Felix Kessel

Co-founder & magic steam turbine driver at OwenKessel Leo Burnett
Location:South Africa


Born a long time ago in a galaxy far, far away, where writing was the only way to survive the suburban ennui of his homeworld, Felix Kessel wrote his way into a strange land called advertising. In 2006 he moved to a different universe - brand activation - shortly thereafter cofounding a new entity, OwenKessel (, to tackle the holistic communication needs of brands. Contact Felix on tel +27 (0)11 705 0208, email and follow @FelixAK.
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Social media... Brands, you're missing the point!

I find it strange that with all the hype and bluster surrounding the billion or so Facebook users, the half billion twits and the tacked together Pinterest users, the moment brands decide to participate in "new media" they are arrogant enough to believe that they can bring their rules to our common practice of being social.

By Felix Kessel 28 Jan 2014 05:32

Why brands should behave more like entrepreneurs

The future of the country rests firmly in the hands of the entrepreneurs. Tabled as the flavour of the decade, entrepreneurs are fast becoming the base of the wealth pyramid and are the people who will give rise to the mega-companies of tomorrow.

By Felix Kessel 23 Apr 2013 05:39

'Illegal cigarette' awareness campaign may get more people smoking

Perhaps not to the same degree as yesteryear and even if the message is somewhat more sinister, cigarettes have once again made it back onto the billboards and interrupted our daily journeys once again. Instead of the old lifestyle positioning, the message is all ominous: "Buying Illegal Cigarettes Funds Organised Crime!"

By Felix Kessel 15 Aug 2011 13:53

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