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What impact will the Samsapple trial have on you and me?

Apple versus Samsung has been great news for the legal and tech journalist fraternity. The lawyers have been churning out billable hours, and the journalists have been churning out tons and tons of reports, special reports, and analysis. Great fun if you can keep up. What got me thinking is what all this hype and reportage has got to do with me and my shiny gadgets. The answer luckily is very little.
What impact will the Samsapple trial have on you and me?

The media circus that has ensued over the whole Apple versus Samsung patent debate has focused primarily on the claims and counter claims, and very little on the impact on our daily gadget lives. Patent wars have been part and parcel of the business landscape since time immemorial.

Intellectual property was, and is, a big part of any corporate asset base. Any company that creates, discovers any process or product, that gives it an edge in the commercial world, will always seek to protect that asset, and savvy lawyers will find ways of doing so in order to preclude other, any others, from copying that work.

Read the full article on www.memeburn.com.

Source: Memeburn

Launched in April 2010 by Matthew Buckland, Memeburn is a news and opinion platform tracking tech culture, innovation and business. It plays particular attention to the web, mobile, social media, online media and social networking fields. Key opinion-leaders contribute to Memeburn, providing their insights on the online industry. Subscribe via email or RSS for regular updates. Follow memeburn on Twitter at @memeburn.

Go to: http://www.memeburn.com

About Steven Ambrose

Steven Ambrose is the CEO of Strategy Worx.
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