Homenewsabout usContact UsWebsite

Techsys Digital lands Johnnie Walker business

Techsys Digital is delighted to have been appointed by Johnnie Walker as their lead CRM agency.
Techsys Digital lands Johnnie Walker business

The new partnership will focus on ensuring Johnnie Walker has a solid strategy to engage and reward its customers.

Founder and MD of Techsys Andrew Walmsley says, “To partner with such a premium brand and take the lead on eCRM and loyalty is truly exciting for our agency.”

Techsys’ pre-existing relationship with Diageo (having previously worked on Captain Morgan and Smirnoff) means there is a deep existing understanding of consumer data requirements, from both a technical and compliance perspective.

Diageo brands across the globe are focussing on forming strategic relationships with key agencies in each region and Techsys Digital looks forward to a close partnership with Johnnie Walker’s lead agency and brand team.

Johnnie Walker joins a host of top class CRM clients currently managed by Techsys, which include V&A Waterfront, Windhoek Beer, Smirnoff, Captain Morgan, WeFix and others.

Want to partner with Techsys on a project? Contact us today on 021 788 6896 or az.oc.syshcet@ofni. Or visit our website or Facebook page!

11 Oct 2017 09:50