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#FocusOnMedia: Understand what your audience wants

The definition of media hasn't changed, what has changed is that everyone is now a publisher, says MD of Carat Cape Town, Lerina Bierman...

By Louise Marsland 7 Nov 2016

#FocusOnMedia: Convergence alters how consumers view content

Pay-TV, video-on-demand, and IPTV in Africa advance through convergence, while innovative pricing and content bundling will boost growth in Kenya, Nigeria and South Africa...

4 Nov 2016

#FocusOnMedia: Publishers need to innovate their way to a brighter future

Whether you're looking at the circulation of newspapers or magazines, it's clear that South Africa's print publishers are under enormous pressure...

By Andre Steenekamp 1 Nov 2016

#FocusOnMedia: Growth of on-demand television

Isla Prentis, business unit manager at The MediaShop asks: "Is on-demand TV going to become in demand?"...

By Isla Prentis 1 Nov 2016

#FocusOnMedia: Native advertising adds to revenue expectations

New report points to native advertising opportunities and hurdles for newspaper media...

1 Nov 2016

#FocusOnMedia: Augmented reality: reaching consumers

Augmented Reality is becoming a brand vehicle for advertising as it filters into many applications, including packaging in the FMCG industry...

By Lara-Anne Derbyshire 1 Nov 2016