Live audio stream debate - Aegis Media

What are the core digital marketing challenges that affect clients digital strategies in Africa?

Aegis Media, home to Africa's leading communication brands, has partnered with Bizcommunity to host a series of debates around the media-marketing arena. These Thought Leader Digitbates (as they are broadcast live via audio streaming and with a live audience) will be broadcast via web-stream on www.thetaxi.co.za, an online radio station based in Cape Town. These hot and often controversial topics of conversation and strategic insights will be uploaded on the Bizcommunity.com site as a podcast post the event.

The first Digibate will be hosted by radio personality Soli Philander - who currently leads the digital radio platform forward in Africa. The debate will be made up of industry innovators (all experts and thought leaders in their particular fields) and will be moderated by Rowlands. The first session will be held on Thursday 8 September 2011 between 09h00 and 11h00 and be centered on "The Africa Question" and will bring into discussion;
• What are the core digital marketing challenges
• What is the main technology platforms driving growth on digital marketing in Africa?
• What is the current level of digital skills across the continent and how does this influence strategies
• How do marketing communication strategies differ across the various African regions?
• Fragmentation of channels, (300+ TV stations, and radio stations) how does this affect what is done on digital channels?

Tune into www.thetaxi.co.za to live audio stream on the 8th or go to www.bizcommunity.com post the debate to listen to the podcasts.

Date: 08 September 2011
Venue: live audio streaming, cape town


 
For more, visit: https://www.bizcommunity.com