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All comments for Sue Disler
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All comments for Sue Disler

Sue Disler has over 20 years experience in advertising and marketing as a designer, art director and strategist - the last 16 largely dedicated to digital. Currently, she is Head of Digital at New Media Publishing. Email her at , follow @suediz on Twitter or find out more on Linkedin.
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Bizcommunity's 10th birthday
Was it really 10 years ago when I sat in Andre and Terry's lounge being pitched this new idea of a community-based website for media and marketing in SA? My first reaction was "Great idea... bold... but how are you going to get an extremely fussy marketing community to come to one place repeatedly and repeatedly with absolutely no credibility?" and "Even if it takes off (because at that stage, the internet was still a fledgling entity in SA), it's going to take years of hard work, dedication, patience, lack of sleep, madness, frustration, time, the list goes on and on... I could not do it." My reticence has certainly proved to be remiss, as all I can say is, "Hats off to the passion and perseverance in making Bizcommunity the success it is today - I wish I had done it!" Happy Birthday! Posted on 22 Aug 2011 08:00
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Its not about eye-candy :)- The not-so-new news sites
I think the point is that we have got used a certain way of navigating digital content, how we view it and think that's how it should be. The belief that this is the best/safest/proven route to follow, dictates print-like interfaces and explains why most sites (not only news sites) look the same.

I agree, HTML 5 should (hopefully) pave the way to breaking this mould and allow designers to explore more intuitive ways of presenting content... Flipboard (an app for iPad) is a great example of the potential for future ways of reading the news.

See http://memeburn.com/2010/07/is-flipboard-the-killer-ipad-app-weve-all-been-waiting-for/. Posted on 28 Jul 2010 18:37
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tech plays far too much of a role...- Redesigning the web so consumers benefit
It should be a by-product... not the reason the design happens. It's the visual design and concept that makes users go further and what spurred digital channels in the first place. Posted on 27 Jul 2010 13:20
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