"The most powerful element in advertising is the truth."
William Bernbach

"The best ideas come as jokes. Make your thinking as funny as possible."
David Ogilvy

"I've always been a fan of advertising, I've always been a fan of television, I've loved commercials, I've loved all the jingles, I loved all the stuff."
Jon Hamm

"Photography has always been about documentary, the depiction of the instant, a moment, sometimes a place. Each project is somehow an experimentation of a specific context or a character."
Hedi Slimane

"Metaphors have a way of holding the most truth in the least space."
Orson Scott Card

"Whatever your style or subject matter, in the end, film-making is about searching for authenticity - that is what the audience will divine."
Paul Greengrass

"I realised that there's a more muscular approach to film-making that I found very inspiring."
Kathryn Bigelow

"The difference between the present and the past is that the conscious present is an awareness of the past in a way and to an extent which the past's awareness of itself cannot show."
T.S. Eliot

"I like to think of film-making not just as an act of personal self-aggrandisement but rather as an act of public service."
Alexander Payne

"The truth. It is a beautiful and terrible thing, and must therefore be treated with great caution."
J. K. Rowling

"Entertainment and art are not isolated."
Martin Kippenberger

"For a truly effective social campaign, a brand needs to embrace the first principles of marketing, which involves brand definition and consistent storytelling."
Simon Mainwaring

"I've learned one general thing in filmmaking: to work with one strong idea. One strong concept that pushes you to work in a certain way artistically."
Darius Khondji

"I pity the French Cinema because it has no money. I pity the American Cinema because it has no ideas."
Jean-Luc Godard

"I like and I love everything that has to do with cinema: writing, directing, editing, creating music, and even acting."
Werner Herzog

"Advertising is, of course, important because advertise is the final design. It's the last layer that speaks to the customer, that tells them what you have."
Tom Ford

"Is someone different at age 18 or 60? I believe one stays the same."
Hayao Miyazaki

"Polaroid by its nature makes you frugal. You walk around with maybe two packs of film in your pocket. You have 20 shots, so each shot is a world."
Patti Smith

"The notion of directing a film is the invention of critics - the whole eloquence of cinema is achieved in the editing room."
Orson Welles

"Actors are agents of change. A film, a piece of theatre, a piece of music, or a book can make a difference. It can change the world."
Alan Rickman

"Life is not a problem to be solved, but a reality to be experienced."
Soren Kierkegaard

"Let us be grateful to people who make us happy, they are the charming gardeners who make our souls blossom."
Marcel Proust

"Well done is better than well said."
Benjamin Franklin

"Listen more than you talk. Nobody learned anything by hearing themselves speak."
Richard Branson

"Never look down on anybody unless you're helping him up."
Jesse Jackson

"The price of greatness is responsibility."
Sir Winston Churchill

"Just as man cannot live without dreams, he cannot live without hope. If dreams reflect the past, hope summons the future."
Elie Wiesel

"Our greatest glory is not in never falling, but in rising every time we fall."
Confucius

"It's not what you look at that matters, it's what you see."
Henry David Thoreau

"I have not failed. I've just found 10,000 ways that won't work."
Thomas A. Edison

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