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Huawei's first South African product launch

Wetpaint Advertising launches the new Huawei S7 Slim Tablet at SET in the Design Quarter.
As Huawei's first public appearance in SA, establishing the new cellular brand in the minds of industry decision makers, journalists, and consumers was tantamount to the brief. With guests in attendance representing the three major mobile operators, along with a long list of technology media representatives, the launch provided the perfect platform on which to establish a strong media and retail presence.

Huawei's first South African product launch - Wetpaint Advertising

Punctuality paid off for the first 25 guests as they received complementary S7s! The night kicked off with speeches from James Munn from Qualcomm, Brett St. Clair from Google SA, Liza De Wet, Marketing Director-devices from Huawei and finally (the man of the hour) Leo Wang, MD Huawei of the Eastern and Southern Africa region. The night went on early into the morning and was declared a huge success; another step forward for Wetpaint.

Wetpaint once again lived up to their motto and showed fresh thinking that works. The event was supported by a print, radio and online campaign which was launched on the 27th of June.

Editorial contact
Andrew Sprawson

3 Jul 2011 10:47


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Wetpaint is a professional advertising agency that makes a tremendous effort to understand our exact objectives and needs, providing very specialized and focus customer attention. It has been an absolute pleasure to work with Wetpaint and we look forward to continue our partnership with Wetpaint. [Dominique Friedl: Business Development Director, Qualcomm Inc] || Sunbird has been using Wetpaint for their international marketing and advertising needs since 2010 and the difference in the generally improved awareness they have created of Sunbird Hotels & Resorts has been substantial - not only within South Africa but globally as well. This is a credit to their innovative management of our marketing campaigns and our new website design / development. We enjoy a great relationship with Wetpaint and the speed with which they respond to our urgent needs makes it a pleasure to work with them. [Roger Gardner: CEO, Sunbird Tourism Limited] || Thumbs up to you guys! We have found your team prompt, efficient, understanding and creative. Highly recommended. [Belinda Wilson] || Wetpaint had added a fresh and innovative angle to the promotion of our products and brand. The creative team always responds positively to suggestions and challenges. [Craig Waterson: Sales & Marketing Director, ROCLA] ||