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Marketing & Media South Africa

Creative inspiration, past and present

Three South African agencies struck financial marketing gold at The Midas Awards® for the World's Best Financial Advertising. I chatted to Tom Cullinan, creative partner at The Jupiter Drawing Room (Johannesburg); Devin Kennedy, ECD at King James; and Adam Weber, ECD at Joe Public about what it takes to get financial advertising right, as well as where SA creative truly shines when compared on a global playing field like this.

Next, Barbara Cooke shares the highlights of SAARF and AMPS from 1974-2016, remembering how it all began and mourning its demise, from the initial planning discussions nearly 50 years ago in the boardroom in the Sandton offices of then-Lindsay Smithers through to the final reports set to be published in March 2016...

In another 'birth story', I found out how the recent merger of NAB and Habari Media is an agency revolution, as it's the relative new kid on the block, run by old hands with all the necessary experience.

Danette Breitenbach also takes us on the journey of a reimagined Africa, with insight into how VIMN Africa has transformed the way the world sees Africa over the past decade from images of hunger, poverty and war to a continent of vibrant colours, music, culture and talent.

Here's to a productive 'almost final work week of the year'!

PS: Our Out of Home Special Focus PDF is now available for download, click here...

Comment online in our ed's column archive. Go mobile with apps and m.bizcommunity.com. Engage with us on Twitter, Facebook, LinkedIn and Google+. Subscribe to YouTube and via RSS. Send all your African marketing and media news and event invitations to africanews@bizcommunity.com, exclusive opinion pieces to contributors-africa@bizcommunity.com and international news to internationalnews@bizcommunity.com. Read "How to contribute to Biz, from op-ed pieces to news".



Today's top stories
Striking financial marketing gold
[Leigh Andrews] Financial marketing's not easy. Especially when your work's being judged on a global scale, as just happened with this week's announcement of winners in The Midas Awards® for the World's Best Financial Advertising... read


SAARF and AMPS 1974-2016

Barbara Cooke

Remembering how it all began and mourning its demise... Read

SPARKing an agency revolution

Leigh Andrews

It's not common for media houses to launch their own ad agencies, but that's exactly what happened when NAB and Habari Media merged - SPARK was born, in the most intriguing way... Read

A reimagined Africa

Danette Breitenbach

Over the past decade VIMN Africa has transformed how the world sees Africa from images of hunger, poverty and war to a continent of vibrant colours, music, culture and talent... Read

Focus on Out of Home
Bizcommunity's special Focus On OUT OF HOME is now available in a downloadable PDF for easy reading and archiving!

Download
Out Of Home PDF >>


CSI
Red Cherry Media's CSI company Touch Africa generated over R950,000 in added value media exposure

Issued by Red Cherry Media

Touch Africa is a section 21, non-government organisation whose primary mission and vision is "making school a better place". Touch Africa administers the flagship CSI project of AVBOB, the Container Library Project... read
Exhibitions
BSK Marketing holds Stokvel Expo at Pick n Pay

Issued by BSK Marketing

BSK Marketing recently hosted a Stokvel Expo at Pick n Pay at Maponya Mall in Soweto where close to 300 stokvel members from Soweto and Orange Farm attended... read
Bains at Whisky Live Festival 2015

Issued by XZIBIT

The creative lead for the exhibition stand was inspired by the natural purity of Bains Cape Mountain Whisky, bringing through the feeling of rejuvenation, refocus and reconnection... read
SSQ Exhibitions launches industry podcast

Issued by SSQ Exhibitions

SSQ Exhibitions, a design and project management agency that specialises in the exhibition industry, launched their official company podcast on YouTube on Thursday, 3 December... read
Media
Minister in shock move to 'hijack' SABC

Qaanitah Hunter

Controversial Communications Minister Faith Muthambi has launched an audacious bid to take command of the SABC in a move that would put the public broadcaster under direct state control... read
New candidates for Media Fellowship Program
The Africa Leadership Initiative (ALI) Media Fellow Program, offered to journalists in senior leadership positions in media houses, has selected its second class of candidates for its two-year program... read
Mobile
BBM calling for South African designers to enter the BBM Stickathon

Issued by SoulProviders

BBM, one of the most prolific messaging apps in the world, has launched an exciting new competition in South Africa which represents a greater goal - to engage with and empower young designers... read
First commercial launch of BES in South Africa
Huawei Technologies has announced the launch of Business Enablement Systems (BES) in South Africa... read
The four F-words of gamification: fun, fame and fortune for free on your phone

Candice Goodman, Issued by Mobitainment

Simply put gamification is the use of game thinking and game mechanisms in a non-game context. These were the key success factors in the recent multi-award-winning Red Bull Kas'Lami Tembisa campaign... read
Mobile marketing magic with Zappa Dragons

Issued by So Interactive

The importance of mobile marketing is growing exponentially and no more so than when speaking to an audience of outrageous consumers between the ages of 18 and 24, Zappa Sambuca's primary target market... read
Research
Analysing the youth market
The recently released Ask Afrika Youth Brands Awards identified the top 21 brands that are used loyally amongst those aged 15-34, irrespective of background and living standards... read
Social Media
The age of social media complaints commission

Cecilia Mohlala

We have evidence of how powerful social media is to the masses, and in the recent incident of a television programme, it has become even more evident what the rage can do to a reputable institution... read
International
Cannes 2016 could top 2015 highlights
Launched in 1954, Cannes Lions has met its goal - to provide everything needed to successfully campaign for creativity including the connections, the education, the benchmark and the inspiration... read
More International
Multimedia
SSQ Exhibitions launches industry podcast
SSQ Exhibitions launches industry podcast
SSQ Exhibitions, a design and project management agency that specialises in the exhibition industry, launched their official company podcast on YouTube on Thursday, 3 December 2015. The podcast, otherwise known as the "SSQuadCast" is aimed at educating members in the industry and interested parties on the company's methods of operation and introducing key internal role players to the public. Further to that, it will create a more engaging level of information distribution through the incorporation of audio and visual. - View/Rate
New appointments
  • Solar Capital appoints chief financial officer - more info

More people  Submit a Person
Jobs offered
Digital Strategist and Implementation Manager - Pretoria
Digital Strategist and Implementation Manager with a solid conceptual understanding of all digital channels. Ambitious, progressive thinker. Transpose brand and marketing strategy into innovative digital strategy. Implementation of digital strategies. Read more >>





New events to diarise
Learn everything about web design in three days
Multidimensions - 7 Dec 2015 to 9 Dec 2015, Johannesburg


Service Design Thinking Fundamentals Cape Town
DesignThinkers Group - 7 Dec 2015, Cape Town


The New Year design series
iLead Training - 18 Jan 2016 to 29 Jan 2016, Pretoria


One-day social media course
Digital Business Academy - 27 Jan 2016, Johannesburg


Government media short course
Sol Media for Media Leadership - 14 Feb 2016 to 19 Feb 2016, Grahamstown


Essentials of newspaper management
Sol Plaatje Institute - 14 Mar 2016 to 18 Mar 2016, Grahamstown


Y!CON 2016
Student Village - 17 Mar 2016, Johannesburg


Essentials of broadcast management short course
Sol Plaatje Institute, Rhodes University - 4 Apr 2016 to 8 Apr 2016, Grahamstown


Next newsroom management
Rhodes University - 17 Apr 2016 to 18 Nov 2016, Grahamstown


Essentials of digital media management
Sol Plaatje Institute, Rhodes University - 2 May 2016 to 6 May 2016, Grahamstown


Upcoming events
Integrating Strategy, Budgeting and Reporting - 8 Dec 2015 to 9 Dec 2015, Johannesburg
Ensure your management system meets the 21st century's needs. Apply a framework to analyse and benchmark your planning processes. Add maximum value through correct sequencing and involving the right people. Read more >>

Marketing a consulting practice
The Reputation Go-to Guy - 10 Dec 2015, Johannesburg


Quotes
Henry Ford
"To do more for the world than the world does for you - that is success."

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SSQ Exhibitions launches industry podcast

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