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AutoTrader is SA's leading online vehicle marketplace. Bringing together buyers and sellers across all types of vehicles with 5 million visits each month across more than 78,000 vehicles on mobile, tablet, desktop devices and apps.
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AutoTrader joins global conversation on emissions reduction
AutoTrader CEO leads panel discussion on scaling zero emissions within the delivery sectors at COP28’s World Climate Summit. 20 Dec 2023 Read more

Do EVs make sense in SA?
South Africans are particularly polarised when it comes to the adoption of electric vehicles (EVs) in South Africa. Some believe that they have a bright future. Others have concerns – citing load shedding, a lack of charging infrastructure, and an unstable grid as overwhelming challenges. But what is the reality in South Africa – and what is the future likely to hold? 14 Dec 2023 Read more

AutoTrader partners with 2023 FIA World Rallycross
The FIA World Rallycross Championship returned to Cape Town's Killarney International Raceway this past weekend - and we are proud to reveal that AutoTrader was an official race partner. 13 Oct 2023 Read more

AutoTrader powers the e-mobility revolution
In its boldest e-mobility initiative yet, AutoTrader - a long-standing proponent of new energy vehicles - has announced that it will participate in E-Fest Cape Town. The event offers special events, festivities, and entertainment created to celebrate sustainability, alternative e-mobility, and renewable energy solutions. 18 Jan 2023 Read more

A comical take on electric vehicle misconceptions
Comedy goes a long way when it comes to educating people around misconceptions. And when it comes to the electric vehicle (EV), there are many. 14 Dec 2022 Read more

What to expect when you own and drive an EV. AutoTrader spells it out
There aren't many electric cars on our roads. Most South Africans have never even seen an electric vehicle (EV), never mind driven one. Understandably, little is known about them. And that leads to misconceptions. But those in the know can tell a very different story. 12 Dec 2022 Read more

AutoTrader's Annual #ElectricCarChallenge: EV results are in!
The second annual South African #ElectricCarChallenge, charged by AutoTrader has just taken place. Electric vehicle (EV) expert and AutoTrader CEO George Mienie - who participated in the event - says it served to highlight (and also resolve) some issues relating to new energy vehicles in the country. 8 Dec 2022 Read more

How far can my EV go? AutoTrader's #ElectricCarChallenge reveals all
AutoTrader's second annual SA #ElectricCarChallenge has yielded interesting results - most notably the fact that electric vehicles (EVs) typically have an approximate range of 272-307km when driven at a constant speed from 100 to 10% battery charge. 6 Dec 2022 Read more

Over R20.6m saved on AutoTrader's Black Friday car deals
A considerable saving on a big ticket item is not something to be sniffed at. And car shoppers took full advantage of the price cuts offered during AutoTrader's four day Black Friday sale. South Africa's largest automotive sale that includes cars, bikes and commercial vehicles, yielded total savings of over R20.6m for car buyers. 30 Nov 2022 Read more

AutoTrader announces significant enterprise development programme during SA Auto Week
AutoTrader - a headline partner of the inaugural SA Auto Week - is about to lift the lid on significant enterprise development and learnership programmes as well as products and services to assist small majority black-owned car dealerships. 31 Oct 2022 Read more

AutoTrader partners with SA Auto Week
South African Auto Week - organised by naamsa | the Automotive Business Council of South Africa (naamsa) - is taking place for the first time from 24 to 30 October 2022. AutoTrader is a headline partner of the event, which will see industry experts and stakeholders from around Africa and the world coming together at the Kyalami International Convention Centre. The event will also host the International Organisation of Motor Vehicle Manufacturers (OICA) General Assembly and its Council meeting. 21 Oct 2022 Read more

AutoTrader's new Instant Offer plans to compete with car buying services
AutoTrader has launched a unique service offering called Instant Offer, whereby motorists wishing to sell their cars can get a unique, market-driven valuation within minutes and a solid cash offer within hours. 8 Mar 2022 Read more

AutoTrader's inaugural electric car test sets vital benchmark for SA
With local interest in electric cars growing fast, you've no doubt wondered just how far such a vehicle is capable of travelling on a single charge in real-world South African conditions at a steady 120 km/h. Well, thanks to AutoTrader's new Annual South African Electric Car Test, we have insightful answers to this very question. 22 Feb 2022 Read more

EVs and BMW soar in popularity in South Africa, reveals Car Industry Report
Searches for electric vehicles (EVs) surged by 110% to half a million in 2021. BMW received a whopping eight million more Consumer Advert Views last year. And over 637 million online vehicle searches were conducted last year. These are just some of the trends to emerge in the latest AutoTrader Car Industry Report. 28 Jan 2022 Read more

Electric cars discounted this Black Friday on AutoTrader
It's Black Friday and the motor industry is, once again, offering unprecedented deals on used cars. This year, even an electric vehicle (EV) appears on the list in the form of a low mileage 2021 Jaguar I-Pace EV400 AWD SE with R90,000 shaved off its price. 26 Nov 2021 Read more

AutoTrader launches 360° virtual car viewing feature
In line with their continued pursuit of providing SA with its most trusted motoring marketplace, AutoTrader South Africa has launched AutoTrader 360Spin, a new feature for in-market car shoppers that allows a real world 360° view of a vehicle, from the comfort and safety of their own homes. 3 Jun 2021 Read more

AutoTrader CEO George Mienie commits to electric vehicles
"South Africa is at a tipping point: We must embrace electric vehicles (EVs) - not just because of the environmental impact, but also because of the economic benefits. This is something I've said time and again, but now I've put my money where my mouth is - by investing in an EV," said AutoTrader's CEO, George Mienie. 20 May 2021 Read more

Online vehicle searches climb
BMW is the most searched for car brand in South Africa, the Toyota Hilux is the most desired car model and online vehicle searches have grown by an impressive 54.1%. These are just some of the interesting findings contained within the latest bi-annual AutoTrader Car Industry Report, titled #ReBound. 5 Mar 2021 Read more

AutoTrader launches unique automotive awards programme
AutoTrader, the largest digital automotive marketplace in South Africa, has launched a unique awards programme that celebrates excellence within the automotive industry. Known as the AutoTrader Car Dealer Awards, these accolades pay tribute to the people behind the businesses in the automotive industry. It's all about celebrating the extraordinary. 11 Feb 2021 Read more

Who is the new Smartie on the block?
AutoTrader's Angelique Lynch - the new judge for the prestigious awards programme 15 Dec 2020 Read more

Market leader AutoTrader breaks records again
In South Africa the used car market contributes billions of rands per month to the country's economy, with market leader AutoTrader accounting for more than 80% of available used car stock and attracting an audience of millions of consumers each month. Today, as the dust begins to settle on the seismic event that is the national lockdown, George Mienie, AutoTrader CEO, looks back at the company's most successful year to date, and provides meaning behind the numbers. 20 Oct 2020 Read more

AutoTrader searches jump 76% year-on-year
AutoTrader has recorded exponential growth in car searches year-on-year. Activity on South Africa's largest digital automotive marketplace rose from 32,4 million in April, to 39,9 million in May, to a high of 43,3 million in June, marking a full 76% increase when compared to June 2019. 9 Sep 2020 Read more

401 million online searches for used cars in the past 12 months, says AutoTrader
A total of 401 million online searches for used cars took place in the last 12 months (an all-time record and an almost 40% increase year-on-year). 14 Aug 2020 Read more

#WinAnyCar, says AutoTrader
Auto giant's new comp brings exciting first 19 Mar 2020 Read more

February marks another record month for used car sales, says AutoTrader!
While many South Africans are concerned about the current state of the economy, there is one sector that is doing well. According to George Mienie, AutoTrader CEO, February 2020 was yet another record month for the used car market - with cumulative used car sales of just under R11,5bn. 9 Mar 2020 Read more

AutoTrader breaks records this January
AutoTrader has reported record-breaking results this January. The company - dubbed SA's trusted motoring marketplace - has recorded an increase of over 3,500 (10.8%) used cars sold and R900m (9.7%) across January 2020. 24 Feb 2020 Read more

Free K53 help guides for all South Africans
AutoTrader, South Africa's largest and most trusted motoring marketplace, has invested in making the K53 learner's book available free of charge to all South Africans via help guides. 24 Feb 2020 Read more

Revealed: AutoTrader's best Black Friday car deals
South Africa's biggest car sale kicks off today. Motorists are expected to realise savings to the tune of over R62 million this Black Friday thanks to dealers being hungry to drive sales. "We've recorded an increase of R20 million in discounts and price cuts compared to 2018, with the biggest savings recorded for luxury cars," comments George Mienie, AutoTrader CEO. Listed here are the top 10 biggest savings found on AutoTrader's Black Friday website. 29 Nov 2019 Read more

AutoTrader reports comprehensive growth
South Africa's leading motoring marketplace, AutoTrader, has shown strong results for customers with more than 84% of the vehicles listed on its portal in the past year, being sold. 29 Oct 2019 Read more

AutoTrader car industry report revealed
AutoTrader has published a report revealing never-seen-before insights into South Africa's car market. The Car Industry Report is significant in that it derives its data from the most detailed and comprehensive vehicle database ever seen before in the South African automotive industry. The database underpins AutoTrader's pre-eminent position as South Africa's most popular automotive website, and the leader in stock and audience. Accordingly, search data pertaining to the site is a highly accurate barometer of consumer preferences and buying patterns. 27 Aug 2019 Read more

AutoTrader invests in Festival Of Motoring and NAAMSA Conference
This August, the South African Festival of Motoring, presented by Wesbank, brings a feast of motoring lifestyle to the South African public. With over 27 automotive brands, 70 pit doors, 120 exhibitors, and 10 scintillating event features presented to over 70,000 visitors. 13 Aug 2019 Read more

AutoTrader redefines car search - thanks to big data
Big data has been a business opportunity source for decades, but the number that have tried and failed to harness its use, reflects the complexity required to translate this commodity into collateral. 11 Jun 2019 Read more

AutoTrader invests in Google Analytics 360
AutoTrader, South Africa's trusted online motoring marketplace, is at the forefront of a new digital wave. By adding Google Analytics 360 to its capacities, the auto giant is able to continue in it's pursuit of making it easier for consumers to buy or sell a vehicle online. 23 Apr 2019 Read more

Penta Motor Group joins the 2019 AutoTrader SA Car of the Year competition
The 2019 AutoTrader South African Car Of The Year competition commences the judging of 12 vehicles from across the SA motoring industry this March, in a bid to find this year's ultimate car. The competition has also welcomed Penta Motor Group to the team as its inaugural second-tier sponsor. 19 Mar 2019 Read more

AutoTrader puts the spotlight on South African motor journalism
Passion and people are the focus at SA's biggest car awards - the AutoTrader SA Car of the Year competition 21 Feb 2019 Read more

AutoTrader declares new auto industry
Shifted global auto trends revealed at NAAMSA 17 Sep 2018 Read more

AutoTrader bring new tech to Festival of Motoring
SA's biggest motoring fest debuts Tech Talks and Tech Zone 23 Aug 2018 Read more

'E-volve' says AutoTrader
A new industry envisaged at AutoTrader Dealer Master Class 24 Jul 2018 Read more

AutoTrader points to commuter bikes as key to mobility freedom in SA
New direction for biking industry revealed at inaugural Motorcycle Industry Stakeholder Summit 29 Jun 2018 Read more

AutoTrader SA Bike Fest adds smoking new features
Kyalami set to rock, 25-27 May 8 May 2018 Read more

AutoTrader surges ahead after migrating print
#ByeByePrint, one year on 13 Apr 2018 Read more

Record results for AutoTrader, SA's leading online vehicle marketplace
Latest web traffic statistics from Effective Measure reveals that AutoTrader has retained its position as South Africa's favourite online marketplace for new and used vehicles. 16 Mar 2018 Read more

Now on! Don't miss South Africa's only virtual drag race
To take part in the annual AutoTrader virtual drag race, simply tweet your favourite semi-finalists in the South African Car Of The Year brought to you by WesBank competition. 12 Mar 2018 Read more

AutoTrader is SA's leading auto marketplace
AutoTrader, South Africa's leading online marketplace for new and used vehicles, has kicked off 2018 with record-breaking a 19% year-on-year increase in quality audience, while its closest niche vertical competitor has remained flat. 26 Feb 2018 Read more

AutoTrader explores whether cars are increasingly playing second fiddle to bakkies and SUVs in SA too?
You may be seeing a lot more bakkies and SUVs on SA's and the world's roads in the not-too-distant future, reports AutoTrader... 31 Jan 2018 Read more

AutoTrader says #ByeByePrint #HelloDigital in industry defining move
For 25 years waiting rooms and living rooms have been anchored by the thick wedge that was AutoTrader's flagship - a magazine with pages densely packed with cars for sale from all throughout the country. This month the magazine says goodbye to the South African public; a milestone that is both an end and a bold new beginning, and goes fully digital for the first time. 31 Oct 2017 Read more

Johan Kristoffersson and Luke Woodham crowned 2017 Gymkhana GRiD champions at the #AutoCIRCUS powered by AutoTrader
The inaugural #AutoCIRCUS powered by AutoTrader hosted the tyre slaying, record breaking Gymkhana GRiD for the first time on African soil this past weekend. 29 Oct 2017 Read more

AutoTrader celebrates its silver key in the motor industry
AutoTrader now triumphantly boasts a silver key as South Africa's leading online marketplace for buyers and sellers, celebrating 25 years in business. 29 Oct 2017 Read more

Virtual drag race wins gold at New Gen Awards
AutoTrader beats Sanlam and Lufthansa in the category of Most Innovative Gamification Campaign. 4 Oct 2017 Read more