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Mobitainment is a mobile marketing consultancy that specialises in reaching the lower LSM consumer on entry level phones. The company has pioneered the use of a number of technologies to create campaigns that not only produce measurable marketing results for clients, but are also relevant and accessible to the consumer market in South Africa.

As active leaders in the mobile marketing industry, Mobitainment advises both brands and agencies on how best to use and integrate technology to achieve their marketing objectives, grow a data base of consumers and most importantly, to talk to and listen to their target markets.

Headed up by Candice Goodman, who is also the chairperson of the Mobile Marketing Association of South Africa, Mobitainment has won multiple international awards over the past six years for the creation of mobile campaigns that are personal, fun and simple.