NEW YORK, US: Purchases of environmentally protective products have grown significantly in two of the world's leading markets - China and Brazil; but the widespread perception that these products are too expensive may be blocking deeper adoption.
21 Aug 2012 11:16
Global market research company Synovate has entered a worldwide partnership with GMI (Global Market Insite, Inc.), one of the world’s leading panel and market research software providers. This partnership gives Synovate access to over six million panellists across the globe. Combined with its existing ViewsNet panels, this partnership now enables Synovate to offer panel research in more than 50 markets.
Issued by Ipsos 20 Apr 2007 20:09
While almost 60 percent of consumers in emerging market countries would buy a local brand over an international brand if both products were of equal price, consumers in these ‘Hotspots’ countries have the same brand preferences for cars (Toyota), fast food (McDonalds) and hotels (Hilton) as developed market consumers, reveals global market research company Synovate.
Issued by Ipsos 17 Apr 2007 18:18
Nairobi-based Business Daily Africa has signed an exclusive agreement with 365 Digital in Cape Town to employ the Adtech Helios IQ ad serving technology to deliver their online ad campaigns. 365’s traffic team will handle the online campaign management and implementation.
Issued by 365 Digital 16 Apr 2007 19:12
Airlink, true to its theme of the ‘Freedom of the African Skies’, continues to extend its reach with new African destinations and is proud to announce a new direct route from Johannesburg to Pemba, Mozambique.
Issued by Volcano 13 Apr 2007 13:19
It produced 40 films last year – yet Egypt, dubbed ‘Hollywood of the East’, has only 250 cinemas for a population of over 76 million.
12 Apr 2007 16:37
There was “neglect on the Small and Medium Enterprise sector” by banking institutions across the African continent, a survey has found.
By Oupa Segalwe 5 Apr 2007 15:31
The corporate communications industry in the Middle East and northern head of Africa needs to become more targeted and sharpen up the way it deals with the media, according to the results of a survey published today.
2 Apr 2007 19:31
The Middle Eastern region's comprehensive media directory has been renamed the Middle East & North Africa Media Guide, following the addition of four extra countries in the newly launched 2007 edition.
19 Mar 2007 18:51
An Egyptian appeals court has upheld a four-year jail sentence against 22-year-old blogger, Abdul Kareem Suleiman Amer, who was convicted of insulting Islam and the Egyptian president, Hosni Mubarak.
13 Mar 2007 12:53
The Egyptian Minister of Education, Dr Yousry Al-Gamal, officially launched the NEPAD e-Schools Demonstration Project at Al-Haddain Secondary School in El Behaira Governate, Egypt, last month. The project is a joint venture of the Egyptian Government, HP Consortium, Oracle Consortium and the NEPAD e-Africa Commission.
9 Mar 2007 15:26
Reuters has expanded its television coverage of Africa with the recent launch of a dedicated daily video feed, Reuters Africa Daily. The new service provides both African and global broadcasters with a variety of video news from the region.
12 Nov 2006 19:39
Pioneers in the fields of public relations and communication academia gathered at an academic forum running alongside the main Federation of African PR Associations (FAPRA) conference last week to discuss the future public relations curriculum to be offered on tertiary level.
By Boitumelo Mmotlana & Mmoneng Gwebu 28 May 2006 12:40