Marketing & Media in brief



Overdrive - free online music magazine launches

Overdrive, a free online music magazine, focusing on the genres of rock, indie, alternative and punk has launched in South Africa. The launch issue features South African band Shortstraw along with popular UK bands Idlewild, China Drum and Ben Howard as well as American band, Little Hurricane....

FCB South Africa seeks new chairman as Ralebitso resigns

After a year as Group Chairman of FCB South Africa, Mohale Ralebitso has decided to resign and divest in FCB South Africa to focus on his investment company, Itataise and its other equity investments. FCB's Worldwide CEO Carter Murray said, "Mohale has strong business acumen and I'd like to thank...

Air's new website highlights its versatility as a film & TV company

Air Films, a boutique owner-managed film & TV production company, has launched its new website, which allows its work to take the lead rather than the site's design. The company used designer Olivier Schildt with the brief to let the company's work speak for itself, while ensuring easy...

Red & Yellow exhibiting at Design Expo

Red & Yellow will be exhibiting at Design Indaba Expo 2015 in Cape Town from 28 February to 2 March in celebration of great design and to showcase the creativity of its students. Students will also be at the stand, brainstorming and working on briefs in real-time to give a glimpse into the...

International Networking event in Cape Town

The Entrepreneur Club Cape Town will be hosting an international networking event offering a panel of dignitaries, ambassadors, consuls as well as local and international business owners. The event will unlock international opportunities for members and networking partners. The event takes place on...

New TVC for Old Mutual underlines responsible business philosophy

FCB Johannesburg has created a new 90-second TVC for Old Mutual that underlines the group's responsible business philosophy. The agency's response to the brief was to tell a story of how four different stakeholders represented by an employee, community leader, and two customers are motivated by the...

Creative Insights division adds to Springleap's offerings in Africa

Utilising the crowdsourcing model Springleap previously used for design challenges, it has launched its Creative Insights Division, where clients can plug into the co-creation community as an insights platform for research and qualified feedback. In conjunction with the launch of the Creative...

Merger of three websites creates Media Updates

The three Update websites - Publicity Update, Media Update and Marketing Update - merged on 20 February 2015 into one website, known as Media Updates. The site includes a filter button, which will give users the option to customise whether they wish to see media, marketing or publicity news....

Facebook relaunches Preferred Marketing Developer (PMD) programme

As one of only 260 technology companies worldwide awarded with the Preferred Marketing Developer (PMD) status, Popimedia welcomes Facebook's recent announcement regarding its programme. Facebook's PMD programme was created to 'help businesses scale their marketing efforts on Facebook'. Recently,...

Mango in the malls

Over the festive season, Mango Airlines used holiday themed imagery, including gorgeous beaches, to entice shoppers in Primall Media malls to take flight. Designed by Gendel Advertising, branding on the exterior of lift doors depicted the message 'be somewhere else'. Once the consumer walked into...

Infographic: Digital and design trends 2015

Creative Spark recently put together an infographic to portray design and digital marketing trends for 2015. Some trends they touched upon included:Ghost buttons leading us into a new design era; A focus on mobile - helping us reach people in all areas of life; Advanced analytics to engage with...

Series of seminars for businesswomen

As part of its annual congress, the SA Council for Business Women (SACBW) is hosting a series of seminars, starting on 20 February 2015 at Forever Hotel in Centurion. Under the theme, 'Women leading the way', Dineshrie Pillay will talk about your contract with yourself, Dr Peter Tobin will discuss...

Cricket tweets keep fans up to date

Cricket fans following the 2015 ICC Cricket World Cup can add Twitter to their social media information source, as Twitter launches #CWC15. It has created the Cricket World Cup timeline, a one stop for cricket Tweets, commentary and expert analysis, plus photos, videos and Vines from the sidelines...

Jaco Cronje to leave EES Africa

EES Africa (Pty) Ltd has announced that Jaco Cronje, Operations Director based at the Johannesburg office, will be leaving the company, effective 28 February 2015, to pursue other business interests. EES Africa provides management, engineering and auditing services to a range of industries...

Blackstar intends to acquire all of Times Media

The Blackstar Group (BCK) announced on Wednesday its firm intention to make an offer to acquire the ordinary share capital of the Times Media Group (TMG) that it did not already own. "The independent members of TMG's board of directors and the board of directors of Blackstar have agreed the terms...

Sanef approach the Cape High Court over parliament signal jamming

The South African National Editors Forum together with Primedia, Right2know, Media24 and Open Democracy Advice Centre this morning approached the Cape High Court to seek an order that Parliament undertakes that no jamming of mobile signal shall ever happen. Sanef also sought an order that Parliament...

Michael Jordaan invests in Snapplify and joins board

South African eBook aggregator, Snapplify has received investment from AngelHub Ventures, a venture capital company backed by former FNB CEO, Michael Jordaan and the Harris family (RMB co-founder, Paul Harris' family fund). Jordaan will specifically play an active role in the company by joining the...

Fifty Shades of Grey breaks records at Nu Metro

Fifty Shades of Grey, which was released nationwide in South Africa on Friday 13 February 2015 created the biggest opening weekend for the national cinema chain, Nu Metro. It was also biggest Saturday (in terms of box office revenue and attendance) and the biggest Girls' Night Out (based on the...

SA's most admired-ad agency announced on MarkLives.com

Results from the annual national MarkLives.com poll among ad agency leaders were announced on Monday, 16 February 2015, and saw Ogilvy & Mather Cape Town as the most-admired ad agency in South Africa in 2014 as well as being the most digitally integrated agency, Chris Gotz as most-admired creative...

Customised language covers for Bona

To individualise its four language issues, Bona now has language indicators on the mastheads and different shots of its cover star, to distinguish between the English, Zulu, Xhosa and Sotho editions. The March 2015 issue features Khanyi Mbau. "This is the only South African magazine to be...

Enhanced rugby app for 2015 Vodacom SuperRugby season

Rugby fans can follow the 2015 Vodacom SuperRugby season by downloading the enhanced app from Vodacom, free on iOS, Android and BB10 and in the Windows Store. The Vodacom Rugby App will give fans direct access to SuperBru with in-depth stats and blow-by-blow analysis to make informed weekly...

ASAIB Annual Conference 2015 call for papers

The ASAIB 2015 Award for best index and/or bibliography published during 2014 will be made at the conference taking place on 21 and 22 May at Willows Country Lodge in Pretoria. R800 per person per day including conference attendance, conference pack, coffee/tea and refreshments, lunches, and...

Fresh look for Habari Media's website

Habari Media, an award-winning multi-media sales company with a core focus in digital, offering advertisers exclusive access to a wide selection of premium brands throughout the continent, has redesigned its website. The online site offers users access to its wide selection of premium brands,...

New ad drives home impact of no seatbelts on children

MasterDrive, an advanced driver training company, has selected the PocketMedia Solutions' Changer, an interactive marketing and communication tool that has a front cover displaying one message and a second when a tab is pulled, to drive home the importance of wearing safety belts. The Changer...

South African joins jury at two international awards shows

Graham Lang, Y&R South Africa's Chief Creative Officer has been invited to join the jury at two international awards shows; The One Show and The New York Festivals. He will join the Cross-Platform Jury at the 2015 One Show, as well as serve on the 2015 New York Festivals Executive Jury. Only eleven...

Takalani Sesame launches YouTube channel

The Takalani Sesame YouTube channel is the latest extension to the number of ways in which the programme can be accessed beyond its traditional television and radio broadcast, complementing its website for parents, teachers and scholars, its website for children and all those young at heart, its...

New management book awards

A panel of the UK's top business and management leaders have judged the 2015 CMI Management Book of the Year Awards, run in association with the British Library and sponsored by Henley Business School. This year's winners are:• The Commuter's Read: Not Knowing by Steven D'Souza and Diana Renner...

The Indie Book Fair 2015

Taking place at the Sunnyside Park Hotel in Johannesburg on 20 and 21 March, the Indie Book Fair is a celebration of independent writing, publishing and distribution. The organisers are a not-for-profit organisation AFNA (African Narratives) committed to the development of a vigorous grassroots...

Thousands join Samsung for selfie record-breaking event

Samsung recently tried to break the Guinness World Record for the most selfies taken in one day (24 hours) and, with the help of its Galaxy A5 and A3, it got 12,803 selfies. The attempt took place in Johannesburg and Cape Town, following its launch of the two Galaxy A series smartphones in South...

IAS Masterclasses start in February

The IAS Masterclass programme for Marketers will have eight sessions in Johannesburg, starting 17 February 2015. However, there is a limited intake of 30 per programme for 2015. Only a few available seats remain. The IAS created this programme for corporate marketers who value exposure to thought...

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