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Biz Takeout's

Episode 179: Marketing Mix Conferences Managing Director Terry Murphy.

Date: 1 Jul 2016
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Top five insights for businesses to win with the SA female consumer

Women make up an increasingly powerful and lucrative target market that cannot be ignored. However, winning with women can be tricky.

By Marilyn Dutlow Munga 11 hours ago

Breaking down the content strategy

Up to 70% of branded content is not consumed. Adopting a content strategy like the one demonstrated by the Content Value Pyramid can reduce waste and generate higher engagement...

By Federico Dedeu 7 hours ago

#MandelaMonth: 'Doing good' should be an everyday mantra

With a decade's experience working across TV, radio, print and online media, Eleni Giokos was appointed last year as a business correspondent at CNN International. Here, she shares insights into the breaking news process and the importance of mentoring and motivating others in achieving personal business success...

By Leigh Andrews 7 hours ago

Creating connected ecosystems

Connectivity is the single biggest feature of our lives today and for the next few years it will define our world...

By Danette Breitenbach 4 hours ago

Naspers increasingly mobile

Naspers is further transforming itself into a mobile-first applications business as people, particularly in emerging markets, use smartphones to make transactions...

By Thabiso Mochiko 7 hours ago

Growing young leaders

In January 2016, Joe Public introduced the concept of a junior lead executive committee to create more flow and communication between agency levels and to give young leaders the platform to initiate their own growth...

Issued by Joe Public United 8 hours ago

Wildcard entry wins Seedstars SA grand finale

Johannesburg-based mobile application startup iDWork was crowned the winner of the Seedstars World national finale held in Johannesburg last night...

8 hours ago

Breaking our attachment to traditional advertising

The idea that brands are underspending in digital is a common assumption that needs to be tested. Some brands are already spending a huge portion of their marketing budget in digital, and this is growing...

By Jarred Cinman, Issued by IAB South Africa 8 hours ago

10 fintech innovators conclude first Africa Barclays Accelerator

After 13 weeks of intensive networking, mentoring and development, 10 companies have showcased their innovative fintech businesses at a demo day...

4 hours ago

FCB Cape Town and Hellocomputer fly two Lions down to the Mother City

A ballsy integrated effort between FCB Cape Town and digital agency, Hellocomputer, was recently recognised by the Cannes Festival of Creativity with two Silver Lions in the Health and Wellness Category for online video...

Issued by Hellocomputer 6 hours ago

The SpaceStation gazes into the future with pioneering industry event

Last week, in Cape Town and Johannesburg, The SpaceStation, one of South Africa's premium digital media sales companies, hosted Digital Salt, focusing on digital publishing and advertising...

Issued by The SpaceStation 8 hours ago

Why you should be booking beach media early

With half of the year gone and summer coming up in a few months this means holidays, tourists, shopping and festivities. Start planning your campaigns now to target the right market at the right time...

Issued by Tractor Outdoor 8 hours ago

Bokone Bophirima youth benefit from local Isidingo shoot

There will be more than lights, camera and action when the production crew of popular SABC 3 soapie, Isidingo, descend on the Bokone Bophirima Province (North West) during June and July...

Issued by Seven Colors Communications 7 hours ago

Specialised Exhibitions Montgomery announces launch of new, dedicated, marketing event for 2017

Specialised Exhibitions Montgomery has announced the addition of an all-new, dedicated marketing event: Madex 2017 (Marketing, Advertising and Design Exhibition), to the list of its portfolio of innovative trade shows...

Issued by Markex 7 hours ago

Zinto and the Sandton SPCA promote the humane treatment of animals

The Zinto Marketing Group (Zinto) together with the Sandton SPCA (Society for the Prevention of Cruelty to Animals) will embark on an edutainment roadshow from 4-7 July...

Issued by Zinto Activation Group 6 hours ago

Enter the SME Toolkit Business/Partners Business Plan Competition for Aspiring Young Entrepreneurs

The competition offers 900 places for young and ambitious entrepreneurs (18-35 years) to take the plunge by providing free business training, with the overall winners receiving cash prizes and mentorship sessions...

9 hours ago

Disruption through the on-demand economy

Disruptive technologies, such as Airbnb and Uber, are changing the way business is done through the on-demand economy, which is the immediate real-time provision of goods and services...

8 hours ago

Business coach presents IAS masterclass

Elaine Seale-McKend, business executive and business coach, will present 'Future proofing your career, as an Independent Agency Search & Selection Company (IAS) Masterclass' on Tuesday 26 July 2016...

6 hours ago

De Kock the new The Herald and Weekend Post politics editor

Seasoned journalist Rochelle de Kock has been appointed politics editor for both The Herald and Weekend Post newspapers...

By Zandile Mbabela 5 hours ago

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Africa news

10 fintech innovators conclude first Africa Barclays Accelerator

After 13 weeks of intensive networking, mentoring and development, 10 companies have showcased their innovative fintech businesses at a demo day...

4 hours ago

Africa at risk from cyber-attacks

Check Point Research shows corporate-targeting malware families continue to grow, while African countries demonstrate volatility in threat rankings...

7 hours ago

Nigeria takes lead with online shopping via mobile devices

Nigerian consumers are increasingly comfortable with online shopping...

7 hours ago

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WPP invests in hip-hop media company

Through WPP Ventures, based in Silicon Valley, WPP is making a strategic investment in All Def Digital (ADD), a US digital media company founded by hip-hop impresario Russell Simmons, in 2013...

8 hours ago

Five ways to market your small business on a shoestring budget

Marketing is crucial for your small business, and it is that one thing that makes your business stand out from the crowd. Many entrepreneurs have to struggle when it comes to raising the advertising funds...

By Hicks Crawford 1 day ago

Top three strategies to communicate your brand voice to customers and employees

In today's complex and ever-changing global economy, simply having a brand isn't enough; your brand has to be an experience...

By Hicks Crawford 23 Jun 2016

Digital is not rescuing troubled US newspapers

WASHINGTON: The grim news for newspapers: digital is doing little to rescue them from their deepening woes...

17 Jun 2016

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