Rainer Gottschick, chief executive, Avis Rent a Car, Southern Africa.
Longevity through customer experience

When it comes to customer experience many brands talk the talk. Not that many walk the walk. Avis Rent a Car (Avis) is not one of these. Customer experience is the DNA that runs through its organisation.

By Danette Breitenbach 28 minutes ago

Strategies arising from AWIEF Conference to impact African business landscape
Strategies arising from AWIEF Conference to impact African business landscape

The prestigious conference of the Africa Women Innovation and Entrepreneurship Forum (AWIEF) held in Cape Town on 5 and 6 October has resulted in numerous strategies which could have a dramatic impact on the influence of African businesswomen and entrepreneurs in the continent's socio-economic environment. Over 500 delegates, 60 speakers and 40 exhibitors took part.

Issued by ICO Conferences & Events 1 hour ago

Grey Europe named EACA Euro Effies Agency of the Year 2017
Grey Europe named EACA Euro Effies Agency of the Year 2017

Grey Europe has been named Agency of the Year at the 2017 EACA Euro Effies in Brussels. This marks the eighth time since 2005 that the agency network has scooped the prestigious award and is further proof of Grey's commitment to delivering Famously Effective work for its clients.

Issued by Grey 1 hour ago

MMA announces first batch of speakers for Forum
MMA announces first batch of speakers for Forum

  • Standard Bank - Digital Marketing
  • Luisa Mazinter - Head of Marketing - TymeDigital by Commonwealth Bank SA formely CEO Cube on the Square
  • Join in on the conversation of the "Judges Panel" - insights into the jury day

    Issued by Mobile Marketing Association 1 hour ago

  • Team O'Brian in celebratory mode.
    O'Brian on the entrepreneur-driven business of advertising transformation

    O'Brian is a true SA advertising rarity - a 100% black-owned through-the-line agency with a 20-year track record. Cofounder Mxolisi Evan Tyawa lets us in on the agency's highlights, as well as his views on economic transformation in advertising over the last 20 years - or rather, lack thereof - and how to make this a reality going forward.

    By Leigh Andrews 2 hours ago

    When was the sale lost?
    When was the sale lost?

    Every now and then I find myself looking at a vehicle that carries no detail about the company the driver works for and what they do - such a wasted opportunity.

    By Chris Brewer 2 hours ago

    #StartupStory: Kingdom Agency
    #StartupStory: Kingdom Agency

    Kingdom is the new agency on the block, with a heart for positive messaging and making a difference. As such, the insight, strategy and creative agency, founded by friends Donna Mathews and Herman Wallis, applies a triple-win philosophy, whereby the message must be good for the brand (profit), the audience (people) and everyone (planet). This ethos is built into their unqiue model and efficient way of doing business, without offices and adopting a results-only work environment (ROWE) strategy, saving costs and believing that flexibility and productivity go hand in hand.

    By Jessica Tennant 2 hours ago

    Search is on for SA's best shisanyama
    Search is on for SA's best shisanyama

    Windhoek Beer has launched a search for the country's best shisanyama. From October 2017, the beer brand is challenging South Africans to nominate their favourite shisanyama in the Windhoek Shisanyama Search with South African chef and television personality Benny Masekwameng.

    2 hours ago

    The TBWA/Raad team with their 2017 Loeries flock.
    #LoeriesRankings2017 with... TBWA\Raad

    Just when you thought the Loeries buzz was over, the Loeries' rankings are in! I chatted to some of this year's top-ranked creatives post-celebrations. We kick off with the ever-disruptive TBWA\Raad team, based in Dubai in the UAE.

    By Leigh Andrews 3 days ago

    Frank talk: Rethinking value in agency-client relationships
    Frank talk: Rethinking value in agency-client relationships

    Frankly, the current way of working between marketing agencies and clients is in a state of flux and we are not sure what's coming next. We have seen this before, but this time it's different. We know that for marketing agencies, adding value is no longer a price nor capability consideration - those are basics that should always be right. It's now about genuinely understanding the way people are consuming information and adopting a structure that enables this understanding. Agencies who are in that state of mind are the perfect partners, poised to help clients get ‘fluent in tomorrow' and win for the future.

    By Lynn Madeley, Issued by Havas Johannesburg 19 Oct 2017

    Supermarket surge on the cards for Cote d'Ivoire
    Supermarket surge on the cards for Cote d'Ivoire

    • Survey of Ivorian urban supermarket shoppers reveals their appetite for more organised retail and visible pricing
    • The independent convenience store remains the dominant channel in the country
    • In the quest for the best price, 46% of shoppers actively look for promotions when shopping

    Issued by Nielsen 18 Oct 2017

    Top five South African consumer trends - Euromonitor
    Top five South African consumer trends - Euromonitor

    Global market intelligence company, Euromonitor International, has just released the latest results of the 2017 Global Consumer Trends survey.

    17 Oct 2017

    Scan Display's solution to Cape Town water shortages
    Scan Display's solution to Cape Town water shortages

    Cape Town's population has grown by 55% since 1995, while dam storage has only grown by 15% in the same period, reports the news agency, GroundUp. So while Cape Town has previously experienced lower levels of rainfall compared to the past two years, the pressure the city is under to supply water is greater than ever before. Add to this the likelihood that climate change is impacting rainfall patterns, and increased water scarcity is most likely going to be the new normal in this region.

    Issued by Scan Display 16 Oct 2017