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Another SABC board resignation and outrage over Charlie Hebdo attack

It's almost becoming monotonous... In December, the SABC board chair Ellen Tshabalala resigned - finally - after a long and pointless legal battle to keep her job after she had been found to have lied about her qualifications (she doesn't have what she claimed to have). Now, Professor Bongani Khumalo has resigned from the SABC board too, and it appears he won't be the last to do so in the near future. Over in France, in a demonstration of unity that sent a clear message to those opposed to freedom of expression, more than a million turned out to honour the victims of last Wednesday's terror attack on Charlie Hebdo, a satirical magazine that targets everything from politicians to religions - it was the magazine's targeting of Islam that lead to a bloodbath. But the message from across France and the world was: We won't be cowed. Still on the international front, Caitlin Stewart, writing from Washington DC, gives some ideas on how to react after you've made a market research mistake or two. The key, she reckons, lies in how researchers choose to handle their mistakes, as this determines whether there will be a successful outcome in a market research project. And covering our continent, Leigh Andrews chats to Laura Eboa Songue and shows you how you can give your brand an African celebrity marketing boost.
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African Response
African Response offers market research, ongoing insights, strategic advisory & consulting, financial education programme implementation, monitoring & evaluation. Specializing in low-to-middle-income consumers.
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