The brutal rape and murder of Anene Booysen in Bredasdorp has rightly enraged the nation, and in the forefront of our minds is: How can this scourge be curbed?
Gail Schimmel is equally outraged, but asks:
Can an advertising campaign stop rape?
So you launched your website a while back... now Subhash Chandra asks how it has changed and suggests some ways in which
you can make your website work. As he says, "change is good, but sometimes many objectives get lost amid the dynamic and fast-paced world of internet marketing that marketers tend to lose sight of what's really important."
In a two-part series, Struan Campbell takes a look at sports sponsorships and
the power of sponsorship.
So what can we look forward to in 2013? Every year Bizcommunity invites selected experts in their respective fields to contribute to our Trends section, and this year is no different... We are currently compiling the PDF in which all the
[2013 Trends] have been amalgamated and it will be ready for you during the course of this week.
Look out for it!
And finally, be sure to get the
podcast of our latest
Biz Takeouts show to find out everything you need to know about the business of blogging.
Rod Baker: Content DirectorResponses to this column welcomed in our ed's column archive. Send all your South African marketing and media news to marketingnews@bizcommunity.com, exclusive contributor pieces to contributors-marketing@bizcommunity.com and international news to internationalnews@bizcommunity.com; also take a look at our guide "How to contribute to Bizcommunity, from op-ed pieces to news". Don't forget to follow @Bizcommunity on Twitter and join us on Facebook!
