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Marketing & Media South Africa

Today's top stories


Sanef condemns Western Cape Government's Cape Times decision
Sanef has strongly condemned a Western Cape provincial government directive to provincial departments concerning their subscriptions to the Cape Times... read more>>

A case history of branding from scratch

Chris Moerdyk

When the printing and manufacturing Paarl Media Group decided to list on the JSE, it started on a journey into what could well have been into the dark unknown of choosing a new name...

Read more >>



Mobile gifting movement gets a local boost with Gift It

Leigh Andrews

'Gifting' has become a verb, and mobile's not just a media channel - it's the media channel, as people have their handsets with them all day, every day. Take advantage of this by embracing the new mobile gifting trend, with services like Gift It...

Read more >>



Avoid the email abyss

Michelle Joubert

A key requirement of the JSE's listing rules is to ensure full and equal public disclosure of information on a real time basis...

Read more >>





Marketing
The wonderful world of Wellies!

Issued by Sweet Spot Content

Heinz Foods South Africa is relaunching its new tomato sauce recipe under the Wellington's brand in order to be better fit to compete in the South African market... read more>>
Advertising
Effective targeting through programmatic ad buying

Yaron Assabi

The surge in user-generated content through social media, podcasts, videos and blogs, means that advertisers actually have "too much information" at their fingertips, which can become useless... read more>>
The incredible lightness of being unreasonable

Kevin Kleynhans, Issued by The Mouse that Roared

Think about it, it's the unreasonable ads that are the most loved, and admired, and remembered. It's the ads that come at you from left field, that shock you, that surprise you, that delight you... read more>>
Branding
Adidas There Will Be Haters campaign

Issued by The Clarion Group

277 integrated sets of window branding was printed and collated as part of the global launch of the Adidas There will be Haters campaign earlier this month... read more>>
Load-shedding v.s Brand-shedding

Issued by Mobile Marketing Association

While load-shedding schedules are sent out and made available online, the sudden jump between the different load-shedding stages is making it difficult for consumers, and advertisers especially, to plan ahead... read more>>
How to succeed at the Bottom of the Pyramid

This unique event on 15 - 16 April will offer EXCLUSIVE insight about Low-Income Consumers and fresh solutions on how to engage and win with these consumers. Hear REAL stories & ask your questions to Stokvels & Informal Traders.

CLICK HERE
CSI
SchoolMedia and adidas roll out soccer goal initiative
SchoolMedia and adidas donated 40 branded goalposts to 20 schools across Soweto in January as a campaign to create facilities that would encourage learners to play soccer... read more>>
Fundraising done a bit Different

Issued by Cotlands

Cotlands has partnered with Different.org to raise funds for their early learning playgroup in Ducats North in East London. Now, you too can help and you don't even need to open your wallet!... read more>>
Digital
SMEs can benefit from new digital signage software
The imAGINE software platform allows users to split their TV screen or monitor into segments in which they can decide exactly what they wish to display and how they wish to display it... read more>>
Marketing automation sweeps South Africa

Issued by GraphicMail

SharpSpring's powerful marketing automation solution is revolutionising the way digital agencies and businesses are using their marketing spend... read more>>
Education & Training
Zinto is incubating tomorrow's leaders

Issued by Zinto Activation Group

The Zinto Marketing Group has embarked on a 'You are the Job' initiative offering in-house training and groundwork experience to talented youngsters in the hope that they will become independent entrepreneurs... read more>>
Events & Conferencing
Magnetic Storm reduces grid reliance

Issued by Magnetic Storm

With ever-increasing pressure on the grid, Magnetic Storm has invested R170,000 in its first phase of going green: a 7kw hybrid system which offers grid tie and battery backup for essential circuits... read more>>
Media
Standard Bank Sikuvile Journalism Awards 2015 deadline for entries extended
Mobile
How tablet applications are simplifying business processes

Issued by Realmdigital

Time is money - an age-old saying that has become increasingly literal since digital has taken over. Customers expect immediate responses to emails and feedback (positive or negative) is one tweet away: time is of the essence... read more>>
New custom app developer opens
Retail
Evolving from multi-channel to true omni-channel experiences

Lynette Hundermark

The term omni-channel is on everyone's lips today - across all sectors - yet no brand in South Africa has managed to execute on a true omni-channel strategy... read more>>
International
TV regulator relaxes minimum Canadian content rule
OTTAWA, CANADA: Canada's television regulator announced on Thursday an easing of rules requiring local broadcasters to show a minimum amount of Canadian-made programming... read more>>
Merkel urges closer tech ties with rising IT giant China
HANOVER, GERMANY: German Chancellor Angela Merkel has urged closer high-tech cooperation with China as she opened a major IT business fair where the Asian giant is the official partner country... read more>>
Medical transcription services for cardiologists and accurate records

Ritesh Sanghani

AHMEDABAD, INDIA: Ask any medical professional about the significance of accurate medical records and they can lecture you for hours... read more>>
More International
Africa
Richard Edet appointed Country Senior Officer for Alcatel-Lucent in Nigeria
Alcatel-Lucent announced the appointment of Richard Edet, effective today, as Country Senior Officer and managing director for Nigeria... read more>>
More Africa
Government news
Minister Chabane's funeral set for Saturday
The late Public Service and Administration Minister, Collins Chabane, will be laid to rest on Saturday at Xikundu village in Malamulele, Limpopo... read more>>
Gauteng aims to resolve service delivery issues
Gauteng MEC for Human Settlements, Cooperative Governance and Traditional Affairs, Jacob Mamabolo, has met with communities to find peaceful ways to address concerns over access to basic services... read more>>
SME survey sheds light on job creation
More Government news
New accounts
  • Livewired PR wins two major tech brands - more info
  • South African community news agency is launched - more info

More accounts  Submit a New account
People on the move
  • Mark Peetz has joined 3D Design as new business developer
  • Sonto Sithole has joined 3D Design as key accounts manager
  • Sport sales aficionado joins The SpaceStation - more info

More people  Submit a Person
Jobs offered
Head - Digital Media - Cape Town
Stellenbosch University currently seeks to appoint a suitably qualified and experienced head: digital media (Ref. KB/076/0315). Applications close: 31 March 2015 Read more >>

Project Installation Manager - Cape Town
We are looking for an outstanding individual with proven project management skills to join our team on a temporary contract basis. Read more >>

Assistant Marketing - Events and Admin - Johannesburg
Enter the exciting and fast-moving craft beer industry - arranging marketing, events and admin for Copperlake Brewing Co Brewpub in Broadacres. Read more >>

Community Manager - Durban
Millions of people are consumers, social media consumers. We are looking for content creators. People with ideas that grow up to become Tweets, Posts, Vines, Instagrams. What's your username? Read more >>

Videographer - Pretoria
A videographer is responsible for capturing and recording videos for the marketing and branding strategy of CTU. Read more >>



New events to diarise
Power of video in the PR mix
PRISA - 19 Mar 2015, Randburg, Johannesburg

Event Management Summit
Africa Events Management - 25 Mar 2015 to 27 Mar 2015, Harare

Start-Up Breakfast Club
Entrepreneur Traction - 26 Mar 2015, Cape Town

How to write winning proposals
Sidewalk Media - 28 Mar 2015, Johannesburg

#GetFunded
MyStartUpedge - 30 Mar 2015, Johannesburg

Turning your art into profit making business
Sidewalk Media - 4 Apr 2015 to 25 Apr 2015, Johannesburg

Reputation risk management master class
The Reputation Go-to Guy - 15 Apr 2015 to 16 Apr 2015, Johannesburg

2015 Enterprise Development and Entrepreneurship
Global Invest Group - 22 Apr 2015 to 23 Apr 2015, Cape Town

Creative negotiation skills
Maurice Kerrigan Africa - 5 May 2015 to 6 May 2015, Johannesburg | 22 Jun 2015 to 24 Jun 2015, Johannesburg

Mobile Business Seminar
Knowledge Integration Web (Pty) Ltd - 28 May 2015, Windhoek

Upcoming events
Dik Veenman - Conversational leadership workshop - 18 Mar 2015, Cape Town | 19 Mar 2015, Centurion
In Context brings you another SA first: Internationally acclaimed thought leader Dik Veenman on conversational leadership. Read more >>


Social media communications management - 19 Mar 2015 to 4 Jun 2015, Johannesburg
The course is perfect for anyone interested in online reputation management, or anyone involved in managing the social profile of a brand, be it a company or a personal project. Read more >>


Homecoming Revolution Speed Meet Africa - 20 Mar 2015 to 21 Mar 2015, London
The Africa Expo showcases careers, property, schools, relocation services, products, investments and entrepreneurial opportunities in sub-Saharan African countries. Read more >>

Marketing for mom-owned business
LIFT Marketing Brand Elevation Specialists - 18 Mar 2015, Cape Town | 20 Mar 2015, Cape Town | 21 Mar 2015, Cape Town

Showcase #csi15
Conference Speakers International - 18 Mar 2015, Fourways, Johannesburg

Employer branding masterclass 2015
Employer Branding South Africa - 19 Mar 2015, Cape Town | 26 Mar 2015, Cape Town

Engage 2015: Online impact workshop
Digital4Christ - 19 Mar 2015, Cape Town

Quotes
Johnnie Dent Jr.
"Work your craft; until it becomes an art from."

More quotes  Submit a Quote
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Audit Bureau of Circulations
The ABC is a non-profit organisation registered in terms of Section 21 of the Companies' Act, based on a bi-partite agreement between advertisers, advertising agencies and media owners.

Biz recruiter welcome

Picasso Headline has opened a recruiter listing on Bizcommunity.com!
Picasso Headline
Picasso Headline (Pty) Ltd publishes a diverse range of magazines and journals in association with leading South African and international organisations.

  Twitter
@MarketingUK
SXSW: there is no such thing as ethics in analytics http://t.co/mvjq0FFmol http://t.co/Z8OQBlIO0q - Tue Mar 17
@NitroHQ
Find out how cloud technology can increase #documentproductivity in our infographic http://t.co/hXnsOAIXVc http://t.co/bTwIeicXv4 - Tue Mar 17
@MTNRadioAwards
Only 4 weeks to go till the On Air Radio Conference!!! Don't forget to book your ticket!! #MTNRadio - Tue Mar 17
@TIME
Apple may launch web-based TV services this year http://t.co/rskkOgacAN - Tue Mar 17
@TechCrunch
7 design principles for building better wearables http://t.co/dj7KtsAzE1 - Tue Mar 17
@TopEmployersSA
When asking leaders what their organisations value... 45% spend more time managing vs engaging #astdza2015 - Tue Mar 17
More tweetsFollow

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