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AAA School of Advertising Press Office
Together with advertising agencies, design companies, media agencies and marketers as strong partners, the AAA's vision is to set and maintain globally recognised standards for world class education and training of students.
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Evolution, or revolution?
Is Jaguar’s rebranding a strategic move forward or a turn in the wrong direction? 22 Nov 2024 Read more

The AAA School of Advertising unleashes tomorrow's creative forces at 2024 Showcase
With over 33 years of excellence behind it, the AAA School of Advertising continues to be a launchpad for the next generation of leaders in advertising and marketing. This November, one of Africa’s leading advertising schools is hosting its 2024 Student Showcase in Johannesburg and Cape Town to celebrate the talent, hard work, and creativity that has defined its students’ journeys throughout the year. 14 Nov 2024 Read more

From AAA to Cannes Lions: Mike Bond’s global advertising journey
Mike Bond’s rise from AAA School of Advertising graduate to award-winning creative leader and founder of North is proof that a career in advertising can take you around the world. 11 Nov 2024 Read more

How AAA prepares students for the future of advertising
The South African advertising industry may be small when compared to international markets, but it packs a massive punch. 24 Oct 2024 Read more

Growth Ten is poised to launch an innovative and disruptive continuous learning platform for professionals
Growth Ten, the proud holding company of Richfield and AAA School of Advertising, is set to disrupt traditional executive education provisioning through its innovative approach to professional development. Designed to transform and elevate the careers of working professionals, it will embody a unique blend of real-world tools, management and technology skills, and the requisite exposure required to unleash talent, grow impact, and advance careers locally, regionally and globally. 16 Jul 2024 Read more

AAA School of Advertising Open Day 5 and 6 July
Are you passionate about creativity and the power of storytelling? You don’t want to miss the AAA School of Advertising’s Open Day on Friday, 5 July and Saturday, 6 July at their Bryanston and Cape Town campuses. With 2024 mid-applications being officially open, this is your opportunity to study with an institution known for moulding the best minds in the creative industry for over 33 years. 3 Jul 2024 Read more

AI campaigns to humour-driven engagement. Where are we going?
When we look at where advertising stands today, locally, and internationally, there is a thrilling crossroads where technology meets creativity, and humour paves the way for deeper consumer connections. Last year saw the advertising industry embracing transformative trends that promise to reshape how brands communicate and captivate audiences. So, with all of this in mind, we cannot help but wonder where this industry is headed. 1 Jul 2024 Read more

Understanding marketing vs. advertising: Why businesses need both
In the bustling world of business, the terms marketing and advertising are often used interchangeably. However, while they share common goals and overlap in many ways, they are distinct disciplines. Understanding the difference between the two, and how they complement each other, is crucial for any business aiming to thrive in today’s competitive marketplace. 24 May 2024 Read more

HKLM Branding x aaa School of Advertising: A graduate’s success story
As an advertising school recognised for its commitment to excellence in the world of communications for over 30 years, the aaa School of Advertising not only imparts theoretical knowledge but also places a strong emphasis on practical experience. The school's robust internship and job placement program is designed to bridge the gap between classroom learning and the demands of the professional realm. Through strategic partnerships and initiatives, the school consistently opens doors for its students, shaping them into industry-ready professionals. 12 Feb 2024 Read more

Beyond the Classroom: AAA's showcase inspires tomorrow's creatives
The AAA School of Advertising hosted its annual Student Showcase at its Bryanston campus on 30 November, and Cape Town campus on 1 December. This much anticipated event shines a spotlight on the exceptional work of AAA students, surrounded by friends and family, and features insightful presentations from distinguished guest speakers as a way to contribute to the development and growth of aspiring creatives. 12 Dec 2023 Read more

AAA student showcase spotlights the next generation of creatives
For over three decades, the AAA School of Advertising has been a beacon of opportunity in the dynamic world of marketing and advertising. The institution has been instrumental in shaping the careers of countless young creatives, giving them the tools and knowledge to thrive in the ever-evolving advertising landscape. 19 Oct 2023 Read more

Silver and bronze awards for AAA School of Advertising at the Pendoring and Loeries 2021
The 2021 Pendoring Awards took place on the evening of 5 November, in a celebration of South Africa's creative content across the advertising industry. 18 Nov 2021 Read more

AAA School of Advertising hosting its 2021 student showcase
The School of Advertising invites industry to their 2021 student showcase 20 Oct 2021 Read more

Revelations in times of adversity
Times of adversity often lead us to greatness. A passion reignited. A talent discovered. A cementing of core values. Even new visions being birthed. 30 Nov 2020 Read more

AAA cleans up at the 2020 Pendoring Awards!
AAA school of Advertising is proud to announce that not only did it take the top spot at this year's Pendoring Awards, but AAA's students also won three Silver Awards! 20 Nov 2020 Read more

Bursary to empower the next generation of marketing professionals
The successful applicant will be awarded a Nnete Modise Bursary, to study at The AAA School of Advertising. 26 Oct 2020 Read more

Choosing the right tertiary institution
AAA gives high school students a taste of tertiary student life 23 Oct 2020 Read more

Changing needs bring new opportunities for marketing communications industry
There has been significant movement within the marketing communications industry particularly over the last year. The lines between agency and client expertise are blurring and this is opening up opportunities for personal and team development within the industry. Throughout one career, many of our industry's talents may cross between agency, corporate, freelancing and/or consulting. 21 Oct 2020 Read more

Win big with the Ad Room!
Calling on storytellers, visual and strategic thinkers 20 Oct 2020 Read more

Matric roadmap: Take control of your exams
As the examination period approaches, you may feel the pressure of the exams getting to you. "It is quite normal to feel some anxiety about exams," says Debbie Lees, foundation programme manager of the AAA School of Advertising. 10 Sep 2020 Read more

The art and science of insights
Many of today's most successful companies have one thing in common - they are powered by insightful strategic thinkers and creative minds who have mastered both the art and the science of being customer-centric. 19 Aug 2020 Read more