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New marketing for a new generation
The latest challenge facing marketers is to connect with the mobile-first Gen Z. But just because they grew up with a smartphone in their hands not does not mean Gen Z is totally different from their predecessors...

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Marketers must step up to
protect their brands online

Right now you could be forgiven for thinking online advertising is a dog’s dinner. Some commentators are painting programmatic media as a technological nightmare that promises to lower media costs but ends up putting brand ads next to grossly inappropriate content...

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Tencent and Tesla: get ready for innovation and quality from China
Tencent’s investment in Tesla should be transformational in the way we view Chinese brands...

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10 Ways to get your brand on the online shopping list
In a relatively flat market, eCommerce is the one part of grocery shopping that is growing. Last year this growth was 15% to a value of $48bn, and it’s forecast to rise to $150bn globally by 2025...

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Millward Brown Cape Town

Contact: Natalie Otte
T +27 11 202 7000
F +27 21 442 3686

Physical Address: Black River Park North Fir Street, Observatory, PO Box 12923 Mowbray 7705 Cape Town, South Africa

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Nigel Hollis's Straight Talk