| 12 Mar 2012 |
| Marketing & Media | South Africa |
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Marketing & Media, Advertising, Branding, Cinema, CRM, CSI, Design, Digital, Direct Marketing, Education & Training, Events & Conferencing, Exhibitions, Magazines, Marketing, Media, Mobile, Newspapers, Online Media, Out Of Home, PR & Communications, Printing, Production, Promotions, Radio, Recruitment, Research, Retail, Sales, Sponsorship, Trends, TV, Youth Marketing, 2012 Design Indaba
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Lots on the go First, the sad news: today the South African media community has been paying tribute to top economist Tony Twine, who passed away on Sunday 11 March after having suffered a heart attack last week - see Twitter and Google News - and Afrikaans actor Andrew Thompson committed suicide on Friday 9 March. We at Bizcommunity.com extend our condolences to family, friends and colleagues of both. On a positive note, IOL has a new editor - Alistair Otter - and the Mail & Guardian a new associate editor - Phillip de Wet; 5FM has been teasing us with more lineup changes; and Black River FC has bagged Edcon's Legit account from The Jupiter Drawing Room; and 8ta's through-the-line services are out to tender. Controversially: South Africa has a new brand slogan; Ster-Kinekor Theatres is no longer advertising its movie schedules in Independent Newspapers, according to iafrica.com; the Cape Argus has gone 'compact' since last Friday - read Gill Moodie's interview with editor-in-chief Chris Whitfield; Tiffany Markman has written a follow-up to her #bankwars: 'Steve' vs Standard Bank experience; and this morning 702's Redi Tlhabi hosted a debate between reputation manager/spin doctor Chris Vick and M&G editor Nic Dawes regarding media integrity, professionalism and accountability (listen to the 702 podcast). In other news, Karin Botta and Uno de Waal from trigger/isobar (part of Aegis Media) are currently in Austin, Texas, attending the annual film, music and interactive festival SxSW and blogging about it here on Biz; the next Thought Leadership Digibate, hosted by Aegis Media in conjunction with Biz, will focus on the state of print media in SA this Friday 16 March; and we've partnered with iafrica.com to launch the Jobs Channel, which enables job seekers to search for jobs across a range of industries in SA. Have a great week! Simone Puterman ( @SimoneBiz) Managing editorPS The Design Indaba special newsletter will be out this week - perfection of the bumper edition is just taking a bit longer to achieve. PPS The latest Ornico Ad Showcase features TV ads for National Lottery, Frisco Granules, Maq, Shield and Volvo, and radio ads for FNB, Mabula Game Lodge, Nedbank, Old Mutual and Ram. PPPS Welcome to Don't Forget George, Kreate Events, Kreate Staffing, , Lighthouse Digital and the PRISM Awards, which have just opened press offices on Bizcommunity Marketing & Media South Africa! Responses to this column welcomed in our editor's column archive. Please send all South African marketing and media news to marketingnews@bizcommunity.com, opinion pieces to contributors-marketing@bizcommunity.com and international news to internationalnews@bizcommunity.com. For more on how to contribute to Biz, go here. Also follow @Bizcommunity on Twitter and join us on Facebook.Today's top stories
Marketing & Media
 The fourth Thought Leadership Digibate, hosted by Aegis Media, in conjunction with Bizcommunity.com, will focus on the state of print media in South Africa. To be held at 9.15am-11am on Friday, 16 March 2012, the digital debate will be broadcast live via audio-streaming. Read more >>
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Marketing
 In its new television campaign, Nashua has showcased how its solutions can help users have more fun in the office, as everyone lives in a time-focused community and they don't want to spend all their time busy with mundane tasks that its office automation solutions could be doing. Read more >>
Advertisement: | MARKETING TO THE LOW-INCOME CONSUMER
Attend this one-day seminar on 19 April 2012, and hear innovative ideas, updated research & practical information needed to develop and grow your brand to the Bottom of the Pyramid. For more information, Click here |
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Advertising
 Telkom has published a tender for through-the-line services for 8ta and will hold a bidder's conference on Thursday, 15 March 2012. Read more >>
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Black River FC has been appointed communications partner for youth female fashion retailer Legit, part of the Edcon Discount Division stable, it was announced this afternoon, Monday, 12 March 2012. The previous incumbent was The Jupiter Drawing Room (Johannesburg). Read more >>
CRM
 [Tiffany Markman] Oy vey. What a can of worms. In part I, I raised the question of whether FNB's lofty promises, delivered via the chirpy 'Steve', were empty. I did so, as you know, publicly. And I learned two very important things. Here they are: Read more >>
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Design
 Antalis South Africa, at this year's Design Indaba Expo, launched its latest Conqueror Bamboo promotion, 'Your gift to the Earth' and a 'Win the Medal!' typographic games competition, from Arjo Wiggins Creative Papers, which offers printers a sporting chance to attend the 2012 Olympics in London for a weekend. Read more >>
Exhibitions
Magazines
 The March issues of Ethical Living and The Big Issue cover some thought provoking topics, RamCom Publishing launches Real Brides and Easy Food is down from R49.95 to R35, offering a R15 saving. Read more >>
Advertisement: | Cs 5 Apple Mac Training.
Please take note currently until the end of February all our training is less 20%. If you wish to find out the discounted rates please do not hesitate to ring our offices or drop us a line.
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Newspapers
 [Gill Moodie: @grubstreetSA] The 155-year-old Cape Argus entered a new era when it changed its format from broadsheet to 'compact' (ie tabloid format) on Friday, 9 March 2012, and also moved into the morning market. The big question for the Argus's owners, Independent Newspapers, is how this important change will affect its other Cape Town-based newspapers. Editor-in-chief Chris Whitfield tells Bizcommunity.com about this delicate balancing act. Read more >>
Research |  |
 As part of its bid to capture a higher day audience, SAMRA (Southern African Marketing Research Association) has moved its annual conference, scheduled for 16-17 August 2012, to the Rosebank Crowne Plaza in Johannesburg. It also offers advertising and marketing guru, Andy Rice, as one of the keynote speakers. Read more >>
TV |  |
 [trigger/isobar goes to SxSW] Uno de Waal: A key theme threading through SxSW this year is the idea that an agency (marketing, advertising, communications etc) should function in very similar ways to a start-up. This is primarily running through the start-up track led by the 500Startups crew, under guidance of Eric Ries and Dave McClure, but other talks have also peppered the packed schedule. Read more >>[trigger/isobar goes to SxSW] Karin Botta: Although SXSW is a tech conference, one of the things that resonated quite strongly with me is a talk I attended on Saturday morning, 10 March 2012, called 'Designing Experiences for Women', where the speakers discussed the stereotypes that marketers often fall into using when communicating to groups of people, specifically women. Read more >>  REDWOOD CITY, US: Clickatell, a global leader in personalised priority messaging (PPM) through all mobile devices, today announced the availability of the Clickatell Connect API to enable developers to integrate SMS text messaging seamlessly with their web or mobile applications. Read more >> PARIS, FRANCE: 3D television will jump to the fore at MIPTV 2012, taking place from Sunday 1 to Wednesday 4 April in Cannes, with a dedicated 3DTV Focusprogramme on Tuesday 3 and Wednesday 4 April. Read more >>
Advertising
 Limelightsa has appointed Rita Gasser as Production Manager and promoted Dylan Balkind to Senior Copywriter. Read more >>Design
Design agency Berge Farrell's client base in the Middle East continues to grow. The latest addition to their portfolio is the baked food giant, L'usine - the leading baked goods business in the Gulf. Read more >>Digital | | Your source of digital advertising | |  |
 Firewater Interactive has officially launched Super M's new 'Just Chill' website and are proud to be the digital agency behind the project. Using a blend of Flash animation, JQuery and HTML, the site provides a playful and dynamic showcase of Super M's product range. Read more >>Advertisement: | The COACHING AND MENTORING CONFERENCE is taking place 27-28 March 2012 @ the Fairway Hotel and Golf Resort, Johannesburg, with preconference workshops on 26 March (Building a corporate coaching culture & coaching the self: A framework for developmental coaching Contact Debbie on 0836511664 or email: Debbie@knowres.co.za. Brochure - Click here |
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 [Desirée Gullan] Every marketer should be eager to get "earned media" to build their brands online. For those who don't know, earned media, is when your branded content is shared via social media and online influencers. On the surface it may seem easy - and free - simply create some great content and watch it spread online. Right? Read more >>Education & Training
Low-income consumers may not have the largest disposable income, but their combined purchasing power and brand loyalty makes them extremely important consumers to understand. Attend this one-day seminar on 19 April, and hear research insights, innovative ideas and practical information needed to develop and grow your brand to the Bottom of the Pyramid. Read more >>Magazines
 Media24 Weekly Magazines has dropped the cover price of its weekly magazine, NewsNow, to R10 for a limited period to make it accessible to a larger audience. Read more >>Printing
Commercial printers are operating in a whole new dimension with technology the driving force behind client demand. Printing and packaging powerhouse, Colourtone Aries, a leading commercial and packaging printer, is at the forefront of this innovation. Read more >>Production
 Kyle Lewis is the newest addition to the Golden Planes directors portfolio. With experience steering forward short films, music videos, television series and commercials, the blue-eyed, award-winning filmmaker looks to invigorate the ranks of the production house with expertise across a number of disciplines. Read more >>Radio |  |
 94.5 Kfm's Breakfast Show host, Ryan O'Connor was in LA, the home of the Oscars, for two weeks. He interviewed many red-carpet celebrities like Ryan Reynolds, Jackie Collins, Guiliana Rancic, Henry Rollins, Mario Lopez and Adam Lambert. Read more >>Research
 As the name implies, sports drinks are generally intended for active people, yet the latest Analytix Business Intelligence report entitled, "South Africa Brand Report: Consumers of Sports Drinks" reveals that a high percentage of South African sports drink consumers in fact do not participate in sport activities at all. Read more >>
Backstage at Mercedes-Benz Fashion Week 2012
 MoreMorvite serves breakfast at Rydavale Primary School
 More Plans for new toll roads around Cape Town, in KwaZulu-Natal, and Gauteng are set to be shelved, City Press reported yesterday, Sunday 11 March. Read more >> [Zeenat Moorad] Foreign investment is vital for SA's economic prosperity and its lofty job creation target - and this will stop government from any further attempts to stymie Wal-Mart's 51% acquisition of local retail player Massmart (MSM). Read more >> [Henrie Geyser: motoring editor] Knowing how to cope with vehicle emergencies or with reckless, bad and dangerous driving is becoming of vital importance in South Africa as roads get busier by the day and traffic authorities appear completely at a loss when it comes to reducing moving violations or enforcing responsible driving. Read more >> [Brian Berkman: contributing editor, travel] With the burgeoning of new South African wine estates, in recent years, the job to differentiate one label from the next has become increasingly difficult. So... Read more >> [Daniel Dercksen] "Birds do it, bees do it," and even lazy Capetonians can do it, and fall hopelessly in love with the enchanting must-see Coward and Cole cabaret now playing at the Kalk Bay Theatre until 24 March. Read more >>- Mazole Holdings appoints Nicholas McDowell - more info
- New appointments at Yellowwood - more info
- Two new appointments at HWB Communications - more info
Featured jobs Experienced strategic planner required by Bester Burke in Cape Town. Read more >> |
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Direct response copywriter wanted!
Fleet Street Publications is looking for two promising writers to undergo an intensive, three month internship followed by an opportunity to join the company full time. Read more >>MyBroadband.co.za is looking to hire a journalist with a solid understanding of IT. You will have to write articles as well as assist with certain editorial tasks. Read more >>- ICT and mobile idea to market workshop RIIS - Pretoria, 13 March
- The basics of Facebook for business Xtraordinary Women - Cape Town, 13 March
- Film - the silence of the forest African Arts Institute - Cape Town, 13 March
- The power of LinkedIn workshop Xtraordinary Women - Cape Town, 14 March
- Google and Grove Group roadshow SA Grove Group - Cape Town, 14 March
- HR transformation and value creation Institute of People Management - Midrand, 15 March
- Irene and Melrose Arch Artjamming store opening Artjamming - Pretoria, 15 March
- Twitter 101 workshop Xtraordinary Women - Cape Town, 16 March
- Social media for business Paton Training - Johannesburg, 27 March
- Sound engineering part-time course Shak Studios - Durban, 2 April
Grand R30-40 Million House wanted for TV Shoot[Premises] Bomb Films are currently in production of season seven and eight of Jacobs Cross which will be screened on Mnet-Series soon. We are looking for a 30-40 million rand house that we can utilise to shoot scenes for Jacob (the main character) from March 2012 until June 2012.
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