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Dave Nemeth

Trend forecasting
(Johannesburg, South Africa)
Often referred to as one of South Africa's leading trend experts, Dave Nemeth is a qualified designer who has been in a variety of industries over the past 20 years. His company Trend Forward presents the IIDNemeth Trend Report annually in all major SA cities. Email Dave at , follow @davenemeth on Twitter and connect on Facebook.
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[2013 trends] It is no longer business as usual
[Dave Nemeth] No matter how slow off the mark, we have all come to the realisation that, no matter what line of business we are in, drastic measures are needed in order for us to not only increase market share but also to survive. It is not, however, all doom and gloom and for those who are embracing innovation and prepared to experiment with new ideas, a lot of opportunity awaits to reconnect with consumers and rise above the negative economic factors. 30 Jan 2013 10:44
Are retailers forgetting the basics?
[Dave Nemeth] The retail sector is very aware that they need to do things differently in the wake of the recession, fast-paced technology and ever-changing consumer attitudes. These attitudes are still an unknown and we will be seeing retailers experiment with an array of different techniques and strategies to meaningfully connect with their consumers. While spending a couple of days in the field investigating various stores, what became glaring obvious to me is that in their pursuit of future brilliance, retailers have simply forgotten the basics. 30 Jun 2011 14:26
Retail needs youth, design input
[Dave Nemeth] Though there seems to be an optimism amongst local consumers, retailers in general seem to be in a state of panic and confusion, with many having put holds on marketing budgets due to conventional methods simply not giving the returns they used to. Some have half heartedly tried to embrace social media but simply seem to be out their depth in this area, or using a company that doesn't fully understand their customers. 9 Jun 2011 12:10
Creativity missing from management portfolio
[Dave Nemeth] Although the future may be very uncertain, what we do know is that new ideas and creative innovation is what will see companies taking the lead and increasing market share. 20 Apr 2011 14:58
New consumer, new attitude
[Dave Nemeth] Following this current recession, will see the emergence of the 'new consumer', who has a new set of standards and ethics, particularly when it comes to spending those hard earned Rands. 29 Mar 2011 12:10
The IID Nemeth trend report
[Dave Nemeth] A collaboration between Dave Nemeth, a trend forecaster specialising in interior design, décor and furniture, and the IID (the Institute of Interior Design professionals) has resulted in the launch of South Africa's first specialised trend report for these industries. 28 Mar 2011 14:06
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