Persuasive proposals
Good proposal writing starts early in the sales cycle. Asking the right questions, uncovering the right information, and understanding the client's business situation, is vital to developing a winning proposal.
This one day workshop shows you step-by-step exactly how to handle the task of writing a winning proposal.
Topics include:
- Qualification process
- Effective win strategy and developing a client-centred writing plan
- High-impact executive summary
- Creating a compelling value proposition using the persuasive structure
- Smashing through the clutter of clichés and buzzwords
- Writing effective cover letters, company histories, case studies, resumés, proof statements
- Writing traps to avoid
nFold represents the global proposal best practice of Dr Tom Sant. Named one of the Top Ten Sales Trainers in the World by Selling Power Magazine, Dr. Tom Sant is a world-recognized expert in effective selling and persuasive communication. Tom is the author of Persuasive Business Proposals, The Language of Success and The Giants of Sales: Four Ideas that Revolutionized Professional Sales in America.
nFold's trainers are accredited by the international Association of Proposal Management Professionals (www.apmp.org)
Date: 01 February 2012
Venue: SAB Training Institute, 15 Candican Rd, Kyalami, Johannesburg
Cost: R2,390 excl. VAT
Date: 07 March 2012
Venue: SAB Training Institute, 15 Candican Rd, Kyalami, Johannesburg
Cost: R2,390 excl. VAT
Date: 04 April 2012
Venue: SAB Training Institute, 15 Candican Rd, Kyalami, Johannesburg
Cost: R2,390 excl. VAT
Date: 02 May 2012
Venue: SAB Training Institute, 15 Candican Rd, Kyalami, Johannesburg
Cost: R2,390 excl. VAT
Date: 06 June 2012
Venue: SAB Training Institute, 15 Candican Rd, Kyalami, Johannesburg
Cost: R2,390 excl. VAT
Date: 04 July 2012
Venue: SAB Training Institute, 15 Candican Rd, Kyalami, Johannesburg