It's always interesting to find out just what your readers really think of your publication. If the feedback shared in the first session of last week's Media24 Lifestyle summit is anything to go by, the publisher is hitting the mark on every level for its target audience. In sticking with what makes our audience smile, we looked at how Halo has added some feel-good humour to what's typically seen as a grudge purchase in their latest ad for insurer King Price, which aired during Carte Blanche last night. Douglas Kruger also shares six reasons why it's critical to innovate in your business in the second installation of his 'Relentlessly Relevant' series. An unconventional reason is that business innovation unlocks hidden budgets.
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