| 4 Sep 2012 |
| Marketing & Media | South Africa |
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Marketing & Media, Advertising, Branding, Cinema, CRM, CSI, Design, Digital, Direct Marketing, Education & Training, Events & Conferencing, Exhibitions, Magazines, Marketing, Media, Mobile, Mxit, Newspapers, Online Media, Other Services, Out Of Home, Outsourcing, PR & Communications, Printing, Production, Promotions, Publishing, Radio, Recruitment, Research, Retail, Sales, Sponsorship, Trends, TV, Youth Marketing, 2012 Design Indaba
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Today's top stories
Creative Week Cape Town
 For those participants wanting to get a little fresh air during all the media events at Creative Week Cape Town and the Loeries, join the Cape Town Marathon at 6.30am on Sunday 23 September 2012 for the 10km run or the full race. Read more >>
Marketing
 [Louise Robinson] With the proliferation of media and distribution channels, declining trust in advertising, multitasking by consumers and digital technologies that give users more control over their media time, it is no wonder that many businesses are left wondering how to get the right messages through to their customers. Read more >>
Advertising
 The aim of this paper was to investigate how eye tracking could effectively contribute towards the optimisation of return on print advertising investment. This is one of the presentations from the 33rd SAMRA Conference, Rosebank Crowne Plaza, Johannesburg. The conference took place from 16-17 August. Read more >>
 The 2012 scholarship recipients of the Advertising Media Forum (AMF) Media Masters scholarships have been announced. They are Katherine Leise (Nota Bene Johannesburg), Arisha Haripersadh (MediaShop Durban), Bahia Ahmed (MEC Cape Town) and Lati Mushiana (Media Basics). Read more >>
Branding
 Launched yesterday 3 September 2012, adidas has created a campaign calling on South Africans to represent the brand with originality, creativity and passion through loading videos, images, audio and mantras as a crew (two or more people) to its campaign website. Uploading must be completed by 7 October 2012. (video) Read more >>
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Shops in the small central French city of Puy-en-Velay are about to launch a common internet site to compete with big regional retailers. Read more >>
Media
 NEWSWATCH: Following Clifford Motsepe's departure from the SABC board, one name that has come up as a replacement is that of former board member Noluthando Gosa, reports Times Live. Meanwhile, Anton Harber, writing in BDlive suggests that before rushing to find a replacement for Jimmy Manyi as Cabinet spokesman, the powers-that-be should take a look at the role. Read more >>
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 Entries for the ' SAB Sports Media Awards 2012' are now open online through the newly launched competition portal. Read more >>
 At the Naspers AGM function, held late last week, Ton Vosloo, chairman of Naspers, presented the group's top prizes. Ferial Haffajee, editor-in-chief of City Press, and Basil Sgourdos, chief financial officer of MIH, shared the Phil Weber Award, the highest accolade for performance in the group. Read more >>
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Whatever the royal family may think of his exploits in Las Vegas, many Britons can barely hide their support for Prince Harry, posting naked pictures of themselves online in tribute. Read more >>
Printing
Publishing
[Siphiwo Mahala] There are divergent views about the state of South African literature, and probably the strongest of these are expressed in two recent articles. Read more >>
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Radio |  |
[Patience Bambalele] Kaya FM talk-show host Thabiso Sikwane has quit her evening show, Home, to focus on family and business interests. Home is aired between 7pm and 9pm on weekdays. Mapaseka Mokwele, a television news presenter and businesswoman is the new host for the show. Read more >>
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Retail
 [Neeran Naidoo, Tatjana von Bormann, Lucy Hayes] A wet and cold morning in Cape Town, with the clouds over Table Mountain promising torrential rain, set the gloomy scene for a hotly contested debate on ethical food labels: To label, or not to label. Read more >>
 PARIS, FRANCE / DARMSTADT, GERMANY: More people read newspapers than ever before, thanks to the many ways they now can be read, but publishers have not yet found ways to match that growth with revenues from digital platforms, the World Association of Newspapers and News Publishers (WAN-IFRA) said Monday in its annual update of World Press Trends. Read more >>
More International...
Branding
 Traditional media being expensive, organisations are constantly looking for effective alternative media options to measurably grow their sales. In-pack 'media' in the form of exciting and desirable promotional products is a powerful and cost-effective alternative relying on low-cost on-production-line insertion. Read more >>NATIVE has been awarded the digital marketing accounts for Chivas Regal Scotch Whisky, Jameson Whiskey, Absolut Vodka, Malibu Rum as well as the Southern African Pernod Ricard corporate online presence. Read more >>CSI
What began as the brainchild of current Traffic Freeflow MD, Colleen Bekker, has grown from an initial 21 Pointsmen in Johannesburg, to a total of 171 Pointsmen (and women) and Project Managers across Johannesburg, Tshwane and Cape Town, each making a very visible contribution to alleviating traffic congestion on a daily basis. Read more >>Digital
 Display, SEO and social media simply cannot compete with email when it comes to return on investment which is why marketers should ensure that email remains the core of their marketing spend. Read more >>Education & Training |  |
The University of Cape Town and online education company, GetSmarter, are taking the lead in providing media and marketing professionals throughout South Africa with the skills required to remain competitive and advance in their careers in an industry that is undergoing rapid change and constant development. Read more >>Advertisement:
Events & Conferencing |  |
 Celebrate spring with the forum by enjoying a delicious farm-style lunch buffet under the trees while overlooking the beautiful countryside on the forum's working vegetable farm near Lanseria. Read more >> Come to the Internet Show 2012 and gain more than just great ideas for your next marketing campaign! Sponsors and exhibitors at the show will be showcasing their solutions for the online and digital market. Read more >>Exhibitions |  |
The seventeenth Cape HOMEMAKERS Expo, which took place from Thursday (23 August) to Sunday (26 August) at the CTICC, was again a roaring success, attracting more than 38 000 visitors. Read more >>Magazines
 Here's what you've been missing if you've never opened a copy of the intelligent person's health magazine before... Read more >>Production
 Ola Films director, Francis Gavin, has infused zippy fun into the latest in a string of Draftfcb's themed product promotion ads. Read more >>airport.tv is a South African first and Studio Republic is proudly playing its part in this innovative channel's production and content creation. Read more >>Recruitment
The Top Employers in Africa index is another way the best of the African talent pool and top businesses are being brought closer together. Read more >>Retail
Although a wary investor could question the sustainability of the luxury sector's recent boom against the stark contrast of unemployment figures, to date the numbers seem to show continued use of discretionary spending on luxury items. Read more >>Sponsorship
Kgaugelo Mehlape from Erasmuskloof, Pretoria, recently drove away in a brand new Hyundai Tucson thanks to the MTN Muziq competition with DJ Tira. MTN had teamed up with the Zinto Marketing Group to tour Mzansi and promote the MTN music download application and competition elements. Read more >>TV |  |
Healthline is a 13-part TV series produced by Launch Factory and developed by Vodafone in response to the Ghanaian people's need for credible and reliable health information. Read more >>
 South Africa needs to double the number of incubators it currently has to boost support to small businesses, the Minister of Trade and Industry Rob Davies said yesterday. He was announcing details on the country hosting the 37th International Small Business Congress (ISBC) in Sandton later this month. Read more >>
 The 2nd Civil Registration and Vital Statistics Conference (CRVS) has kicked off in Durban with a meeting of experts in the field. Read more >>
More Government news...
 [Henrie Geyser: motoring editor] The Chinese continue to strengthen their grip on the South African car market with extremely competitively priced vehicles such as the new C10 compact hatch which has just joined the growing GWM range of vehicles. Read more >>
More Motoring news...
 [Sindy Peters] Can we have Brian Haner strum the South African national anthem at every sporting event from here on? The man is a genius on guitar; his passionate rendition of Nkosi Sikelel' iAfrika gave me goose bumps and made my heart swell with pride. Haner is the host of this year's Nando's Comedy Festival, currently on its last leg at the Artscape, Cape Town. While Haner stole my heart, David Kau stole the show. Read more >>
 [Eugene Yiga] Cape Town is a vibrant city with a rich cultural heritage. But don't just take my word for it; come and enjoy a slice of the magic with Kaapse Stories From The Mother City, now showing at Richard's Supper Stage. Read more >>
More BizLounge news...
- Kestrel enlists Sapphire Street for UK PR drive - more info
Industrial agency looking for energetic, passionate copywriter in Fourways. Write everything from website copy and newsletters, to adverts and press releases. Read more >>We are looking to expand our dynamic team of sales executives.
Our ideal candidate will be well-spoken, target driven, with good communication/negotiating skills. Read more >>Fast growing publishing house requires middleweight DTP/graphic designer. Design and layout of adverts for various publications ie magazines, directories and brochures.
Knowledge of Illustrator, In-design, Photoshop and Acrobat. Read more >>
Click here to customise your jobs section
- Purposeful teams showcase events Symphonia - Cape Town, 6 September
- Inaugural Business Travel Africa Expo - Johannesburg, 6 September
- School at the centre of community info session Symphonia - Cape Town, 10 September
- Frontline excellence The Peer Group - Johannesburg, 12 September
- High impact sales training The Peer Group - Johannesburg, 13 September
- Ultimate Beef Show Visionaire Public Relations - Johannesburg, 24 September
- Journalism and the end of news Print and Digital Media SA - Johannesburg, 25 September
- Icons of the 80s - reach out for the stars Cape Media - Cape Town, 29 September
- Quality assurance in nursing - by MeantorHealth MentorHealth - Wilmington, 3 October
- On-line retailing conference and exhibition CT Trade Conferences International - Cape Town, 10 October
Click here to customise your events section
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