| 11 Apr 2012 |
| Marketing & Media | South Africa |
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Marketing & Media, Advertising, Branding, Cinema, CRM, CSI, Design, Digital, Direct Marketing, Education & Training, Events & Conferencing, Exhibitions, Magazines, Marketing, Media, Mobile, Newspapers, Online Media, Out Of Home, PR & Communications, Printing, Production, Promotions, Radio, Recruitment, Research, Retail, Sales, Sponsorship, Trends, TV, Youth Marketing, 2012 Design Indaba
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Today's top stories
Marketing
 [Chris Moerdyk: @chrismoerdyk] I always find it amusing when a national furore is created by a sporting body's decision to source clothing and equipment overseas. Like our official sports confederation and Olympic Games body, SASCOC, did a few weeks ago when it announced that our Olympic Games kit would be supplied from China. Read more >>
Advertising
 Nashua's new TVCs, launched in early March 2012, have reportedly proved popular, with 'Boss Tennis' having been rated as one of the top five adverts in the world by the website bestadsontv.com. Read more >>
Branding
 [Naseem Javed] Why is Facebook on its way to become a US$100 billion dollar enterprise? Because the corporate world is very comfortable with 'predictability-driven marketing' surrounded by 'search-based social media', expects 'click-based' returns on investments and believes in 247/365 multidirectional expansion while rest of the world loves the freedom to engage online. Read more >>
Design
Media
NEWSWATCH: SABC head of news and current affairs Phil Molefe has been placed on special leave for the second time this year, pending a discussion between him and SABC CEO Lulama Mokhobo, according to various media reports. Read more >>
Out Of Home |  |
Production
 Capitalising on last year's successful ad for ContiPartner, Continental Tyre South Africa's official distribution network, which featured a race between an athlete and a car with Continental tyres, Masters & Savant Worldwide and agency Ebony & Ivory have joined forces again for the sequel. Read more >>
Radio |  |
 With the start of April 2012, Ligwalagwala FM listeners heard three new presenters on air, Mike Ntuli, Fortune Ntekati and Charles Mnisi, all seasoned presenters who aim to take the station to new heights. Read more >>
Sponsorship
 The Pendoring Advertising Awards, scheduled for 21 September 2012, have announced that ATKV is once again a Gold sponsor for the event. Read more >>
 LYON, FRANCE: Connection breakdowns, unstable networks, bulky images... euronews offers the solution to these reception problems with its new app for the iPhone - claimed to be the lightest news app on the market. Get the top stories in real time without worrying about connection difficulties. Read more >>
More International...
Branding
 [Nicole Zetler] What do Coca-Cola, Cadbury, Levi Strauss & Co, Volkswagen, KFC, Marlboro cigarettes and Mrs Balls Chutney all have in common? They all have lived through at least one world war, the rise and fall of communism, the 'flower power' 60's, the first man on the moon, bad hair of the 1980s and not to forget the most recent financial crisis. Read more >> November 1 has taken its wide-format printing technology into the slender world of fashion by assisting Unlimited's Fashion Media with its marketing and advertising platforms in Edgars stores and Red Square stores. Read more >>Digital | | Your source of digital advertising | |  |
 In the early days of email marketing open rates along with and deliverability rates were the only ways to determine campaign performance. Luckily, there are now a number of tools to better analyse success rates, but does that mean that email open rates should be disregarded? Read more >> iGroup is moving into the American web development market with the release of a newly launched website for US music licensing giant, Rumblefish. Their new social music licensing site engineered by iGroup, Friendly Music, promises to usher in a new era of cloud-based videosharing and promote the creation of original content. Read more >>Events & Conferencing
 The massive technical coordination of the COP 17 conference was awarded to Conference Communications, under the expertise of Martin Macphail. Sound Stylists was selected as one of the main technical suppliers for the event, supplying in excess of 11 tons of equipment for the conference. Read more >>Magazines
 Heat magazine boasts a brand new look this week thanks to changes implemented by newly appointed editor, Andre Neveling. Read more >>Out Of Home
 Branding specialists Graffiti have added to their extensive airport media offering by landing the exclusive rights to brand all the security trays used by passengers at security checkpoints at all the main airports around the country. First to take-off with the new medium is Bidvest Bank, branding over 600 trays at domestic and international terminals. Read more >>Production
 Masters & Savant Worldwide, together with agency Ebony & Ivory, recently joined forces again for the sequel to last year's commercial for ContiPartner, Continental Tyre South Africa's official distribution network. Read more >>Radio
 94.5 Kfm and Santam contributed to a bumper Cape Town weekend, when an energetic crowd of 13 500 people gathered for KDay at Val de Vie Wine Estate in Paarl. Gates opened at 11am and an eager crowd was already queuing before 10am. Early festival-goers claimed their spots centre-stage in order to experience the bands up close. Read more >> For the third year running, Good Hope FM will again give students at various campuses across the Cape Peninsula the opportunity to win an on-air DJ contract on the station during the Good Hope FM Campus DJ Search 2012. Read more >> The Media Connection, South Africa's community radio advertising specialist, has added a number of new stations to its bouquet for advertisers. Read more >>
 Rural dwellers caught between the devil and the deep blue sea, writes Sarah Wild. Read more >>
 [Paul Vecchiatto] Government's review application against the R16.5bn Wal-Mart/Massmart merger cost it R4.1m, says Economic Development Minister Ebrahim Patel. Read more >>
More Government news...
 Nine young men and women from surrounding rural communities comprise the fifth intake at the Singita School of Cooking (SSC) in the Kruger National Park, who will shortly commence training as aspirant chefs. Read more >>
More Travel news...
 [Eugene Yiga] Six years is quite a long wait for a movie to come out, but after Margaret was filmed back in 2005, writer-director Kenneth Lonergan didn't want to cut the three-hour version to fit the two-hour running time that he was contracted to deliver. So, after several lawsuits and some editing help from Martin Scorsese (he called the initial version a "masterpiece"), is the final version worth it? It's hard to say. Read more >>
 The Kanna Awards recognise productions of outstanding quality at the KKNK. There are 10 categories this year, each with three nominees. The winners will be announced on Sunday, 6 May, 2012, at the Mount Nelson Hotel, Cape Town. Read more >>
More BizLounge news...
- Kaylynn Smith joins Total Exposure - more info
Featured jobs Leading digital company seeks senior SEO content manager to manage SEO website content and related projects. Fantastic company - fabulous salaries - huge room for promotion - a once in a lifetime opportunity. Read more >> |
 Global Africa Network is recruiting experienced sales executives to sell on established B2B brands across traditional and new media platforms. Offices in Cape Town (head office), London, Abuja, Nairobi. Read more >> |
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Itopia Interactive is looking for a talented, creative senior digital media designer to create stunning digital media concepts across various channels. Read more >>Take responsibility for design, execution and delivery of research projects from taking a brief to presenting results. Collaboration with the business manager, contribute to the development of junior team members. Read more >>Take responsibility for clients and play a key role in delivering value added insights via research projects. Highly numerate and analytical with deadline-driven and good communication team management skills. Read more >>Responsible for all administration within the project's team including compiling project timelines, ensuring all project documents are despatched, sourcing and packing of products and loading and allocation of samples. Read more >>USB Executive Development (USB-ED) has a new position for a learning technology officer to join an existing dynamic team delivering high-quality service to the company and clients. Read more >>
Click here to customise your jobs section
- User experience - UX seminar Interact RDT - Johannesburg, 12 April
- Career expo Lwazi Training - UMTATA, 14 April
- Social media and business Fine Women Business Network - Cape Town, 19 April
- Unlocking Transnet's "back to rail" strategy 3SMEDIA - Johannesburg, 19 April
- Eat/create/decorate JP inc. Communications - Cape Town, 21 April
- Financial effectiveness seminar All About Mzansi - 92 Belvenie Avenue, Elsies River, 5 May
- Vocal workshop with Idols coach Malie Kelly Door 6 Entertainment - Cape Town, 12 May
- Become a fashion stylist Pippa Lynch - Fashion Stylist - Durban, 12 May
- Two day interior design decor workshop - Cape Town, 12 May
- Business women's showcase Fine Women Business Network - Cape Town, 12 May
Click here to customise your events section
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