Dustin Chick is head of strategy for Ogilvy Public Relations Worldwide. His experience includes the development of the reputation management strategy for Brand South Africa and successful campaigns for the World Economic Forum and the 2010 FIFA World Cup. Dustin has managed SA and pan-African communications campaigns for several major multinational brands, including Western Union, BP, Konica Minolta and Henkel. Contact him on tel +27 (0)11 709 9660, email and follow @dustinchick.