Any company worth the name has embraced 'green' in all its forms, but there are some myths and misconceptions around the whole issue of 'sustainability', 'green', carbon footprints and so on. Melissa Baird uncovers the myths about 'green' marketing - and to do so, she tells you what 'green' marketing is not... Good news for the Western Cape... Chinese consumer electronics company Hisense is considering setting up a centre for Cape Town. Finally, the Ogilvyearth Sustainability Survey shows how doing good is good for business, and reveals how consumers want businesses to give them the right reasons to buy their products and services.
Rod Baker, Content Director (@Biz_Retail)

PS Don't forget to check out the latest cartoon by Rico in our new weekly Cartoons showcase!

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