Digital strategy for PR

This two-day workshop helps you to get on top of creating a social media strategy and ensures that you catch up on where trends are at.

This workshop covers the following topics:
• Brief history of social media
• Social media trends
• How to create a social media strategy
• Content strategy
• Social media and digital marketing- the bigger picture
• Social media channels: Facebook; Twitter; LinkedIn; Instagram; YouTube
• Social media measurement
• Search engine optimisation



Date: 18 April 2016 to 19 April 2016
Time: 08:30 - 16:00
Venue: ProComm House, 108 Bram Fischer Drive, Ferndale, Randburg, Johannesburg
Cost: R4,880 (discount available for PRISA members)

 
For more, visit: https://www.bizcommunity.com