At the beginning of September 2012, the fairly challenging brief of "illustrating and celebrating the dynamic growth of Bizcommunity's online communities in Africa"
was timed to coincide with the brand's 11th birthday.
Initially responses to our Biz Bang brief were slow, running as it was, concurrently with the Fiercely Female & Awesome T-shirt Design Contest, which not surprisingly seemed to be attracting many more entries from the 17,000+ Springleap designer base than ours did.
However after some cajoling across the social media channels, the Springleapers dug deep and in the end a short list of 25 cool designs were presented from the respectable 100-odd entries which were submitted over the four-week period (1 Aug - 30 Sep).
We felt there was an ideal match between Bizcommunity, being one of South Africa's largest and best loved online media brands, and the Springleap brand which has the second largest FB presence in South Africa [200K Facebook fans] and the a multitude of cross-pollination opportunities provided by the Springleap community responding and voting for the Biz Bang T-shirt design entries as they were submitted.
Winning designs have been selected on the basis of wearability, impact and accessibility of message, freshness of concept and compatibility with Bizcommunity brand values. We were happy that the final winners selection met these requirements and that our staff and associates will wear the hero design proudly.
First prize has unanimously been awarded to the delightful "Sky's the Limit" by Jomeo187, 2nd prize to "11 years of success" by Chucky, who submitted two really iconic design solutions and 3rd prize to the clever binary themed design submitted by ryandizzio. Thanks to all for participating and sharing their talents and to Springleap for hosting!