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Marketing & Media South Africa

Today's top stories


So you think you know brands?
[John Laurence] Try this little exercise. Without peeking at a phone or laptop in your vicinity, draw an outline of the Apple logo... read more>>

African business reporting in the spotlight

Leigh Andrews

If you thought the state of business in Africa was stagnant, think again. Lerato Mbele, Presenter of Africa Business Report on BBC World News tells us about its vibrancy...

Read more >>



[Loeries 2015] Dates, prices and more...

This year's Loerie Awards are being held in Durban in August to best make use of the weather - that means you may have less time than you thought to sort out your entries, accommodation and ticket purchases...

Read more >>



[Behind the Selfie]... with Heidi Brauer

Leigh Andrews

This week, we find out what's really going on behind the selfie with Heidi Brauer, chief marketing officer at Hollard...

Read more >>





Marketing
Content and culture

DK Badenhorst, Issued by Foreword

How can you create content, when you have no idea who you're creating it for?... read more>>
CRM
Do once customer-driven companies need to lose their customer focus?

Aki Kalliatakis

Looking at all companies, at some stage in their history they were fantastic with customers - and then lost their way. We need to question whether the pressure to produce profit is so forceful... read more>>
Digital
Instant brand success with Instagram
Exhibitions
Saving time, money and the environment with reusable exhibition elements

Issued by Scan Display

Constantly on the lookout for ways to create more sustainable exhibition stands, designers are incorporating products that can be reused and modified to suit any exhibition or event... read more>>
Media
Discussion around cross-media code of conduct
Because of media convergence, with traditional and new media outlets all operating in the digital space, broadcast role-players are in discussions about the need for a cross-media code of conduct... read more>>
Online Media
Netwerk24 introduces new daily broadcast - #topstories

Issued by 24.com

Netwerk24 has launched #topstories - the first-ever Afrikaans video news bulletin. The daily show will go live at 1pm on South Africa's largest Afrikaans news portal, Netwerk24.com... read more>>
OOH
New audience measurement for OOH, through newly formed council
The OMC (Out of Home Measurement Council) is a non-profit, joint industry committee (JIC) to provide buyers of OOH media with a currency and survey that allows for efficient and accurate OOH planning... read more>>
Sub-Saharan African consumers connect with Coke via Continental Outdoors' Ignite screens

Issued by Continental Outdoor

One of the first truly interactive digital out-of-home campaigns to move into sub-Saharan Africa is owned by Coca-Cola with their "Share a Coke" campaign which activates consumers to replace the advertised name on the can with their own... read more>>
A brand new e.tv prime time

Issued by Primedia Outdoor

E.tv recently launched its exciting new line-up of programming for its 6-to-9 zone and two brand new local shows, Umlilo and Ashes to Ashes, at key taxi ranks across the country... read more>>
PR & Communications
The soft and fluffy stuff - soft skills

Issued by CoreXalance

Today more than ever, soft skills education is needed as it plays such a vital role in our personal growth. With technology being such a huge part of our life, we can see how impersonal society is getting... read more>>
Radio
OFM says goodbye to stalwart presenters

Issued by OFM Radio

At the end of March, OFM will say goodbye to three of its top presenters, Christie Hansen, Mardi Delport and Johrné van Huyssteen, who have decided to pursue different careers... read more>>
Youth Marketing
2015 Student Tech Survey highlights popularity of Facebook
The 2015 Student Tech Survey, conducted across South African tertiary education institutions by World Wide Worx and Student Brands, with the support of Standard Bank, has released its key findings... read more>>
Ad showcase
Netflorist: Valentine's Day
Netflorist: Valentine's Day - Ornico
More ads
International
#PepsiChallenge launches globally across areas of pop culture
NEW YORK: On 11 March 2015, Pepsi unleashed its biggest socially-led, content driven initiative ever with a variety of global and local challenges designed to galvanise consumers around the world to defy convention, make every moment - big or small - epic, and truly "Live for Now"... read more>>
First South African on Cannes Creative Effectiveness panel
CANNES, FRANCE: Andy Rice is the first South African to join the Creative Effectiveness judging panel for the Cannes Lions International Festival of Creativity. read more>>
Global media trends from WAN-IFRA includes South African view
PARIS, FRANCE & FRANKFURT, GERMANY: The World Association of Newspapers and News Publishers (WAN-IFRA) has released its latest issue of World News Publishing Focus, examining media trends around the globe... read more>>
Burger King cuts soft drinks from kids' meals
WASHINGTON DC, US: US fast-food chain Burger King is cutting soft drinks from its children's meals amid mounting pressure to reduce the amount of sweet sodas children drink... read more>>
More International
Government news
Govt conducting assessments of municipalities
President Jacob Zuma says task teams have been established and programmes are being developed to provide support for identified municipalities... read more>>
Education gets lion's share of Limpopo budget
The Limpopo Department of Education received the biggest portion of the 2015/16 provincial budget tabled by MEC Alfred Phala at the legislature in Lebowakgomo on Tuesday... read more>>
Meeting vehicle local content goals 'needs state help'
Plans to meet local content targets in the motor industry were unlikely to succeed until the government adopted a co-ordinated approach to development of the automotive supply chain, Toolmaking Association of SA MD Dirk van Dyk said on Tuesday, 10 March... read more>>
Coega plan under way for cargo airport
Coega could soon become a multi-platform international transportation hub with plans for a cargo airport under way... read more>>
More Government news
Motoring news
The C1 has got the looks

Henrie Geyser: motoring editor

The new C1 Citroen is the prettiest of the three virtually identical motoring triplets who share the same engine, mechanical set-up, body parts and chassis but have individual exterior looks and living quarters... read more>>
More Motoring news
People on the move
  • New appointments for Open Learning Group - more info

More people  Submit a Person
Jobs offered
Front-End Developer - Johannesburg
Experienced front-end developer who eats, sleeps and lives digital and is obsessed with producing pixel perfect, award-winning work on deadline and under pressure. Read more >>

Market Research Executive - Cape Town
We are looking for a market research executive to join our small, growing B2B research team. Send CV if you are passionate about research and looking for an exciting challenge. Read more >>

Creative Designer - Johannesburg
We are looking for a talented and experienced digital creative designer to apply for this great opportunity as a creative at So Interactive digital agency. Read more >>

Creditors and Debtors Clerk - Johannesburg
Busy image library seeks debtors/creditors clerk in the accounts department. Duties include creditors recons, creditors queries, calling debtors and other general administrative tasks. Minimum two years' relevant experience. Read more >>

Receptionist/Administrative Assistant - Johannesburg
Image library seeks receptionist to answer switchboard and manage front desk. Duties include coordinating driver's schedule, general office admin and administrative tasks for the sales team. Read more >>

Sales Executive - Cape Town
Everlytic is looking for a young, dynamic go-getter in their sales department to grow and build relationships with new customers. Read more >>

Programme Coordinator - Cape Town
Job opportunity - internship coordinator. Do you have exposure to internship/volunteering programmes? Are you organised with strong negotiation skills? Do you have recruitment experience, or worked with NGOs? Read more >>



New events to diarise
How to succeed in the low-income market - 15 Apr 2015 to 16 Apr 2015, Johannesburg
This unique event will share fresh insights about the entry-level market and provide solutions and tactics on how to engage with these consumers and succeed at the Bottom of Pyramid. Read more >>


Digital marketing workshop
Ipcoweb - 17 Mar 2015, Johannesburg | 24 Mar 2015, Johannesburg | 31 Mar 2015, Johannesburg

Employer branding masterclass 2015
Employer Branding South Africa - 19 Mar 2015, Cape Town | 26 Mar 2015, Cape Town

Brand Equity & Customer Loyalty Rewards Conference
Trade Conferences International - 25 Mar 2015 to 26 Mar 2015, Johannesburg

How to market your consulting practice
The Reputation Go-to Guy - 1 Apr 2015, Johannesburg

Social media workshop
Quo Vadis Communications - 13 May 2015, Johannesburg

Executive Think Tank 2015
nlighten - 14 May 2015, Johannesburg

1000 Women 1 Voice Initiative
1000 Women Trust - 14 May 2015, Cape Town

Africa's Big Seven
Exhibition Management Services (Pty) Ltd - 21 Jun 2015 to 23 Jun 2015, Midrand

Africa Com
Informa - 17 Nov 2015 to 19 Nov 2015, Cape Town

Upcoming events
Adobe After Effects CC - 14 Mar 2015 to 25 Jul 2015, Johannesburg
Ever wonder how Hollywood gave Luke Skywalker his light sabre? If so, then this course is definitely for you. Learn practical special effects and post-production while referencing real world projects. Read more >>


#hruCapeTown
African Heart Celtic Soul - 13 Mar 2015, Cape Town

#hruCapeTown
African Heart Celtic Soul - 13 Mar 2015, Cape Town

IStar social media workshop
InsideMan Media - 14 Mar 2015 to 15 Mar 2015, Cape Town

Cape Town Carnival
Cape Town Carnival - 14 Mar 2015, Cape Town

Global Success and You women's talk
Limitless Social Club - 14 Mar 2015, Rosebank, Johannesburg

Course in social media marketing for businesses
Wian Smith Marketing - 14 Mar 2015, Pretoria

Quotes
Jason Fried
"What you do is what matters, not what you think or say or plan."

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  Twitter
@MarketingB2B
Marketers must react to the outcome of previous campaigns to build a personalised approach" @Brainstorm_MS's CEO http://t.co/z4n4RNsD16" - Thu Mar 12
@OnyxDigitalTeam
Ways to avoid oversharing on social media. #socialmediastrategy http://t.co/xUI0oN4IpQ - Thu Mar 12
@RichSimmondsZA
To gain influence, you need to build your reputation. You - and only you - can do it. - Thu Mar 12
@FastCompany
Marketers and Meerkat: what brands should know about the live stream video app http://t.co/spbnSu3ydI by @jeffcbeer - Thu Mar 12
@dogoodvertising
RT @ladyxtel: Making decisions in a sea of ambiguity - here's how to avoid decision paralysis. http://t.co/ROIIYItvRd http://t.co/dpMs6fm1... - Thu Mar 12
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