"We are proud to announce a record of 218 participants in this year's campaign, with 50 cancer bracelets and 53 CANSA wraps sold", said Eastgate centre manager, Hester Wasserfall.
Participants were given the option to colour, spray, shave or gel their hair for a donation.
"Each year astounding amounts are raised at malls in support of our shavathon campaign. We are very thankful of even the smallest donation, because every contribution counts in the fight against cancer", says CANSA marketing and communications coordinator, Esti Lindner.
The CANSA Shavathon annual campaign is one of South Africa's best supported events, with its purpose to show solidarity with those affected by cancer. Hair loss is a common side effect of cancer treatments, hence the symbolic gesture of shaving your head in support of cancer survivors.
CANSA awarded Eastgate Shopping Centre with a certificate of appreciation for supporting CANSA Shavathon 2014. "It is always very enjoyable to work with such a willing shopping centre. We are so grateful for their support during the shavathon campaign. We appreciate and value their partnership immensely", said Lindner.
