Charles Mburugu

Content Developer and Online Marketer at TechblogKE
Location:Nairobi, Kenya


Charles Mburugu is a Kenyan-based content developer and online marketer who is passionate about technology, small business and ecommerce. With over 5 years experience, he is committed to creating quality, relevant and optimized content that will attract traffic to the client’s blog or website.
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Web Writing, Blogging, Guest Posting, Product Reviews, SEO, WordPress, social media marketing
How to evaluate the quality of your website

Nowadays, there are thousands of websites promoting a wide range of products and services. Therefore, if you are running a business website, it is very important to evaluate and upgrade it frequently to ensure that it stays ahead of the competition...

By Charles Mburugu 25 Jan 2016 14:46

Four Windows server backup solutions

For those who have a Windows server, backing it up is the most efficient protection you could have in place. Accidents are inevitable, and once it happens...

By Charles Mburugu 23 Dec 2015 15:01

SA's rising e-commerce space brings new opportunities for businesses

Last year, the e-commerce industry globally accounted for around $1.5 trillion in sales. It is expected to reach $2 trillion by the end of this year...

By Charles Mburugu 18 Nov 2015 11:25

Eight tips for enhancing security on your smartphone

Nowadays, smartphones come with a wide range of amazing features. People use their smartphones for many activities including banking, online shopping...

By Charles Mburugu 12 Nov 2015 13:47

Awesome ideas for attracting more traffic to your blog

A blog can be a very powerful tool for sharing information and promoting your business. However, simply knowing how to create a blog is not enough...

By Charles Mburugu 30 Oct 2015 15:58

Five effective digital couponing tips

Couponing has always been a very powerful tool for increasing sales and attracting new customers. A closer look into many companies' sales strategies substantiates the effectiveness of this old method...

By Charles Mburugu 28 Oct 2015 14:21

Does your startup take data privacy and security seriously?

You must have read that the number of online attacks and computer system hacks are rising each year. No matter what we do, we cannot totally eradicate these types of security threats...

By Charles Mburugu 21 Oct 2015 09:02

How to manage a team of content writers

The ability to manage a team of writers effectively is very important for any successful content marketing strategy. Basically, the goal of a good strategy should be to come up with engaging content...

By Charles Mburugu 13 Oct 2015 14:29

How to optimise Twitter for SEO

A few years back, the question was whether to go for search marketing or social media marketing. People did not understand how social data could be used for SEO purposes...

By Charles Mburugu 5 Oct 2015 13:02

Why reputation is important when it comes to email marketing

Email marketing is an efficient and easy way for businesses or service providers to stay connected with clients. It is much easier to reach your target audience via email...

By Charles Mburugu 29 Sep 2015 13:09

Five trends marketers can't ignore in content marketing

At this point, there is no doubt that content marketing is right now leading the way in the digital marketing landscape. And as we keep advancing towards the future, it seems like the discussion regarding content marketing strategies just keeps on growing...

By Charles Mburugu 24 Sep 2015 07:59

Six ultimate tips for hiring a professional logo designer

The world is flooded with logos from thousands of companies offering all kinds of products and services. Therefore, to stand out from the competition, you need to have an eye-catching and professionally-designed logo...

By Charles Mburugu 22 Sep 2015 11:27

The importance of visual content in marketing

When it comes to online marketing, content is king. This is especially the case for visual content. Using the right kind of visuals will drive more traffic to your blog or site, and enhance the chances of your content being shared...

By Charles Mburugu 18 Sep 2015 13:53

Research finds small businesses make more when they embrace the cloud

While the entire world is moving towards the cloud, small businesses are reportedly hesitant in migrating. This is because...

By Charles Mburugu 14 Sep 2015 11:43

Seven tips to help your brand dominate Instagram

Instagram is one of the most popular social media platforms nowadays. In fact, more than 16 billion photos have been shared on this platform till date-- wherein, there's an average of 70 million photos being uploaded every day...

By Charles Mburugu 8 Sep 2015 10:01

How to use video conferencing for marketing

In today's business world, video conferencing is becoming an increasingly popular way of staying connected. As technology becomes cheaper and easier to use, many companies are finding video conferencing to be a very efficient method for communicating...

By Charles Mburugu 1 Sep 2015 09:09

How to build an effective newsletter signup page

One of the most effective ways of connecting with your customers and prospects online is by creating a newsletter. Engaging with them on a regular basis will help you build strong relationships, and subsequently enhance your sales...

By Charles Mburugu 28 Aug 2015 13:08

Beginners' guide to content marketing for real estate

The web has turned the whole real estate industry upside down. It has made it easier for customers to find just about anything about a solo agent or a brokerage.

By Charles Mburugu 26 Aug 2015 14:47

Here's why your business needs its own mobile app

Today's customers are on the move, and they are taking their mobile devices with them. Mobile devices are undoubtedly important in the lives of millions of people across the world...

By Charles Mburugu 13 Aug 2015 13:05

Why your small business needs content marketing

Content marketing is a powerful marketing strategy and, for many brands, content marketing has replaced traditional advertising and is considered an important tool to make an impact...

By Charles Mburugu 10 Jul 2015 11:50

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