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Image recognition: Does it actually work for South African retail?In-store trade compliance, category management and the measurement of promotional execution have come a long way in the past five years. Whether FMCG brands use the services of merchandising agencies or deploy their own sales force automation technology, the advancements in this arena have certainly created a more efficient sales force. 9 Mar 2020 Read more

Spaza advertising: An ever-growing market in South AfricaAccording to research done by Nielsen South Africa, R1 of every R5 spent in South Africa takes place at informal spaza or township stores. This makes the informal retail environment a very attractive sector worth approximately R46bn. 6 Dec 2019 Read more

App for merchandisersMerchandisers are the final piece in the very long chain of warehousing and distribution. 7 Nov 2019 Read more

Stokvel promotes big brand buildingStokvel is an estimated R50bn industry in South Africa. The stokvel system, which dates back to the early 19th century, is premised on group savings toward a central fund for various situations from burial to grocery purchasing. The groups vary in size from 12 to 20 people and each entity decides how much to contribute and how often the money is shared. From a retail and wholesale perspective, the annual Christmas stokvel is starting to heat up and South African brands are capitalising on this opportunity to offer great deals through bulk purchasing. 17 Jul 2019 Read more

Denny dazzles at SparEarlier this month MegaVision Media designed and executed a glorious display for Denny Mushroom at the newly renovated Spar in Athol Square, Johannesburg. The MegaVision Media team designed the artwork, provided testing tables, pull-up banners, header boards, menu cards and created really beautiful and functional perspex fins which clipped onto the shelves and held high-gloss recipe cards. 23 May 2019 Read more


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