| 22 Aug 2012 |
| Marketing & Media | South Africa |
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Marketing & Media, Advertising, Branding, Cinema, CRM, CSI, Design, Digital, Direct Marketing, Education & Training, Events & Conferencing, Exhibitions, Magazines, Marketing, Media, Mobile, Mxit, Newspapers, Online Media, Other Services, Out Of Home, Outsourcing, PR & Communications, Printing, Production, Promotions, Publishing, Radio, Recruitment, Research, Retail, Sales, Sponsorship, Trends, TV, Youth Marketing, 2012 Design Indaba
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Today's top stories
Marketing
 [Mark Schefermann] After studying a B Com Marketing Management at the University of Pretoria for two years, all the lecturers seemed to drill into us were the "4 P's of Marketing". It appeared that that was all there was to marketing. Later on they started to teach us about the extra "3 P's" namely "People", "Process" and "Physical Evidence". Read more >>
Advertising
 TBWA\Hunt\Lascaris Johannesburg has continued its run of creative success with further recognition in the June Ad of the Month Awards. This time around, it received accolades in two media categories where competition can be intense - radio and outdoor. Read more >>
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 The newly released Barracuda Web Filter Firmware 6.0 features new application control capabilities to help organisations assess and enforce social media policy in the workplace. Read more >>
Education & Training
 Europcar officially opened its learning centre in Meadowdale Johannesburg, to benefit both its staff and unemployed school leavers through a variety of short courses and learnerships. The 1 600m 2 building has had R7 million invested into it. Read more >>
Events & Conferencing |  |
 Sunday Times, in association with Foodcorp, has launched its call for entries for the 2012 Sunday Times Chef of the Year competition, which closes on 14 September 2012. Chefs can enter in one of four categories - Chef of the Year; Young Chef of the Year; Stalwart of the Kitchen and Junior Chef of the Year. Read more >>
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Media
 NEWSWATCH: According to a report in TechCentral, the SABC doesn't want any new kids on the terrestrial TV block until analogue signals are ended, and still at the SABC, it's a case of "Investigation? What investigation?" according to IOL. Read more >>
Printing
Following its involvement at the Cape Town and Durban legs of Africa Print Expo, where Nashua won awards for Best Exhibition Stand (Large Category) at both events, the company is taking part in the Johannesburg show this week from 22-24 August 2012 at the Sandton Convention Centre. Read more >>
Radio |  |
[Anthony Duke] In this part of the three-part series on the current state and future challenges of an old medium I look at audience targeting; marketing; music; talk; live internet radio; existing FM stations with web streaming; listener-driven radio; social media; the cloud; and positioning (or the lack of need). Read more >>
Retail
 From 1 September until 31 October 2012, one lucky Engen customer could win one million eBucks, valued at R100 000, as Engen and eBucks celebrate their partnership. Read more >>
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TV |  |
 ESPN has reached an agreement with SuperSport for rights to televise two matches per week from Spain's La Liga, two matches per week from Italian Serie A and two matches per week from the German Bundesliga. The agreement means that ESPN will now feature six live European football matches per week for viewers across sub-Saharan Africa on DStv Channel 230. Read more >>
Youth Marketing
 Collect-a-Can's Artistic Expression Competition, which has been running for a number of years as a school competition, has now been opened to tertiary education students instead and will reward students' creative efforts with prizes, which include an Apple MacBook, an Apple iPad and an Apple iPhone. Read more >>
 SINGAPORE: Effective Measure (EM), a provider of digital media planning solutions in emerging markets and Maxus, one of Asia Pacific's fastest growing communications services groups, have secured a regional partnership to implement EM's highly targeted online strategic solutions following a joint R&D effort. Read more >>
 PARIS, FRANCE / DARMSTADT, GERMANY: "You can never have a conversation about Kenya these days without talking about the mobile revolution," begins a recent op-ed column written by Dickens Olewe of The Star in Kenya, reflecting one of the most promising media development success stories on the continent. Read more >>
More International...
Advertising
 Weg! and go! magazines recently briefed The Red Quarter to develop an exciting and engaging competition for it's readers that would appeal to their common interest - the great South African outdoors. Read more >>ENS has announced the appointment of Ian Hayes, currently the National Head of Corporate and Commercial at DLA Cliffe Dekker Hofmeyr. Ian will be joining ENS in September with his team. Read more >>Digital
 This month the Harvard Business Review published a very controversial piece titled: " Marketing Is Dead" by Bill Lee. The headline and contents have unleashed somewhat of a fire and brimstone backlash from traditional, tradigital and new media practitioners alike. Read more >>Events & Conferencing
 Africa is a continent of contrasts. It is impossible to address Africa's growth challenges without addressing its energy needs as central to the solutions being planned and proposed. Read more >>Exhibitions |  |
 For many years the supplier sector within the exhibition industry was a male dominated arena, however a recent shift has seen women playing a greater role within the sector. Read more >>
 A memorial service for the Lonmin mine workers will be held on Thursday at the same place where the tragedy took place. Read more >>
Government is working around the clock to ensure that the electricity regulatory regime is conducive to increasing private sector participation in the country's energy mix, the Department of Energy said on Tuesday. Read more >>
Infrastructure development is an important part of raising South Africa's potential growth rate while at the same time, it should not be seen as an easy way to make money out of government, Deputy Finance Minister Nhlanhla Nene says. Read more >>
More Government news...
A leading national events and activations company seeks a finance and office manager for KZN to support, facilitate and maintain the inner workings of this fast-paced and exciting company. Read more >>Searching for remarkable freelance web designer that has the power to turn a white canvas into a work of digital art. If you have what is takes send your portfolio. Read more >>A warrior of sentence structure. A pioneer of puns and punctuation. We want driven. We want conceptual. We want the round-house Chuck Norris of through-the-line copy. Read more >>Manage digital workflow, communication process, resource allocation and project controls on integrated campaigns for interactive projects including web development, online, mobile, multimedia executions and online marketing (banners, SEM, email marketing). Read more >>John Brown SA seeks to appoint a dynamic; innovative; extremely detail oriented; sales-passionate advertising manager in Johannesburg. A proven track record of achieving and exceeding targets is compulsory. Read more >>Experienced senior marketing manager required for prestigious mall managerial role. Retail and people management experience essential. Innovative strategic plans. Creative ideas. Budgets. Customer service. PR and events. Own transport Read more >>Itopia Interactive is looking for a talented, creative senior digital media designer to create stunning digital media concepts across various channels. Read more >>Itopia Interactive is looking for junior web designers to help us with various digital projects Read more >>
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- SABEF | ABSA Women in business breakfast SABEF - Cape Town, 25 August
- Social media training BizXnet - Cape Town, 30 August
- The Little Hattery launch party at TRUTH Luxury Brands - Cape Town, 31 August
- Twitter for scientists and researchers HIPPO Communications - Observatory, Cape Town, 3 September
- Disciplinary & Grievance Codes & Procedures Course Printing SA - Johannesburg,, 6 September
- Boot camp: Web, Joomla! and SEM Joomla! Direct - Midrand, 10 September
- 14th Annual EAPA-SA Conference Enov8 Event Management - Somerset West, 18 September
- Here's to another budding spring at Van Ryn's Van Ryn's Distillery - Stellenbosch, 29 September
- Balance - The digital analytics course Britefire - Johannesburg, 11 October
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"The business that considers itself immune to the necessity for advertising sooner or later finds itself immune to business. (via adland)" - Derby Brown
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