Awarded Bronze for the innovative Dewfresh Long-Life Milk campaign, Erik Vervroegen, international judge and President Exec CD TBWA Paris remarked on the “freshness” of the angle taken to communicate the benefits of Long-Life milk - a product which typically sees the same direction year in and year out. Volcano was also acknowledged as a Finalist for the beautifully crafted “Studio People” campaign.
With eyes aimed skywards and dreams pinned on going back for black next year, the Volcano group exited in the early hours of the morning after celebrating the outcome of their blood, sweat, tears and sometimes “foul” briefs.
The team included: Art Directors Francois Boshoff and Jade Manning, Copywriter Tasha Hodgson, Creative Director Glenn Jeffery and Executive CD Bradley Copeman.
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