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Marketing & Media South Africa

Today's top stories
#Trending: Can you do the SONA?

Louise Marsland

From a new song and dance from the EFF, to marketing memes and new social media records, #SONA2016 was a riot - thankfully only figuratively speaking, this year... Read

[Design Indaba 2016] Then and now, by design

Leigh Andrews

The first thing that comes to mind when I hear the phrase 'Design Indaba' is Ravi Naidoo, a man so enthused about using design to make the world a more beautiful, functional place that he positively buzzes with creative energy... Read

[Biz Online Insights] Importance of design

This week, our 'Biz Online Insights' section explores the South African online population's views on the importance of design... Read

BizTrendsĀ 2016
The new agency talent directive

Alistair Mokoena

An integration of skills and business-focussed execution is what Alistair Mokoena, Managing Director of Ogilvy & Mather Johannesburg, expects in 2016. read
Producing content at the speed of culture

Pete Case

When one talks about trends it is important to look at who can deliver on them... how to implement these trends, says Pete Case, chief creative officer, Ogilvy & Mather South Africa... read
More trends... | Full trend report...
Biz Takeouts
[Biz Takeouts Podcast] 162: Ravi Naidoo takes us through 21 years of Design Indaba
On the last episode of Biz Takeouts Marketing and Media Radio show host Warren Harding focused on two events happening in Cape Town next week from 17 February 2016... read
Advertising
Big change needed in the agency world

Gordon Barker

Advertising agencies thought process since their inception has to be to create the right message for a client. Then to locate and plan a media campaign to reach the target audience. This is great but the thinking needs to change... read
Grey Africa launches Volvo LifePaint in South Africa

Issued by Grey

LifePaint is a unique reflective safety spray. Invisible by daylight, it shines brightly in the glare of car headlights. Making the invisible, visible... read
Branding
Five big ideas that build brand love from two innovators

Issued by Brand inc

Two innovators - Brand inc Creative Group MD, Chris Heaton, and Tag 8 Media Consultancy MD, Andrew Franks - expand on trends that 2015 brought to life, and that 2016 will improve on... read
Direct Marketing
Viral email helps Charlotte Rhys net a 44.34% open rate and 17.10% response

Tendai Matsika, Issued by Digital Fire

Digital Fire continues to provide incredible results for brands through its email marketing campaigns. Charlotte Rhys is no exception, achieving an incredible 44.34% open rate. This is how... read
Education
WPP Africa Academy: When the sum is greater than the whole

Danette Breitenbach

The creative economy is important as service industries lead the economy, and also support the wider economy in terms of progress and growth... read
Events & Conferencing
espYoungLegends announce Cape Town songbird Lana Crowster to perform at CTIJF 2016

Issued by espAfrika

The espYoungLegends competition attracted a significant number of high-quality entries in its debut year. After much deliberation, the panel of judges selected Lana Crowster as the inaugural winner... read
Media
Do you know your audience?

Issued by WhyFive Insights

A crystal-clear picture of your target audience is the holy grail of all marketers but as media fragments and trading conditions get tighter it is the publishers and content marketers who need this clarity the most. read
Newspapers
Promoted content
Landmark #RacismStopsWithMe campaign launched in South Africa

Issued by Independent Media

Independent Media has announced the roll-out of a landmark anti-racism campaign that is one of the company's biggest and most ambitious projects it has ever undertaken... read
PR & Communications
PRISM Awards 2016: Creating magic

Danette Breitenbach

It's the last working day before the PRISM Awards deadline and you are in the midst of our entry and thinking, why are we doing this? It's just an award right... it doesn't mean anything... Right..? read
Recruitment
Nurture not nature: develop your talent from within

Zubair Timol, Issued by Meltwater

At Meltwater, over 70% of our senior management started in the line organisation on our International Management Trainee Programme. So what's stopping other businesses from promoting within? This is what I'm urging other leaders to do... read
Research
What are South African singles up to this Valentine's Day?

Issued by Columinate

Columinate decided to quickly survey just over 600 single South Africans to find out what they are up to this Valentine's Day and there were some interesting differences between the sexes... read
Social Media
Saatchi & Saatchi Synergize wins the social media business for Bushmills South Africa

Issued by Saatchi & Saatchi Synergize

Saatchi & Saatchi Synergize recently won work for Ireland's oldest whiskey, Bushmills, extending their portfolio of alcohol brands within the Edward Snell group... read
Sponsorship
Playmakers win Sport Agency of the Year for the fourth year in a row

Issued by Playmakers

Playmakers, celebrating 15 years in the industry, have been named the Sport Agency of the Year at the prestigious Discovery Sport Industry Awards, which took place in Sandton on Thursday, 11 February... read
International
Cannes Lions awards Lion of St. Mark to Marcello Serpa
Marcello Serpa will be presented with the Lion of St. Mark during the Cannes Lions awards ceremony on Saturday 25 June 2016... read
Time gets MySpace with ad platform acquisition
NEW YORK - US magazine publisher Time Inc. said on Thursday it was acquiring the online advertising group Viant Technology, which includes the remnants of social network pioneer MySpace... read
More International
Jobs offered
Survey Programmer - Digital Market Research - Johannesburg
ColuminateColuminate is seeking a survey programmer. If you are interested in a career in a fast-growing, team-oriented and innovative company, this opportunity could be for you! Read more >>



Business Group Head - Port Elizabeth
BoomtownBoomtown is looking for a business group head to connect with consumers, to maintain existing client business and grow our footprint of great clients across the country. Read more >>

Multimedia Administrator - Sandton
Great opportunity for a multimedia administrator comfortable with many tools and platforms. Read more >>


Marketing Coordinator - Johannesburg
An exciting opportunity exists within the Actum Group for a marketing coordinator. The Actum Group is a niche importer and distributor of electronic and industrial products. Read more >>





New events to diarise
ACT | UJ Conference #creativeintersections - 16 Mar 2016 to 17 Mar 2016, Johannesburg
#creativeintersections is an interactive, creative conference presenting interdisciplinarity as an alternate thinking approach. School yourself through presentations, networking activities, workshops, and brainstorming breakaways that will activate practical engagement. Read more >>



InDesign pro skills
Multidimensions - 18 Feb 2016, Cape Town


Photography one-day course
PRISA - 19 Feb 2016, Johannesburg


Essentials of broadcast management short course
Sol Plaatje Institute, Rhodes University - 22 Feb 2016 to 25 Nov 2016, Grahamstown


Magaliesburg writing retreat
Allaboutwriting - 4 Mar 2016 to 6 Mar 2016, Magaliesburg


Brandlove customer experience foundation course
Brandlove - 10 Mar 2016 to 11 Mar 2016, Sandton | 26 May 2016 to 27 May 2016, Cape Town


Essentials of Newspaper Management
Sol Plaatje Institute - 14 Mar 2016 to 30 Sep 2016, Grahamstown


Y!CON 2016
Student Village - 17 Mar 2016, Johannesburg


10 secrets to successful self publishing
Kruger Publications - 19 Mar 2016, Midrand


Mastering sales and marketing in the age of new social media
NES Consulting - 20 Apr 2016 to 22 Apr 2016, Johannesburg | 25 May 2016 to 27 May 2016, Cape Town


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@TechCrunch
Twitch users watch more video in a month than YouTube users https://t.co/NaLmg4JrOJ - Fri Feb 12
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Five underrated leadership qualities: 1. Calmness 2. Grace under pressure 3. Consistency 4. Persistence 5. Judgment https://t.co/ViLSLwVmao - Fri Feb 12
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Proud for being named SA's most digitally integrated agency on the @marklives industry poll. https://t.co/qhByfeKUvj https://t.co/LOctcQZNcg - Fri Feb 12
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