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Do you personalise your marketing efforts?

Personalised marketing extends beyond friendly digital greetings, such as “Welcome back!” and “We missed you”. Zubair Noor, Takealot.com's head of digital marketing, shares a trove of helpful insights...

By Pasqua Heard 21 minutes ago

[Orchids & Onions] Yappy days for the woofers from an old Buddy…

A sure way to get the attention of many soft suburban people for your marketing pitch is to go the cute route. This has worked very well for Toyota over the years, with Buddy the Boxer endearing himself to people across the country, which can have done the brand no harm at all...

By Brendan Seery 2 hours ago

#DesignMonth: The importance of design education with Suné Stassen

Suné Stassen, festival director for the Open Design Festival, is heavily involved in the country's design education movement. Here, she shares how your business can pick up the baton to take the movement forward...

By Leigh Andrews 8 hours ago

#DesignIndaba2017: A celebration of African premieres

The Happy Film, Roald Dahl's Revolting Rhymes, Ants on a Shrimp, Design that Heals, Eero Saarinen: The Architect Who Saw the Future, and William Kentridge: The Collaborative Artist are to be premiered at Design Indaba's FilmFest from Wednesday, 1 March to Friday, 3 March at the Artscape's Arena...

6 hours ago

Will radio become an audiovisual channel in the future?

Technology is creating a lot more “hands-free” time for consumers and radio needs to figure out where a predominantly audio-based channel fits into a world where everything is becoming audiovisual...

By Megan Sayle, Issued by Dentsu Aegis Network 4 hours ago

How to Instagram as an SME: utilising the platform for local success

Instagram's user base is growing at speed passing the 600m follower mark back in December 2016. Since it was first introduced five years ago, it has overtaken Twitter to become the social media's rising star for businesses. So how can you use this platform to your advantage as a small business?

By Matt Foster 3 hours ago

Gender equality remains a priority for digital

A career in digital holds rich potential for success and growth in the information age. Our technology evolves by the second, yet the real potential lies in the people behind the technology. As digital impacts the lives of every human being in some way, it is essential that our engineers, managers, developers and marketers are as diverse as the society they serve...

By Alexandra Salomon 4 hours ago

Got a thirst…?

First Pencil did these little clips for FCB as part of the “Sprite Your Thirst” campaign...

Issued by FirstPencil 3 hours ago

AFP photojournalists win more prizes at Pictures Of the Year International

Adding to its three wins at the 2017 World Press Photo Awards, seven AFP photojournalists have won awards at the 74th Pictures of the Year International (POYi)...

2 hours ago

Free souvenir Cycle Tour Magazine with the Cape Argus

The Cape Argus presents a keepsake collector's edition magazine featuring 160 years of the Cape Argus and 40 years of the Cape Town Cycle Tour...

Issued by Independent Media 3 hours ago

Bluegrass Digital delivers innovative website for Bear Grylls Survival Academy

Bluegrass Digital recently developed a new e-commerce website and CMS for Bear Grylls Survival Academy (BGSA)...

Issued by Bluegrass Digital 3 hours ago

MamaMagic New Product Awards winners revealed

The 2016 MamaMagic New Product Award winners all scored 75% and above in each of their categories and the Overall MamaMagic New Product Award Winner scored the highest out of all the categories...

Issued by Exposure Marketing 2 hours ago

Dancing in the rain at the 2017 Johannesburg HOMEMAKERS Expo

They say that when it rains on your wedding you will have a blessed marriage. Well, if this is at all true for exhibitions, the Johannesburg HOMEMAKERS Expo had a fantastic show...

Issued by HOMEMAKERS 2 hours ago

Why ProvenSEO is one of the top influencer marketing agencies?

ProvenSEO has a proven track record of submitting high-quality content to niche-relevant blogs to reach the ideal customers for your product or service, no matter what you offer...

By Boris Dzhingarov, Issued by Monetary Library 3 hours ago

Integrated sales, marketing teams essential to convert leads

In December 2016, Oracle launched its research finding in a report titled, Can Virtual Experiences Replace Reality...

4 hours ago

#BizTrends2017: 17 trends for 2017

Bizcommunity.com's 17 trends for 2017 from BizTrends2017 trend analyst, curator and editor, Louise Marsland…

By Louise Marsland 1 day ago

#BrandManagerMonth: Optimising business relationships with Radar

Ann Nurock, who normally does the interviewing for us as roving reporter at local and international creative award shows like Cannes Lions, One Show and the Loeries, is also Africa partner for Relationship Audits and Management or RAM's Radar. Here, Nurock shares more about her day job and how Radar clarifies agencies' understanding of their relationships with clients...

By Leigh Andrews 1 day ago

Colour psychology in marketing: why '50 shades of grey' just won't cut it

You are getting sleepy… Ok, probably not, but depending on the design elements that surround the text you're reading right now, you may be feeling any range of unconscious emotions, from calm and trusting to agitated and excitable...

By Marc de la Querra 1 day ago

#DesignIndaba2017: Featuring future technologies and ideas

Speakers from Google, Airbnb, MIT and other tech startups will share their future visions with design graduates and others from 1-3 March 2017...

1 day ago

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Africa news

Angola Cables to peer at NAPAfrica

Angola Cables, a leading telecoms operator is expanding its network reach and peering capabilities across the globe…

1 hour ago

Corporate citizenship requires strategic partnerships

Samsung Corporate Citizenship improves access to education through digital transformation…

5 hours ago

Enterprise IoT to grow steadily in 2017

The January 2017 Red Hat survey conducted around Internet of Things (IoT) shows that while interest in IoT is picking up, actual roll-outs are being approached with the common enterprise IT theme of “steady deliberation”...

5 hours ago

Pan-African banking finding its stride

Africa's banks have facilitated many positive changes - providing customers with new and better products and services, observing more advanced regulatory and accounting standards…

6 hours ago

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International

Facebook announces 'fake news' offensive in Germany

Social media giant Facebook announced on Sunday that it will introduce new measures to combat fake news in Germany, as Europe's largest economy and most populous nation enters an election year...

17 Jan 2017

German state TV won't broadcast 2018-24 Games

BERLIN: Germany's public broadcasters will not screen the Olympic Games live for the first time after they balked at the huge rights deal demanded by US giant Discovery...

29 Nov 2016

Nielsen Admosphere signs 4-year contract with ATO in Czech Republic

Nielsen Admosphere is to conduct a robust project of cross-platform audience measurement for the Czech Association of TV Organizations (ATO) from 2018-2022...

22 Nov 2016

Expanding BBC to launch news service for North Koreans

LONDON: The BBC will launch a radio and online news service for audiences in North Korea as it seeks to expand its global reach to 500 million people by 2022, the British broadcaster said Wednesday...

17 Nov 2016

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