Speaking at the event, the Association for Persons with Disabilities (APD) chairman Garth van Niekerk reminded the guests what the wheelchairs meant to their recipients. "Don't feel sorry for these people. They are not stuck in wheelchairs - they are stuck without them," he said.
SPAR Eastern Cape marketing manager Abri Swart said the retail chain had jumped at the opportunity to assume the title sponsorship for such a worthy cause this year. With some 75 000 metro residents classified as disabled, Swart said they formed a significant part of the retailer's customer base. "Our involvement in this initiative has really opened our eyes to the needs of people with disabilities. We continually strive to improve their shopping experience in each of our stores."
Training and job creation
In addition to the wheelchairs, which were supplied by the Wheelchair Foundation in the United States, the five-week fund raising and awareness campaign also grossed over R400 000 for the APD in the metro.
According to the association's executive director, Brian Bezuidenhout the proceeds would be channelled towards the operating costs of the organisation's training and job creation workshops. Bezuidenhout said they employed 130 people with disabilities, teaching them marketable skills such as sewing, embroidery and screen-printing. The APD workshops also handled a number of corporate contracts, such as the upholstery work for a local bus company, as well as the production of corporate clothing and uniforms for various schools, he said.
Now in its second year, the SPAR Wheelchair Wednesday initiative saw almost 200 able-bodied participants experiencing the accessibility challenges that people in wheelchairs face in going about their daily business. Every Wednesday throughout May, representatives of participating companies spent four hours in a wheelchair, with their corporate employers donating funds for the privilege of doing so.
