9 Nov 2015Contact usSubmit newsAdvertise on bizList your companyHome
  My account



Marketing & Media South Africa

Music brands, Twitter hearts and recycling for education

William Nicholson takes the reigns this week, tapping into the connection between bands and brands, describing "the fertile ground where music and advertising meet". The relentless expansion of global internet access over the past decade has led to some radical changes to both and led to their integration.

Thrishni Subramoney takes the sentiment of social media to the max by describing the awkwardness of 'hearts instead of stars' on Twitter. She likens their use to that awkward moment when you go in for a handshake, and the other party goes in for a hug...

Lastly, I found out how Havas Worldwide Tunisia gilded the 'Recycle to Learn' concept for client UNCI Groupe BNP Paribas, taking home a gold Ubuntu Loerie for their 'Recycle to learn' campaign, which turns unwanted bank slips into a way to bolster children's creativity.

PS: Don't forget to download our communications Special Focus PDF, curated by Louise Marsland!

Comment online in our ed's column archive. Go mobile with apps and m.bizcommunity.com. Engage with us on Twitter, Facebook, LinkedIn and Google+. Subscribe to YouTube and via RSS. Send all your African marketing and media news and event invitations to africanews@bizcommunity.com, exclusive opinion pieces to contributors-africa@bizcommunity.com and international news to internationalnews@bizcommunity.com. Read "How to contribute to Biz, from op-ed pieces to news".



Today's top stories
Bands and brands: The fertile ground where music and advertising meet

William Nicholson

The past decade has seen both the music and advertising industries change in unprecedented ways, and both for largely the same underlying reason: the relentless expansion of global internet access... Read

The awkwardness of hearts on Twitter

Thrishni Subramoney

You know that awkward moment when you go in for a handshake, and the other party goes in for a hug? That inner cringe, that moment of social awkwardness that you will re-visit later for an inner facepalm...? Read

How Havas Worldwide Tunisia gilded the 'Recycle to Learn' concept

Leigh Andrews

Here's why UBCI GROUPE BNP PARIBAS and Havas Worldwide took home a gold Ubuntu Loerie for their 'Recycle to learn' campaign... Read

Focus on Communications
Bizcommunity's special Focus On COMMUNICATIONS is now available in a downloadable PDF for easy reading and archiving!

Download
Communications PDF >>


Marketing
Become a better marketer with marginal gains

Adiv Maimon

In 2010, David Brailsford pioneered a new way of thinking (marginal gains). He was tasked with taking over management of the British cycling team, which had never won the Tour de France, and expected to change that... read
Advertising
Weathermen & Co team hit 1,000-day mark

Issued by Weathermen & Co

The Weathermen & Co team celebrated 1,000 days in business and credit goes to the real heroes behind their success story, the W&Co team, who has consistently raised the bar and delivered breakthrough results in all aspects. read
CSI
Western Province Blood Transfusion Service challenges you to Keep the Beat Going

Issued by NXT\

With aid from NXT\ Digital Innovation, the Western Province Blood Transfusion Service has launched the #KeepTheBeatGoing campaign across Facebook and Twitter and invites South Africans to participate... read
Koo Govender honoured at the Future & Drivers of Change Awards for her role in women empowerment in SA

Issued by VWV Group

Koo Govender, CEO of VWV and founder of the Phakama Women's Academy, has been awarded the Women's Empowerment Award in the 2015 Investing in the Future & Drivers of Change Awards... read
Digital
EMEA Smarties winners announced

Issued by Mobile Marketing Association

Accelerating the transformation of marketing through mobile was vey much in evidence from brands, agencies, vendors and tech enablers from across the whole EMEA region at the 2015 MMA EMEA Smarties Gala in Istanbul, Turkey... read
The bad, the ugly, the very ugly

Will Green, Issued by Apurimac

Ad viewability is a metric that measures whether an ad was actually visible to a viewer. Currently on average 50% of global digital ads including PC, mobile and video are not 100% viewable... read
Direct Marketing
The 2015 Assegai Awards Individual and Company finalists announced

Issued by Assegai Awards

The Direct Marketing Association of South Africa has announced the Individual and Company finalists in the 2015 Assegai Integrated Marketing Awards... read
Entrepreneurship
South Africa's Global Entrepreneurship Week 2015 gets a significant boost

Issued by Global Entrepreneurship Network South Africa

The opening ceremony for the Global Entrepreneurship Week 2015 in SA will take place on Monday, 16 November, at the Gordon Institute of Business Science in Illovo Sandton with over 350 delegates expected to attend. This year, the GEW has over 29 local partners with 96 activities taking place... read
Big recognition at South African Small Business Awards
The winners of the 2015 South African Small Business Awards were announced on 5 November at a breakfast hosted by the National Small Business Chamber (NSBC) and sponsored by Adams & Adams, FNB and Vodacom... read



Media
Webber Wentzel Legal Journalist of the Year Awards announced
The Webber Wentzel Legal Journalist of the Year Awards, founded in 1999, were announced on 4 November 2015. The awards acknowledge the important role that journalists play in promoting knowledge of the judiciary... read
Mobile
MTN CEO resigns following Nigeria fine fiasco
"MTN CEO Sifiso Dabengwa quits", reports TimesLive. This comes after last week's news that MTN's operating licence in Nigeria has been renewed for another five years... read
Radio
United Stations team up with Johnnie Walker for a Kaya FM first

Issued by United Stations

For the first time, Kaya FM will host a 30-minute show dedicated to Johnnie Walker. The show is set to take place every Tuesday at 9pm... read
Recruitment
SA's top recruiters shine

Issued by Career Junction

CareerJunction, one of SA's most popular job boards, hosted its 12th annual Recruiter Awards on the evening of 5 November in Sandton... read
International
One Show Juries announced - three South Africans selected
The juries for The One Show categories have been selected. A group of international judges will select the winning submissions of The One Show... read
Pinterest: How it works as a spot for boosting leads

Boris Dzhingarov

The continuously growing social network has both amazed experts on its success and brought users from all over the world together on one of the less "promotionally tainted" social sites... read
Global Creativity Report - US still most creative country, NY the main city
Cannes Lions has now released the 2015 edition of The Global Creativity Report. Providing definitive rankings, analysis and insights on creative communications across the world... read
More International
New appointments
  • New senior appointment at Cape Consumers - more info

More people  Submit a Person
Jobs offered



New events to diarise
Scriptwriting 101
Take Now Media - 14 Nov 2015, Cape Town


Brand management
PRISA - 20 Nov 2015, Johannesburg


Essential media relations
PRISA - 20 Nov 2015, Polokwane


Photoshop basic to intermediate
Multidimensions - 24 Nov 2015, Johannesburg


Creative writing for the media
PRISA - 24 Nov 2015 to 26 Nov 2015, Pretoria


Stakeholder reputation management masterclass
The Reputation Go-to Guy - 26 Nov 2015 to 27 Nov 2015, Johannesburg


Become an expert in InDesign
Multidimensions - 27 Nov 2015, Johannesburg


The December design series
iLead Training - 30 Nov 2015 to 9 Dec 2015, Pretoria


Adobe Creative Cloud - 75% festive discount!
Multidimensions - 3 Dec 2015 to 4 Dec 2015, Johannesburg


Learn everything about web design in three days
Multidimensions - 7 Dec 2015 to 9 Dec 2015, Johannesburg


Practical electronic production - TV and radio
Read Between The Lines - 3 Feb 2016 to 5 Feb 2016, Johannesburg | 2 Mar 2016 to 4 Mar 2016, Johannesburg


Upcoming events
Social Media for Sales People - 12 Nov 2015 to 13 Nov 2015, Johannesburg
Learn how to tap into the elements of social media to support your selling techniques. Read more >>

Pitching
PRISA - 10 Nov 2015, Johannesburg


Stakeholder engagement management
PRISA - 10 Nov 2015 to 11 Nov 2015, Pretoria


Demystify social media
Quo Vadis Communications - 11 Nov 2015, Johannesburg


Township Business Conference and Expo
Moshate Media - 11 Nov 2015 to 13 Nov 2015, Johannesburg


IAS Marketers Masterclass
Independent Agency Search and Selection Company - 12 Nov 2015, Johannesburg


Professional event management
PRISA - 12 Nov 2015 to 13 Nov 2015, Johannesburg


Quotes
Maya Angelou
"You can't use up creativity. The more you use, the more you have."

More quotes  Submit a Quote
PrintPrint any item in this newsletter. EmailEmail any item in this newsletter. CommentComment on any item in this newsletter.
  Twitter
@Forbes
PHOTOS: Most powerful people in business: https://t.co/RIWzuEdWI9 https://t.co/miffN2w1yZ - Mon Nov 09
@cardilogix
RT @Entrepreneur: Create Your Own Celebrity Status Using Social Media https://t.co/mzrN3L7Pyj - Mon Nov 09
@TechCrunch
Data, the speed of light and you https://t.co/r6AVWR5VmL - Mon Nov 09
@socialmedia2day
Facebook Announces Updates to Improve Local Audience Targeting https://t.co/3CjD8O5WQz #socialmedia #smm https://t.co/9MC74wFTjo - Mon Nov 09
More tweetsFollow

Today's weather
Cpt

22°C
15°C
Jhb

34°C
15°C
PE

21°C
17°C
Dur

25°C
21°C
Bloem

35°C
13°C

Customise weather

Industries

Follow us

Press releases: Distribute your news professionally to over 170 000 subscribers across various industries. Read more about our press offices.

Editorial: We welcome your news, views and comments! Email press releases, invitations, interview requests, and proposals to marketingnews@bizcommunity.com and exclusive opinion pieces to contributors-marketing@bizcommunity.com.

Advertising: We welcome your sales enquiries! Email sales@bizcommunity.com and read more about our advertising rates.

Location: Cape Town (head office): tel +27 (0)21 404 1460 | 1st Floor, 4 Treaty Rd, Woodstock, Cape Town, 7925, South Africa. Johannesburg: tel +27 (0)11 513 4172 | Nicol Grove Office Park, Design Quarter, Leslie Avenue, Fourways, Gauteng, 2055.

Subscribe/unsubscribe: Invite your friends, colleagues, suppliers, customers and partners to subscribe!


© 2015 Bizcommunity.com. All rights reserved.
Bizcommunity.com, its sponsors, contributors and advertisers disclaim all liability for any loss, damage, injury or expense that might arise from the use of, or reliance upon, the services contained herein.

Unsubscribe, Newsletter subscription. Subscribe. Change email address. Change frequency to WEEKLY.