome; it's like being on holiday. Only you can (legally) drink heavily alcohol-infused slushies on the beach and the entertainment is a real live act and not some obscure R'n'B act blaring from a cellphone speaker 10 metres away. Read more >>
[Jordan Scott] It is unfortunate that something I was so excited to see turned out to be, well, disappointing to be completely honest. The first thing that went wrong was the venue change; on the website and Computicket the venue was still D'Aria Wine Estate. However, when we arrived there we found out the venue had been changed to the Ostrich Ranch. (Oh, and now hosted by Good Hope FM?) Read more >>
[Daniel Dercksen] There is life after death in this charming life-affirming look at the transformation of a family that is uprooted by an unforeseen tragedy, and how its consequences have a profound impact during a soulful journey to a new beginning. The end of happiness and the loss of love are only stepping stones to new horizons and strange adventures. Read more >>
[Daniel Dercksen] The Iron Lady is an exceptional and dignified master work that affords anyone a unique opportunity to step into the shoes of one of the most famous women in history and grasp an understanding of fame, glory and infamy. Read more >> More BizLounge news...
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