Focus on Shopper Marketing

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Episode 175: Agency Focus with creative service agency, Havas Boondoggle.

Date: 26 May 2016
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[Shopper Marketing] Mystery Shopper Europe adds Africa to basket

Mystery Shopping Providers Association Europe is targeting Africa to expand its membership base...

15 hours ago

Social media for change

Although we loudly profess that we share a collective mind-set while embracing what's unique about others, it's become quiet cliché of our generation to continue a legacy of category creation...

By Rebone Masemola 15 hours ago

How to survive in media sales

The role of the media sales professional is changing rapidly...

13 hours ago

[Shopper Marketing] Customers gravitate to the 'Third Place'

Shopper marketing is being driven by a shopper revolution powered by our digital world. It has led a "seismic change in marketing"...

By Louise Marsland 14 hours ago

Frieze gets Kofi

Frieze Films introduces Kofi Zwana - an exciting young director working out of Johannesburg. Multilingual and diversified in outlook, Kofi provides a fresh view on directing commercials...

Issued by Frieze Films 12 hours ago

The big three: Professional website platforms for small businesses

A brand has less than two seconds to make an impact with a potential customer. On the web, the endless barrage of advertising and content means that your company has to stand out from the crowd, or risk becoming part of the noise...

By Hicks Crawford 13 hours ago

Tech trailblazers: Mobile recruitment made easy

With the noble desire to positively impact SA's unemployment challenge, Giraffe created a mobile application to streamline the recruitment process for employers and jobseekers alike. The startup has since been recognised...

By Lauren Hartzenberg 10 hours ago

Shoprite and Checkers launch fund to fight winter hunger

The Shoprite Group is helping to fight hunger in vulnerable communities this winter by its surplus food donation programme and mobile soup kitchens...

15 hours ago

Markstry dives in the deep end with Huawei and DDB

The brief from DDB CD Chris Charoux to Spitfire director Markstry on their first commercial for new client Huawei was simple: Keep it premium. And for Markstry, that's business as usual...

Issued by Spitfire Films 12 hours ago

UCKG's Godllywood self-help group inspires women to develop a spirit of appreciation

The May meeting of the Godllywood self-help group highlighted the importance of developing an attitude of appreciation and gratitude, rather than one of dissatisfaction and complaining, as these are essential attributes if women want to achieve excellence.

Issued by Universal Church of the Kingdom of God 13 hours ago

eMedia in talks with DStv over news deal

Media company eMedia Holdings was in talks to renew its contract with DStv for its 24-hour news channel, which had been on the payTV platform for more than seven years...

By Thabiso Mochiko 16 hours ago

KwaZulu-Natal Film Commission in community outreach programme

During the Durban International Film Festival, 21-25 June, the KwaZulu-Natal Film Commission will launch its community outreach programme to local townships, in celebration of 100 years of film in KwaZulu-Natal...

10 hours ago

Engage customers with mobile apps that provide wanted services

With growing competition for mobile subscribers' attention, organisations need to offer their customers personalised and valuable services to keep them returning to their mobile apps...

14 hours ago

Join EXSA in celebrating Global Exhibition Day

EXSA, the Exhibition and Events Association of Southern Africa, will join exhibition organisers, venues, associations and service providers from countries all around the world in support of the first ever "Global Exhibitions Day" on 8 June, 2016...

Issued by EXSA 12 hours ago

Nigeria's CcHub makes co-working free

Nigerian tech and innovation space Co-Creation Hub (CcHub) has announced free access to its co-working space from 13 June, as the flagship Lagos incubator looks to further develop the local tech startup...

By Tom Jackson 15 hours ago

Limelight and Red Cherry produce Sofn'free HairXperts TV show

The Sofn'free HairXperts Masters Challenge 2016 was definitely one for the books, bringing out SA's most shear hair experts. Red Cherry, being the production house for the show, produced launch and maintenance promos as well as a total of eight shows for the hair care brand...

Issued by Red Cherry Media 11 hours ago

My Money Plan: Phefumla

With the objective of generating leads, the My Money squads hit the road and got busy gaining the confidence of South African consumers...

Issued by Offlimit Communications 13 hours ago

WeDesign2016 Conference to change urban thinking radically

The WeDesign2016 Conference, taking place in Durban on 8 July 2016, features Minister of Finance, Pravin Gordhan as one of the keynote speakers..

14 hours ago

AFDA Experimental Festival - live and online

The annual AFDA Experimental Festival will take place live at its Johannesburg campus (17-18 June), Cape Town campus (15-19 June) and Durban campus (16 June) and online from 21 June to 21 July 2016...

15 hours ago

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Africa news

License-free Chinese content for African broadcasters

BON Cloud debuts license-free content for African broadcasters seeking China-related stories...

11 hours ago

The big three: Professional website platforms for small businesses

A brand has less than two seconds to make an impact with a potential customer. On the web, the endless barrage of advertising and content means that your company has to stand out from the crowd, or risk becoming part of the noise...

By Hicks Crawford 13 hours ago

MTN's solar electricity mobile service expands

MTN rolls out solar-powered MTN Mobile Electricity in Nigeria with Lumos partnership...

13 hours ago

Nigeria trials mobile smartphone IDs

Media Concepts International and HID Global team up at ID4Africa to showcase mobile IDs on smartphones, with the Nigeria Police...

13 hours ago

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International

Facebook extends lead as news gateway: study

WASHINGTON: Facebook has become an important news source for close to half of American adults, a study showed on Thursday amid increased scrutiny over the social network's gateway role...

1 day ago

Ephemeral messaging app Snapchat snaps up new funding

Snapchat, the fast-growing application known for its disappearing messages, disclosed Thursday it has raised more than $1.8bn in new funding...

27 May 2016

Tribune Publishing rejects boosted Gannett bid

Los Angeles Times owner Tribune Publishing on Monday rejected a sweetened takeover offer from newspaper rival Gannett but left the door open to discussions on a potential tie-up...

24 May 2016

Self-reliance is critical skill for business/marketing students

The London School of Marketing emphasises the importance of self reliance and independence for business and marketing students...

24 May 2016

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