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Marketing & Media South Africa

Today's top stories
Caring is out of scope - do the right thing
[Ann Nurock] I was really excited to learn that I would be hearing David Droga, founder of Droga5, making the keynote talk at the One Show Creative Week seminar, and with good reason... read


Ads ad nauseam: How to combat ad blocking

Bandile Ndzishe

It is unquestionable that ad blocking has gone mainstream, even though it is not a new phenomenon... Read

#TRENDING: Will a robot take your job?

Louise Marsland

The disruption of work - from hiring, to new industries and the new skills required to remain relevant in the future - is going to be massive, says trend guru Dion Chang... Read

Unearthing the true 'kasi truths'

Leigh Andrews

If you're targeting a generic 'black middle class' without properly interpreting insights, you'll fall just as far short of actually resonating with your intended audience as those who use the 'Africa as a country' mindset. Here's why... Read


Africa Month
#AfricaMonth Newsmaker: Amanda Louw joins AdJoin Media

Beverley Klein

AdJoin Media has appointed Amanda Louw as head of publisher relations. Louw was formerly at AdClick Africa working with agencies, publishers, ad networks and ad-serving technologies... read
Read more
Cannes Lions
Become a Cannes Lions delegate: Expand your mind and your business

Issued by Cinemark

This year's Cannes Lions is going to be the biggest in history, where marketers, creatives, media agency professionals, business leaders and entrepreneurs will witness an explosion of creativity, inspiration and information... read
Cannes LionHeart Award goes to Blake Mycoskie
US entrepreneur and philanthropist Blake Mycoskie, founder of TOMS, will receive Cannes LionHeart Award during International Festival of Creativity... read



Marketing
Activations - delivering on client expectations in tough economic times

Peter KohlĂ–ffel, Issued by Provantage Media Group

Peter KohlĂ–ffel, National Sales Manager: ProActive at Provantage Media Group, believes that delivering on client expectations hinges a great deal upon delivering on consumer needs... read
Advertising
Creative Circle announces SA's One Club Show 2016 results
The Creative Circle has released the full list of 2016 One Show winners from South Africa, including the breakdown for which categories they were awarded... read
The basic rules for creating an advertisement (Part 2)

Chris Brewer

Last week we looked at headlines and copy layout - using print advertising as an example but remembering that the same applies across the entire spectrum of media types. Now we'll cover type, photography and use of models, etc... read



Branding
Get geared to measure brand impact

JJ Van Niekerk, Issued by Forever Friday

The measurement of brand awareness and impact can be a very difficult exercise. Companies are looking for one-time solutions or standarised tools based on specific brand activations to apply and transform the data... read
Digital
The Renaissance period is back and it's brilliant

Chris Botha

I recently read about the Renaissance period, and couldn't help but feel that it resembles so much of what we are going through today... read
Talk to the face, cause the brain ain't sure

Sarah Heuer

Emoticons. Emojis. Smilies. They really are everywhere, and I'll admit to using them quite liberally (sometimes I even put one in an email to a favourite client)... read
Winning in the digital economy

Issued by Dentsu Aegis Network

Each day technology becomes less visible in our psyches and more like electricity; we depend on and benefit from gadgets, devices, and sensors but forget that they are there... read
Taryn Copeman joins the Mark1 Media team as director of strategy

Issued by Mark 1

As director of strategy, Taryn will be heavily involved in growing the Mark1 brand by evaluating industry trends, competitive threats and possible business opportunities.... read



Events & Conferencing
Scan Display's Mo5 gets a makeover

Issued by Scan Display

One of Scan Display's most popular solutions for events, the Mo5, is getting a refresh to make it lighter and easier to set up than the original model... read
Media
Transformation isn't about race, it's about excellence

Kevin Ritchie, Issued by Independent Media

As the first white editor of The Star in 13 years, Kevin Ritchie wasn't sure he was right for the job - but he soon learnt otherwise... read



Radio
Celeb Radio is back on OFM

Issued by OFM Radio

In June this year, Celeb Radio will be back on the OFM airwaves weekdays between 9am and 1pm, giving well-known and well-loved South African celebrities the opportunity to host their own unique radio show for a whole week... read
Social Media
Social media applauds SABC's local music quotas

Issued by 25AM

South African social media users have applauded the announcement that the SABC is committing to playing 90% local music across 18 of its radio stations as of 12 May... read
International
New York Festivals International Radio Program Awards announces finalists
The New York Festivals International Radio Program Awards has announced the 296 finalists from entries received from radio stations, networks and independent producers from 29 countries around the globe for the 2016 competition... read
More International
New appointments
  • Owen Kessel Leo Burnett appoints senior strategist - more info

More people  Submit a Person
Jobs offered
Sales Account Executive - Johannesburg
GreatstockGreatstock, stock image and motion library seeking to employ sales executive to sell high quality images, video and music content to the marketing industry. Read more >>

Senior Social Media Content Manager - Pretoria
A Pretoria based agency is looking for a conceptually strong, highly-skilled senior social media content manager to fill a position with massive scope. No juniors! Read more >>





New events to diarise
The Consumer Goods Forum Global Summit - 15 Jun 2016 to 17 Jun 2016, Cape Town
The Consumer Goods Forum Global Summit, for the first time ever on African soil, to be held in Cape Town at the CTICC from the 15-17 June 2016. Read more >>



Selling on Social Media Platforms
Crossway Worldwide Solutions - 25 May 2016 to 26 May 2016, Johannesburg


Essentials of newspaper management
.Sol Plaatje Institute - 30 May 2016 to 3 Jun 2016, Grahamstown


Public Talk- The Five Secrets to Great Success
Demartini Institute - 1 Jun 2016, Johannesburg


E-Commerce Indaba Conference
E-Commerce Indaba - 2 Jun 2016 to 3 Jun 2016, Johannesburg


Crisis communication
PRISA - 23 Jun 2016 to 24 Jun 2016, Randburg


Measurement and evaluation
PRISA - 18 Jul 2016, Randburg


Learn everything about web design in three days
Multidimensions - 27 Jul 2016 to 29 Jul 2016, Johannesburg


Upcoming events
QuirkU: Rich Mulholland - 18 May 2016, Johannesburg
Join us at our Johannesburg offices for an unapologetically authentic #QuirkU session with presentation rockstar, Rich Mulholland, on Wednesday 18 May. Read more >>

Social Media in the Workplace
Law@work, UCT Faculty of Law - 19 May 2016 to 20 May 2016, Cape Town


Quotes
Marcus Aurelius
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@Forbes
These are the 3 biggest challenges for millennials in the workplace: https://t.co/QCdSHHnVGS https://t.co/zkZxdXE7Dl - Tue May 17
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Welcome news for the long-winded: Twitter may tweak its 140 character limit https://t.co/D8Rj1Bznzd https://t.co/FtwJBiiZqY - Tue May 17
@TechCrunch
Snapchat goes to space with NASA Live Story https://t.co/PccQd4waRN by @TheSpaceGal - Tue May 17
@nytimes
When TV ads go subliminal with a vengeance, we'll be to blame https://t.co/NbvKiM0QPt https://t.co/iJeaUXjQWE - Tue May 17
@socialmedia2day
So what does a #socialmedia manager actually do? Here's a helpful checklist https://t.co/rxkznG5RNW #smm https://t.co/IXLdeIyJiI - Tue May 17
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