There's only one week to go until the most-anticipated event of the year - IAB South Africa's 2022 Bookmark Awards, in partnership with DStv Media Sales. 21 Jul 2022 Read more With a long-running legacy of benchmarking digital excellence, The Bookmark Awards is the créme de la créme of digital marketing awards in South Africa. Each year, winning agencies, individuals and company projects not only walk away with bragging rights but their work is held up as examples to the broader industry and cited as success. 22 Apr 2022 Read more As awards season kicks into high gear, The Bookmark Awards announces its 2022 jury panels who will evaluate and award the best of the best at the awards ceremony to be held in July. Each of this year's eight panels will be headed up by a jury chair, selected for their experience and expertise in their respective fields. 5 Apr 2022 Read more The IAB SA's Digital Content Marketing Committee has launched a six-part podcast series called Decoding Digital Content Marketing. Its aim? "To encourage and develop digital content marketing in South Africa as a unique, independent discipline and an effective tool for brands," says the committee's lead, and Machine_'s chief content officer, Sarah Browning-de Villiers. "This project was birthed out of the deep passion the committee has for the role of content marketing in our industry, but also to address the pervasive lack of understanding of this strategic discipline within our industry, and how it differs from other marketing approaches." 6 Oct 2021 Read more The IAB SA Executive Board and the IAB SA Future of Measurement Committee have officially extended an invitation to industry members to tender for the role of their official online audience measurement partner. The chosen provider will furnish the IAB SA with web and application measurement services to create a "single currency" which will be used as a benchmark that all industry stakeholders can trust and reference, 30 Sep 2021 Read more The IAB SA Research Council is committed to developing research and insights to enhance the digital media and marketing landscape in South Africa. 26 Aug 2021 Read more The IAB SA was thrilled to announce the winners of the 2021 Front Row programme at the #Bookmarks2021 Virtual Awards Showcase that took place on 29 July. 5 Aug 2021 Read more In celebrating 13 years of Moving the Industry Forward, which is this year's theme, the IAB Bookmarks has collaborated with 13 advertising experts to share some of the innovations and insights that have contributed to the success of digital marketing excellence. The video, launched on digital channels, provides interesting learning on how the creative marketing industry has navigated, cultivated and developed a marketing mix which has, through various campaigns, built impact for various brands and its consumers. 22 Jul 2021 Read more The Interactive Advertising Bureau SA is proud to launch the second annual IAB Front Row initiative. Designed to give budding black creative students, entrepreneurs, and agency interns much needed access to an array of industry resources and insiders, the programme plays a crucial role in the IAB SA's commitment to galvanising transformation in the industry. 13 Jul 2021 Read more It's a momentous period of transformation for the digital marketing industry, which has continuously evolved over the years. New technologies and integrated strategies are refined, devotedly, for effective brand building and marketing performance. The IAB Bookmark Awards will be celebrating 13 years of this digital excellence, giving recognition to pioneering agencies, brands and publishers, whose campaigns, platforms and impactful creative executions, set the benchmark for excellence in digital media and marketing. 12 Jul 2021 Read more The IAB Bookmark Awards, an IAB SA initiative, celebrates its 13th year of rewarding excellence in digital and recognising the powerful impact interactive has on the overall marketing mix. 21 Jun 2021 Read more The Interactive Advertising Bureau South Africa (IAB SA) welcomes three of South Africa's brightest minds, who have joined us as members of our executive board. They each bring a wealth of experience and energy to their new roles, where they will join our existing board members as they guide South Africa's digital media and marketing industries towards the future. 18 Jun 2021 Read more IAB SA research tracks digital's upward trajectory in 2020 11 Jun 2021 Read more The IAB South Africa's Youth Action Council is calling on all interested parties in the digital media and marketing space to attend its inaugural town hall on 15 June via Zoom and also for participaction in their Mentor Month initiative throughout the month of June. 10 May 2021 Read more In the run up to the 13th annual Bookmarks Awards "Moving the Industry Forward" - powered by the IAB SA - our eight jury chairs have shared their insights into the state of digital today. Nominated by their peers, they are some of the industry's brightest minds whose expertise plays a pivotal role in advancing South Africa's digital marketing industry. The task that lies before them is no small feat: together, under the guidance of the inimitable Andrea Quaye, Senior Director, Global Category Lead: Coffee, Coca-Cola, they will select the best South African digital marketing across a range of categories; winning work will then become the benchmark for excellence in digital. This year's categories include: Platforms, Communities, Channels, Emerging Digital Technologies, Publishing, Campaign, Craft and Special Honours. 28 Apr 2021 Read more The IAB South Africa is excited to launch A Practical Guide to Data Protection for the Advertising Industry in South Africa. As data privacy and our right to it become increasingly important in a world that is fast becoming dependent on digital platforms, our data has never been as valuable - or as vulnerable - as it is today. Our hope is that this resource will serve as a supportive guide that will assist our members in ensuring legal compliance with relevant data protection frameworks to enable them to continue to process information in a reasonable and responsible manner. 23 Apr 2021 Read more In the run up to the 13th annual Bookmarks Awards, the IAB SA has announced the 2021 jury panels and their respective chairs. Comprising eight experts in their respective fields, the jury chairs together with their fellow panel judges will evaluate and award the latest and greatest in South African digital. 13 Apr 2021 Read more In August 2020, the IAB South Africa launched the Future of Measurement committee with the aim of better understanding the current and anticipated future needs of the industry with regards to digital measurement, and use this understanding to inform the IAB SA Digital Measurement Tender and any further activities that the IAB undertakes in order to better support the measurement requirements of the industry. 31 Mar 2021 Read more The annual IAB SA Bookmark Awards celebrate brilliance in the digital media and marketing industry, and has always acknowledged innovation, creativity and effectiveness, making it the unrivalled benchmark of local digital advertising excellence. And now, in its 13th year, the 2021 IAB SA Bookmark Awards are open for entries. The online entry platform is live and accessible here, offering an easy and simplified way to enter. 16 Mar 2021 Read more The IAB SA, in partnership with The Red and Yellow Creative School of Business, has published The 2021 Digital Skills Gap Report - an industry-wide survey that highlights the key challenges faced by brands, agencies and publishers alike. As South Africans attempt to find their equilibrium in a world that continues to grapple with the fallout of Covid-19, and in an economy where 42.6%* South Africans are unemployed, the rapid rate of digital adoption facilitated by the pandemic brings equal parts hope and challenge to the industry. The exponential growth in the 'digital-first' approach is a much-needed boon for the industry, but this gain necessitates an availability of the right digital skills - some of which are in critically short supply. 11 Mar 2021 Read more As digital adoption continues to grow exponentially, so too do the opportunities available to publishers, agencies and brands. On the flip side, this rapid adoption and evolution presents challenges and hurdles that require data-driven insight to navigate. The IAB SA Research Council exists to empower the industry by collecting, collating and distributing accurate, non-biased research-findings that accurately reflect industry trends. 5 Mar 2021 Read more Adapt. Pivot. Adjust. Modify. All words you have likely heard plenty of times during the course of 2020. In line with these themes, it was no different for the team working behind the scenes on the annual Bookmarks 2021. While there are new timelines in place, the show (read: awards) will go on! 1 Feb 2021 Read more The Interactive Advertising Bureau of South Africa's (IAB SA) Future of Measurement Committee, which was established earlier this year, has published and shared an industry survey in order to sufficiently understand and capture the industry's needs. It has been shared with a range of thought-leaders in the digital supply chain and will remain open for completion until 16 December 2020. 11 Dec 2020 Read more The IAB South Africa is thrilled to announce the names of the newly-elected members of the Transformation Council. 1 Dec 2020 Read more The IAB South Africa's Youth Action Council is calling on all interested parties in the digital media and marketing space to attend its inaugural town hall on 20 November 2020 via Zoom from 11am to 12pm. 10 Nov 2020 Read more The IAB SA, in partnership with the Red & Yellow Creative School of Business, is appealing to digital marketing professionals to take part in their annual Digital Marketing Skills Gap Survey. Compiled of interviews and surveys from digital marketers across multiple industries and sectors, the findings aim to present a comprehensive view of the digital marketing skills gaps across the country. Input from digital marketers throughout South Africa is crucial for the evolution and growth of the profession in the face of unprecedented times. 4 Nov 2020 Read more The IAB South Africa is calling on members to nominate their industry peers for a seat on the IAB SA Transformation Council. 30 Oct 2020 Read more The Interactive Advertising Bureau South Africa (IAB SA) Digital Influencer Marketing Committee, formed in October 2019, has been working towards generating clearly defined and commonly agreed guidelines, standards, best practice, definitions and benchmarks, in collaboration with IAB Global, to assist IAB SA members to make empowered digital decisions in this growing segment of the industry. 20 Oct 2020 Read more The Interactive Advertising Bureau (IAB) South Africa has announced the appointment of Haydn Townsend, managing director of Accenture Interactive, as its new chairperson. 15 Oct 2020 Read more Contrary to popular belief, advertising in news is brand safe and improves trust for the brands that advertise. Advertising in the news drives consumers to act. This and more is evidenced in the latest research conducted in the US by the IAB in collaboration with Magid Research and released this month. Key findings show that advertising in the news is brand safe, increases trust and drives consumers to take action; more than 40% of consumers would be willing to try a brand after seeing an ad on a news outlet. 14 Oct 2020 Read more Following a process of nomination of industry leaders representing advertisers, agencies, publishers and media specialists, the IAB South Africa is delighted to announce the appointment of the Digital Content Marketing Committee, led by Sarah Browning-De Villiers, Chief Content Officer at Machine_ (Publicis Groupe). 7 Oct 2020 Read more Following a process of nomination of industry leaders representing advertisers, agencies, publishers and research providers, the IAB South Africa is delighted to announce the appointment of the Future of Measurement Committee, led by Imraan Rajab, IAB SA Measurement Council member and COO of Mediacom South Africa. 19 Aug 2020 Read more The IAB SA is proud to call for nominations for seats on its Digital Content Marketing Committee. 12 Aug 2020 Read more On 16 June annually, South Africa commemorates the Soweto youth uprising of 1976. More than four decades later, the youth of today continue to grapple with a vast array of challenges to the full realisation of their fundamental rights, both on- and offline. 17 Jun 2020 Read more The IAB SA is proud to announce the selected council members for the much valued IAB SA Youth Action Council, under the leadership of IAB SA member and GetSmarter social paid executive, Luzuko Tena. 15 Jun 2020 Read more Invite to participate in the IAB South Africa Digital Influencer Marketing Survey to better understand how the digital marketing sector currently measures digital influencer campaigns 3 Jun 2020 Read more The IAB SA is calling its members to submit nominations for seats on its Youth Action Council. 15 May 2020 Read more The IAB SA invites you to join the 2020 Bookmark Awards experience online. 18 Mar 2020 Read more The IAB SA responds to industry concern over COVID-19, takes the 2020 Bookmark Awards experience online 13 Mar 2020 Read more Front Row offers creative youth wider access to career-building opportunities 10 Mar 2020 Read more The IAB SA has announced the finalists for the 12th Annual Bookmark Awards being held at The Galleria in Sandton on Thursday, 19 March 2020. 24 Feb 2020 Read more The Interactive Advertising Bureau South Africa has announced the appointment of Alistair Mokoena, CEO of Ogilvy South Africa, as its new chairman, and Claire Cobbledick, GM of Gumtree, as IAB SA vice-chair. With their complementary skills and diverse experience across the full media and marketing ecosystem, they are well-appointed to further grow the IAB SA remit to empower the media and marketing industry to thrive in a digital economy and guide the bureau through the ever-evolving interactive and digital landscape. 12 Dec 2019 Read more The Bookmarks Special Honours Category is where the industry recognises those individuals, skills and companies that have gone beyond the benchmark in digital. Thank you to all who have entered this category thus far, to support the industry in recognising those who have exceeded our expectations to empower the industry to thrive in a digital economy. 28 Nov 2019 Read more The IAB SA has announced a panel of industry leaders who will judge the Bookmark Awards in 2020. 14 Nov 2019 Read more The IAB SA is thrilled to announce the newly nominated IAB SA Executive Board Members, as part of the IAB SA's continuing journey to empower the media and marketing industry to thrive in the digital economy through our connected culture and access to experts and expertise, enabling you to make better digital decisions - and therefore better business decisions - with smart, actionable and motivating insights. 31 Oct 2019 Read more The IAB SA is proud to announce the selected committee members for the much anticipated IAB SA Digital Influencer Committee, under the leadership of IAB SA member and R-Squared Digital CEO and Founder, Stephane Rogovsky. 22 Oct 2019 Read more The 2020 IAB SA Bookmark Awards are open for entries. With a focus on digital excellence, tangible business impact, and a simplified entry process, this industry award is poised to represent the best in digital for 2020. All businesses, big or small, will have the opportunity to showcase their work and with four new categories, including Breakthrough on a Budget, there is an opportunity for all to share their digital best. The online entry platform is live, and available here. 3 Oct 2019 Read more The IAB SA Bookmark Awards has announced Andrea Quaye, Vice President of Marketing at Anheuser-Busch InBev, as the 2020/2021 Jury President, who will lead and guide the awards in its 12th year of setting the benchmark for digital excellence. 27 Sep 2019 Read more The IAB SA has released a white paper dealing specifically with the issues related to viewability online. The paper, authored by the IAB SA Viewability Committee, comprised of leaders from South African agencies, brands, publishing and technology specialists, is the second instalment in a three-part series proactively and collectively driving awareness of the definition and challenges surrounding, brand safety, viewability and ad-fraud in digital and looks at the ecosystem of brands, publishers, agencies and technology in managing this together. 24 Jul 2019 Read more IAB SA hosted their 11th Bookmark Awards on 28 March 2019 in honour of the excellent work that digital agencies put out in the marketing industry. Choma, an online magazine aimed at young South African women, was nominated in the Public Service and NPO Platforms category and walked away with a silver award. 4 Apr 2019 Read more The 11th annual Bookmark Awards, hosted at The Forum in Bryanston last night, 28 March 2019, culminated in 142 winners, all truly representative of the South African digital landscape, marking a true celebration of young, emerging talent in the digital industry. 29 Mar 2019 Read more The IAB has announced its finalists for the 11th Annual Bookmark Awards that will be held at The Forum, Bryanston on 28 March 2019. 1 Mar 2019 Read more The IAB SA has launched an exciting new series of strategically aligned events for the digital industry. Held in partnership with Meltwater and The Radisson Hotel Group, the series will give the industry smart, actionable and meaningful insights to make better digital decisions that are rooted in global best practice and industry trends. 19 Feb 2019 Read more IAB SA has announced that ticket sales are now open for 11th Annual Bookmark Awards that will be held at The Forum, Bryanston on 28 March 2019. 12 Feb 2019 Read more The IAB SA has announced a panel of industry leaders who will judge the Bookmark Awards in 2019. 8 Nov 2018 Read more Championing the safety of brands online is a matter of good business practice, says industry body 30 Oct 2018 Read more Every business knows that their brand equity is as valuable as their bottom line. While businesses can carefully curate certain aspects of their brand through their advertising and marketing efforts, the dominance of digital as a medium has added a layer of unpredictability to protecting brand reputation. Thankfully, through constant awareness and strategic partnership, marketers, agencies and publishers can play a proactive role in the way their brand is portrayed online. 1 Oct 2018 Read more As the deadline draws closer and entries are coming in, this is a reminder to all of you out there who have not yet submitted your entries for #Bookmarks2018 to do so. 16 Nov 2017 Read more As excitement mounts around the upcoming 10th annual Bookmark Awards 2018 and we see the emergence of new categories and judges to accommodate the shift in the digital media space, IAB SA is extending the entry deadline for #Bookmarks2018 to 17 November 2017.* 6 Nov 2017 Read more The Bookmark Awards 2018 is introducing new categories in line with the changes and evolution in the sector over the past year. Technology is playing a key role in driving change in the industry and continues to play an increasingly integral part in all aspects of the business environment. 3 Nov 2017 Read more Entries for the 10th annual IAB SA Bookmark Awards opened today for the digital media industry. Entry forms and more detailed entry information available on the thebookmarks.co.za website. Entries close on 3 November 2017. 6 Oct 2017 Read more PwC and the IAB have performed a domestic digital advertising expenditure analysis for the past three years, with various market participants both from the online and mobile publishing and agency sector contributing. This analysis has been able to effectively quantify the size of the internet (online and mobile) media revenues in South Africa for the respective years. 25 Apr 2017 Read more While digital excellence is usually associated with technical innovation, content is the real differentiator between a successful or unsuccessful digital campaign. As agencies, marketers and publishers put together their submissions before the final IAB SA Bookmarks 2017 deadline of 25 November, an understanding of content is more relevant than ever. 23 Nov 2016 Read more Mobile web traffic has increased from 20% in 2012 to 45% in 2015 and is expected to rise to 72% by 2020, according to IAB SA's internet advertising revenue report. With mobile traffic booming, digital advertising across these platforms is fast-becoming the most relevant way to engage with customers intimately and on their terms. 21 Nov 2016 Read more While some traditional media struggles, digital adspend in South Africa has witnessed powerful growth. The latest full year (2015) digital advertising spend report released by PwC on behalf of the IAB SA illustrates that the local industry has moved beyond the R3,4bn spend (invoiced) mark in 2015. This translates to 36% overall year-on-year growth. 18 Nov 2016 Read more The IAB SA Bookmark Awards 2017 are recognising South Africa's brightest young digital talent. 16 Nov 2016 Read more The IAB SA resolved at its AGM on 26 October 2016 to apply for core membership of the Advertising Standards Authority of South Africa (ASA), a move which the IAB Board believes will bolster the self-regulatory framework established by the advertising industry 48 years ago and bring much-needed digital best practice and know-how to the ASA. 15 Nov 2016 Read more The IAB SA is pleased to announce that the final deadline for all submissions to the Bookmark Awards 2017 has been extended until midnight on 25 November. This is in response to numerous requests from the industry and a phenomenal interest, in particular in the new categories. 11 Nov 2016 Read more The IAB SA Bookmark Awards recognise best-in-class digital work in South Africa. As the definition of digital rapidly expands within today's marketing climate, the Bookmarks seek to promote and award the country's digital pioneers in the Emerging Technologies category. 10 Nov 2016 Read more And these customers are more social than ever before 19 Oct 2016 Read more Do you want to ensure your Bookmarks entries stand the best possible chance of scooping a coveted pixel at South Africa's most sought-after digital awards celebrating all things digital? Get out your diaries because this year, the IAB Bookmarks 2017 will run informative how-to-enter workshops. 5 Oct 2016 Read more Approval of office bearers brings compliance obligations with SA privacy law a step closer 4 Oct 2016 Read more The 2017 Bookmark Awards, an IAB SA initiative, are now open for entries. South Africa's most sought-after awards recognising all-things-digital, continue to evolve with the rapidly changing digital landscape. Entrants to the Bookmarks can expect a fresh new crop of categories that recognise the full scope of interactive excellence. 28 Sep 2016 Read more At a time when traditional methods of publishing are undergoing rapid change, digital allows new opportunities to connect with readers and consumers. However, our audiences are no longer a given. Publishers and advertisers need to meticulously tailor their content to survive in a cutthroat media landscape. 23 Sep 2016 Read more Digital advertising can be a tricky, fragmented landscape. However, if you plan on using the right figures, the biggest media research panel in South Africa, and the right tools, your next digital campaign can be a whole lot easier. 6 Sep 2016 Read more It was great to see this year's Loeries Awards celebrating women! There was a strong line-up of talented and accomplished female speakers at the DStv Seminar of Creativity and women featured prominently in the Loeries judges and award-winners, not to mention illuminating the red carpet with brains and beauty! 25 Aug 2016 Read more The idea that brands are underspending in digital is a common assumption that needs to be tested. Some brands are already spending a huge portion of their marketing budget in digital, and this is growing. That being said, digital spend remains out of sync with the penetration of digital access in the market. 1 Jul 2016 Read more We are called for such a time as this. 22 Jun 2016 Read more IAB SA, in collaboration with PwC, has launched its third study on digital adspend in South Africa. This study is the definitive resource on online and mobile advertising locally and internationally. 8 Jun 2016 Read more The IAB SA has launched a new Transformation Council with the sole aim of bringing about sustainable change and education in the digital publisher, media and marketing industry. This council will work in close collaboration with the IAB Board and other councils, in particular, the education council. 11 Mar 2016 Read more Chief Creative Officer at Ogilvy&Mather South Africa and Chairman of Gloo@Ogilvy, Pete Case, may be forgiven for not having extra time on his hands. Still, the industry heavyweight has committed to judging the 2016 Bookmarks, citing it as the premium digital showcase in the country. 1 Mar 2016 Read more Ireland Davenport's Executive Chairman and Chief Creative Officer, Philip Ireland, knows what it takes to win awards. He has been ranked in the top ten most awarded creatives in the world and has repeatedly been voted Agency of the Year in South Africa. He has been part of the film jury at the Cannes festival, a film judge at 2015 Clio Awards as well as Chairman of the Loerie Awards Craft Jury. Philip clearly knows what makes a campaign stand out in any medium, which makes him the perfect judge for the diverse submissions in this year's IAB Bookmark Awards. 25 Feb 2016 Read more The transition of all businesses to digital is inevitable. Its efficiencies, insights and transformative capabilities can't be ignored. Yet we are currently living in a unique period of history where a shift to digital hasn't been fully realised. Looking back, we may view this lack of digital capability the same way we would view a business without electricity. 24 Feb 2016 Read more As digital marketing manager for Pernod Ricard, Nalisha Lalloo knows full well the challenges of marketing in the highly regulated liquor industry. For Nalisha, innovation in digital marketing is vital to her job and is the main reason she jumped at the opportunity to be a judge for the 2016 Bookmark Awards. 23 Feb 2016 Read more Today's digital consumer habits cannot be typecast. While we would all embrace a clear causality between our digital campaigns and customers' actions, our innate humanness gets in the way. Trying to translate humanity into compelling marketing data was like flattening a 3D image - you always lost something essential along the way. 2016's digital marketing trends will make us face some uncomfortable realities, but within those lie our richest opportunities yet. 19 Feb 2016 Read more Head of Marketing for Gumtree South Africa, Claire Cobbledick, is used to working in the cutthroat, high-stakes sector of online classifieds. This year, she applies her keen eye for a winning digital campaign to the 2016 IAB Bookmarks Awards as one of the judges. 18 Feb 2016 Read more With a line-up of industry heavyweights and personal interaction sessions with digital's leading thinkers, the 2016 IAB Digital Summit and Bookmark Awards, hosted in Johannesburg on 3 March, is a hot ticket for online marketers, publishers and agencies. 5 Feb 2016 Read more South Africa's premier digital marketing showcase, the IAB Bookmark Awards, continues to grow in both stature and popularity, as is evidenced by a record number of entries for this year's event, to be held at the Turbine Hall in Newtown, Johannesburg on 3 March 2016. 22 Jan 2016 Read more Following the recent deadline for entries to the prestigious IAB Bookmark Awards, the IAB SA has announced the judges panel to determine the ultimate prize-winners for 2016. 15 Jan 2016 Read more With only one day left to get entries in for next year's IAB Bookmark Awards, digital marketers have one final chance to seize the opportunity to showcase their hard work to a greater audience. Success in the digital space is no mean feat given the number of competitors and the unpredictable nature of the medium. 30 Nov 2015 Read more With the deadline for entries to the prestigious IAB SA Bookmark Awards extended to 30 November, digital marketers have one last opportunity to enter and do battle for the industry's most coveted awards across eight categories, of which the Platform category is one. 27 Nov 2015 Read more With the deadline for entries to the prestigious IAB SA Bookmark Awards extended to 30 November, digital marketers have one last opportunity to enter and do battle for the industry's most coveted awards across eight categories, of which the Emerging Digital Technologies and Channels category is one. 26 Nov 2015 Read more With the deadline for entries to the prestigious IAB SA Bookmark Awards extended to 30 November, digital marketers have one last opportunity to enter and do battle for the industry's most coveted awards across eight categories, of which the Community category is one. 25 Nov 2015 Read more With the deadline for entries to the prestigious IAB SA Bookmark Awards extended to 30 November, digital marketers have one last opportunity to enter and do battle for the industry's most coveted awards across eight categories, of which the Channels category is one. 24 Nov 2015 Read more With the deadline for entries to the prestigious IAB SA Bookmark Awards extended to 30 November, digital marketers have one last opportunity to enter and do battle for the industry's most coveted awards across eight categories, of which the Campaign category is one. 23 Nov 2015 Read more The IAB SA announced today that the deadline for submissions to the prestigious Bookmark Awards would be extended from 15 November 2015 to 30 November 2015, providing entrants with a further opportunity to present their work at the country's premier digital marketing showcase. 13 Nov 2015 Read more 2015 has seen IAB SA take great strides and have a positive impact on the digital industry in South Africa. The organisation launched several new initiatives and projects, while working towards finding viable solutions for the challenges facing the digital industry. 26 Oct 2015 Read more Media agencies, publishers, and brand marketing teams find themselves having to constantly adapt to the dynamic digital landscape. To assist in making sense of this reality, the IAB SA's October Digital Den sessions are aimed at equipping attendees with the digital knowledge required to be successful in this space. 8 Oct 2015 Read more Survey of mobile video viewers in 24 countries shows one in five regularly stream video on smartphones while watching traditional TV.
Majority surveyed in each country favours tailoring of mobile video advertising 11 Jun 2015 Read more The Interactive Advertising Bureau South Africa (IAB) has formally engaged the Film and Publications Board (FPB) regarding the latter's recently gazetted Draft Online Regulation Policy and has met with FPB CEO, Themba Wakashe, to discuss the IAB's concerns with the document. The Draft Policy, as currently tabled, has potentially far-reaching implications for free speech in South Africa, and doesn't address a large number of operational challenges the FPB will face in attempting to implement and enforce it against the backdrop of an increasingly digitally-enabled and -active population. 5 Jun 2015 Read more The IAB SA's latest partnership, with Relationship Radar, illustrates that the promotion of the digital industry in South Africa begins with something as simple and non-technical as relationships. 25 May 2015 Read more The Digital Media & Marketing Association (DMMA) held its first ever Annual Publisher Conference last week in Cape Town and Johannesburg. Sponsored by WoodWing and APS, the conference tackled some of the thornier issues in online publishing such as frustration with measurement standards, a lack of transparency and accurate spend data at the media buying level, and the need for publishers to differentiate their properties using more than just metrics. 23 Oct 2013 Read more The Digital Media and Marketing Association (DMMA) is hosting its first ever Annual Publisher Conference at the Sports Science Institute in Cape Town on 8 October, and at Wits Business Hub in Johannesburg on 9 October. 3 Oct 2013 Read more Thanks to those who have already RSVP'd; to those who have not yet, this is your LAST CHANCE to book for the exclusive Brand Design Council & DMMA Loeries After-Party. 19 Sep 2013 Read more In addition to publishers, agencies and educational institutions, brands to have official representation in the digital space 13 Sep 2013 Read more The new Digital Media and Marketing Association (DMMA) Board, as elected by its members, was announced at the Annual General Meeting (AGM) last Thursday. A revised constitution that incorporated several fundamental changes was also accepted by unanimous member vote. 20 Aug 2013 Read more Research reveals that 39% of South African adults have access to the internet 13 Aug 2013 Read more The DMMA has responded to the news of NAB's intention to resign from SAARF with a statement reaffirming its publicly expressed support for all the parties involved: SAARF, NAB, PDMSA, OHMSA, ACA, AMF and MA(SA). 28 Jun 2013 Read more Nikki Cockcroft, executive director and former long-term chair of the Digital Media and Marketing Association (DMMA), has announced that she will be stepping down from the DMMA. 20 Jun 2013 Read more On 21 May 2013, exactly 10 years ago, a national body was formed that would integrally change South Africa's digital landscape forever. Yesterday was the tenth birthday of the Digital Media and Marketing Association (DMMA). 22 May 2013 Read more The Digital Media and Marketing Association (DMMA) held a "How to Take Home a Trophy" workshop on Thursday, 25 April, at the 20 West Hotel in Sandton, Johannesburg. The workshop, which aimed to unpack exactly what it takes to win an award, was attended by over 90 delegates and included presentations by prominent personalities within the advertising and communications industries, including Tony Koenderman (Ad Review), Andrew Human (Loeries) and Graham Warsop (The Jupiter Drawing Room), amongst others. 7 May 2013 Read more With awards season upon us, the Digital Media and Marketing Association (DMMA) is offering members and non-members the opportunity to learn how to submit an award-winning entry to any one of the many local and international awards events, with its 'How to Take Home a Trophy' workshop. 8 Apr 2013 Read more The Digital Media and Marketing Association (DMMA) recently announced its areas of focus for each of its portfolios in 2013, in its ongoing effort to build and sustain a vibrant and profitable digital community across Southern Africa. 20 Mar 2013 Read more The Digital Media and Marketing Association (DMMA), a non-profit organisation that aims to grow and sustain a vibrant and profitable digital industry, recently announced its new portfolio heads which would make up this year's Steering Committee. 13 Feb 2013 Read more The Digital Media and Marketing Association (DMMA) has released the findings from a survey conducted on South Africa's internet-using population at the recent DMMA and Effective Measure Roadshows held in Cape Town on 30 January, Johannesburg on 31 January and Durban on 1 February. 6 Feb 2013 Read more At the beginning of 2012, the Digital Media and Marketing Association (DMMA) announced its plans to accelerate the growth of the digital industry within a South African context. The DMMA has made significant headway this year towards achieving this objective by implementing a number of key initiatives that have positively contributed towards the growth and development of the digital landscape. 6 Dec 2012 Read more The Digital Media and Marketing Association (DMMA), a non-profit organisation that aims to grow and sustain a vibrant and profitable digital industry, has announced the list of finalists for the DMMA "Best Company Contribution to Digital" category, sponsored by Apurimac and Yahoo, for this year's Bookmarks Awards. 23 Oct 2012 Read more Free Matric revision on Mxit: 'CellSchool' for Class of 2012 on mobile phones from the DMMA 16 Oct 2012 Read more The Bookmarks Awards, a non-profit initiative by the Digital Media and Marketing Association (DMMA), aims to recognise and reward those that have a made a significant contribution to the digital industry. Due to the number of requests the Bookmarks entry deadline has been extended to midnight on 18 September 2012. 12 Sep 2012 Read more The Digital Media and Marketing Association (DMMA) held its quarterly member briefing on the 21st of August 2012 in Johannesburg and on the 23rd of August 2012 in Cape Town. 31 Aug 2012 Read more Earlier this year, the DMMA (Digital Media and Marketing Association) announced its strategy to engage the nation's digital community, and to accelerate the growth of the digital landscape within South Africa. Following the announcement of these plans, the DMMA has further reinforced its agenda through a strategic partnership with the PDMSA (Print and Digital Media South Africa). 24 Aug 2012 Read more Quirk Education, an initiative by Quirk digital agency which provides training to the media and marketing sectors on digital marketing, is calling all owners of Quirk's eMarketing textbook to deliver their older versions to the Quirk offices in Johannesburg and Cape Town. These textbooks will subsequently be donated to the Digital Media and Marketing Association's (DMMA) Knowledge Network and distributed to underprivileged schools. 8 Aug 2012 Read more The Digital Media and Marketing Association (DMMA) recently facilitated a Blogger Debate which aimed to resolve a recent issue that had arisen between bloggers, advertising agency and public relations agency owners, on whether bloggers were entitled to charge for promotional posts on brands or if it would result in loss of credibility. The discussion aimed to define the rules of engagement, thus promoting an open channel of communication between the respective parties. 31 Jul 2012 Read more The Digital Media and Marketing Association (DMMA) and Print Media South Africa (PMSA) have announced that they will be collaborating on several key areas of mutual interest and importance. 13 Jun 2012 Read more The Digital Media and Marketing Association (DMMA), a non-profit organisation that aims to grow and sustain a vibrant and profitable digital industry, recently announced that they will be launching a new category at this year's Bookmarks Awards, which would recognise companies that had made the greatest contribution to the digital industry in 2012. 23 May 2012 Read more The Digital Media and Marketing Association (DMMA), a non-profit organisation that aims to grow and sustain a vibrant and profitable digital industry, recently announced at its annual convention that this year there would be an increased focus on driving the growth of the industry within a South African context. 10 May 2012 Read more The Digital Media & Marketing Association is looking to partner with a digitally savvy and well-connected PR agency based in Cape Town for 2012. Ideally the selected agency would be interested in forming a mutually beneficial relationship whereby on top of a retainer, further ad hoc hours would be offered by agency partner, in exchange for ongoing association with the DMMA. 8 Mar 2012 Read more Members of the Digital Media and Marketing Association (DMMA) voted for their new executive committee at the AGM held on the 19th of January 2012. 2 Feb 2012 Read more During the month of October 2011, the DMMA and Effective Measure performed a joint research project into South African e-commerce trends. The response was positive, with 1001 respondents who were sourced from a survey that ran across over 400 websites. The survey asked five key questions relating to the use of the Internet as a research resource for both online and in-store purchases. The results showed that online research is widely used before making any purchasing decisions, with three quarters of online South Africans opting to do their pre-purchase research via the internet rather than in-store, proving that it is vital for companies to have comprehensive product information available online. 29 Nov 2011 Read more The Bookmarks, South Africa's foremost digital awards and an initiative of the Digital Media and Marketing Association (DMMA), have announced the two international judges who will lead the 2011 judging panel. 21 Oct 2011 Read more The Bookmarks, the premier digital industry awards initiated by the Digital Media and Marketing Association (DMMA), has announced their judging panel for the 2011 awards. 13 Oct 2011 Read more The Digital Media and Marketing Association (DMMA) recently commissioned Analytix BI to conduct a research study to help the digital industry better understand the digital ad spend trends of South Africa's top advertisers. 29 Sep 2011 Read more During the month of September 2011, the Digital Media and Marketing Association (DMMA) and Effective Measure conducted a joint research survey around South African Internet users and their finances. There were 1 051 respondents from a survey that ran across over 400 websites. The survey asked five questions relating to the use of credit services, research and application for credit services online, Internet banking, insurance products owned and preferred in-store purchasing methods. 20 Sep 2011 Read more The Digital Media and Marketing Association (DMMA) is launching South Africa's first online audience measurement panel. 18 Aug 2011 Read more Digital agencies given kudos by the DMMA . 15 Aug 2011 Read more Research conducted in June 2011 by the DMMA (Digital Media & Marketing Association) South Africa and Effective Measure around the automotive industry has shown that people prefer online research when it comes to buying a new or used car. The stats have shown that car shoppers will choose online research over visits to dealerships and car lots, reading print reviews or asking friends and family for advice. 18 Jul 2011 Read more The quarterly Digital DMMA/Creative Circle awards are open for entry on the 18th July, so gear up and don't miss this opportunity to be recognised for your digital creativity! 11 Jul 2011 Read more The 2011 Bookmarks committee is forging ahead with plans for this year's Bookmarks awards, the annual digital accolades managed and bestowed by the Digital Media and Marketing Association. A number of sponsors have already booked their categories for what the 2011 committee promises will be the best Bookmarks awards to date. 2 Jun 2011 Read more 2011 is proving to be a busy year for the DMMA and we have already achieved a great deal in a few short months. 5 Apr 2011 Read more Members of the Digital Media and Marketing Association (DMMA) voted for their new executive committee last week. 14 Feb 2011 Read more South Africa's online audience continues to soar at an extraordinary rate according to recent Quarter 3 (Q3, July to September 2010) statistics released by Nielsen Online and the Digital Media and Marketing Association (DMMA). 8 Dec 2010 Read more The Digital Media and Marketing Association (DMMA) is proud to announce that their outgoing Chairperson of three years, Adrian Hewlett, was announced as the winner of The Greatest Individual Contribution to Digital Media & Marketing award at the annual Bookmarks awards held on Thursday, 18 November. 25 Nov 2010 Read more The Bookmarks awards, hosted in Cape Town on 18 November, celebrated the strength and growth of the country's online industry by naming a range of outstanding winners for 2010 across its fiercely contested categories. 23 Nov 2010 Read more Agencies, publishers and individuals that excelled in South Africa's online media landscape were recognised at a glamorous awards ceremony for the Bookmarks held at Brio, Cape Town on 18 November. 22 Nov 2010 Read more Judges for the Bookmarks awards, the country's premier platform for recognising excellence in the online space, have announced their choice of finalists for the 43 publisher and agency categories. 15 Nov 2010 Read more The Bookmarks awards has received 400 separate entries across the agency and publisher categories in 2010. This is nearly double the 229 entries received in 2009. In total, 42 agencies and 32 publishers submitted entries for the 43 award categories this year. 8 Nov 2010 Read more Publishers and agencies that want to enter the Bookmarks awards have only a short time left to submit their entries for South Africa's premier digital awards showcase. The absolutely final deadline is Friday, 29 October. 27 Oct 2010 Read more The 3rd annual Bookmarks awards is hosting Johannesburg and Cape Town workshops where top local and international speakers will present on the latest trends in the online space. 26 Oct 2010 Read more The Bookmarks has announced the names of the panel of judges that will be responsible for judging the publisher awards for 2010. 14 Oct 2010 Read more The Bookmarks, South Africa's premier annual digital media and marketing awards, has called for entries from local agencies, publishers and individuals who have performed outstanding work in the digital space during the course of the past year. 14 Sep 2010 Read more The Digital Media and Marketing Association (DMMA) has officially launched its new website - www.dmma.co.za - which reflects the broader scope of the association and provides appropriate services and information to companies operating in all spheres of the local digital environment 25 Aug 2010 Read more The Creative Circle is set to launch a quarterly digital awards series, judged in association with leading industry experts from the Digital Media and Marketing Association (DMMA). 3 Jun 2010 Read more The OPA Code of Professional Conduct sets out the standards of professional practice and professional conduct governing the members of the Online Publishers Association of South Africa (OPA). The purpose of the Code is to enable the self-regulation of members of the OPA in the public interest. 26 Apr 2010 Read more The number of South Africans accessing the web monthly increased 53% year on year to a whopping 7.5 million in the last quarter (Q4) of 2009, whilst total unique monthly browsers, both domestic and international, increased 52% year on year to reach a remarkable 14.9 million. This is according to a Nielsen Online report released by the Online Publishers Association (OPA) this week. 14 Apr 2010 Read more South Africa's digital representative body, the Online Publishers Association (OPA), has recently appointed their Executive Committee for 2010. 17 Feb 2010 Read more In a bold vote of confidence Google South Africa has joined the South African Online Publishers Association (OPA). 20 Jan 2010 Read more Attend the Bookmarks workshop, held in conjunction with Tony Koenderman's Brainstorm conference. 25 Sep 2009 Read more There was a time when South Africans ignored local content in favour of international content, when anything ‘homegrown' was deemed substandard when compared to anything from European or American descent. That time has past. 10 Sep 2009 Read more The Bookmarks, South Africa's premier annual digital awards, has once again secured two leading international digital figureheads to lead the judging panel: Fernanda Romano, Global Creative Director for Digital and Experiential at Euro RSCG, and Chris Colborn, Chief Experience Officer at R/GA New York. 29 Jul 2009 Read more Recent stats show online readership growing at over 25%, from 4.8 million in 2008 to over six million for the same period in 2009. 1 Jun 2009 Read more In their pursuit of creative excellence in digital design, the Online Publishers Association (OPA) launched the Bookmarks, South Africa's first independent digital awards, in 2008. Their objective for 2009 is to continue to highlight the importance of quality digital design, and in so doing, have created a new position on their board, Head of Creative, the sole focus of which is to nurture digital creative excellence by establishing a best practise benchmark. This inaugural position is filled by Ben Wagner, CEO of Stonewall+. Wagner's first initiative, in collaboration with leading digital figureheads, has been to create a Best Practise Guide for Online Advertising, highlighting key factors which determine effective online creative. 7 May 2009 Read more Online advertising in South Africa grew at the fastest rate of all countries in the English-language world in 2008, and is likely to repeat this performance in 2009, according to the recent Online Media in South Africa 2009 study, conducted by World Wide Worx in collaboration with the Online Publishers Association (OPA). 17 Mar 2009 Read more The Online Publishers Association (OPA), South Africa's independent representative body for online publishers recently appointed its 2009 Executive Committee. 4 Mar 2009 Read more 2008 was a great year for The Online Publishers Association (OPA). Not only did they succeed in opening up the organisation to smaller online publishers and advertising agencies, and in so doing grew organisational membership from 30 to 75, but they also launched the Bookmarks, South Africa's very own digital Oscars, and the first award to celebrate creativity, functionality and usability in a digital medium. 2 Feb 2009 Read more The Bookmarks has successfully attracted two internationally renowned digital experts who will assist in judging the inaugural awards: Johan Tesch, Creative Director of leading agency BBH, London; and Dick Buschman, founder and Strategic Director of Achtung!, Netherlands. 15 Oct 2008 Read more The Bookmarks, South Africa's first award for creativity, usability and functionality in a digital medium, has been ratified by The Creative Circle, the official representative body for the creative advertising community in South Africa. 1 Oct 2008 Read more The Online Publishers Association, South Africa's independent representative body for online publishers, in association with Lowe Bull, announces the launch of The Bookmarks. 3 Sep 2008 Read more Matthew Bull, the charismatic, talented and super-charged Global Creative Director of Lowe Worldwide has been appointed Creative Counsel to the OPA. 27 Jun 2008 Read more The OPA has been busy. They opened up membership to smaller online companies, ensuring a more inclusive representative body, as well as invited advertising agencies to join and make a constructive contribution. The OPA has now redesigned their logo to ensure they are more in line with international online design trends. 22 May 2008 Read more Representative bodies are often synonymous with unfinished business. Not the Online Publishers Association. The proactive OPA, who recently opened their doors to advertising agencies, recognising the integral role they play in growing the online arena, have now restructured their association to allow emerging online business a constructive role in this dynamic industry. 14 May 2008 Read more The uptake from agencies who were recently invited to join the Online Publishers Association (OPA) has been very encouraging. The following leading online media and creative agencies have signed up as Associate OPA members: Acceleration, Group M, Longtail, Upstream, Catgraphics and Digivox. 6 May 2008 Read more The OPA invites advertising agencies to constructively contribute towards the development of a flourishing online industry in South Africa. 21 Apr 2008 Read more Online media consumption continues to surge, according to the latest research released by Nielsen/Netratings on behalf of the Online Publishers Association (OPA) - the organisation that represents the major web publishers of South Africa. 9 Nov 2006 Read more The Online Publishers Association (OPA), that represents South African online media companies, has grown to include six new members: 9 Oct 2006 Read more Online media usage continues to show solid growth, according to the latest web traffic figures of South African sites, reported by members of the Online Publishers Association (OPA). The total number of visitors reported across all OPA member sites in the second quarter was 6.7 million*, compared with 4.5 million in the same quarter 2005, representing an increase in web traffic to South African sites of 48% in the last year. 15 Jul 2006 Read more Online advertising revenue in South Africa is expected to reach R183-million in 2006, and to pass the R200-million mark in 2007, according to a new survey from World Wide Worx. 15 Apr 2006 Read more South Africa's online publishing industry recorded a 13,8% increase in local readership to 1,98-million readers or unique browsers and 97,37-million page impressions in the third quarter of 2005 over the second quarter of the same year, it was revealed on Thursday by the Online Publishers Association (OPA). 20 Oct 2005 Read more The Online Publishers' Association (OPA) has lashed out against Telkom for holding the country to ransom over a decision made by the Independent Communications Authority of South Africa (ICASA) this week that the operator may not charge added monthly fees to ADSL subscribers. ICASA's decision was based on hearings held in response to at least 46 complaints made by consumers regarding Telkom's ADSL offering. 3 Aug 2005 Read more The South African online publishing industry increased its readership by about 25% to attract a monthly combined local and overseas readership of 4,38-million readers/unique browsers and 111,6-million page impressions, it was revealed on Monday by the Online Publishers Association (OPA). 9 May 2005 Read more Two new online publishers, Bizcommunity.com and Private Property Listings, have joined the ranks of the Online Publishers Association (OPA) - the organisation that sets the online readership-measurement standards and represents the interests of the country's major web publishers. 9 Mar 2005 Read more South Africa's online publishing industry attracted more than 3,5-million unique users and 106-million page impressions in August and draws a highly-educated, high-earning audience, it was revealed on Monday by the Online Publishers' Association (OPA). 6 Sep 2004 Read more The Online Publishers Association (OPA), representing South Africa's top 16 online publishers and jointly accounting for about three million readers, wishes to express its concern over the continued high pricing of local calls and Internet services by South Africa's national operator, Telkom. 17 Aug 2004 Read more SABCnews.com, the online news presence for the South African Broadcasting Corporation (SABC), has joined South Africa's Online Publishers Association (OPA), it was announced by the organisation on Friday. 27 Jun 2004 Read more Newly elected chairperson of the Online Publishers Association (OPA), Russell Hanly, says the organisation will focus on growing the share of online advertising and broadening the membership of the organisation. 12 May 2004 Read more The South Africa Online Publishers Association (OPA) is pleased to announce its membership of the Proudly South African campaign. 22 Oct 2003 Read more The South Africa Online Publishers Association (OPA) has selected RedSheriff for the supply and delivery of a 'state-of-the-art' Web analytics/metrics infrastructure to OPA members. 7 Oct 2003 Read more