January 2013 US search engine rankings
US Explicit Core Search
Google Sites led the US explicit core search market in January with 67% market share (up 0.3 percentage points), followed by Microsoft Sites with 16.5% (up 0.2 percentage points) and Yahoo! Sites with 12.1%. Ask Network accounted for 2.8% of explicit core searches, followed by AOL, Inc with 1.7%.
| comScore Explicit Core Search Share Report* January 2013 vs. December 2012 Total US - Home & Work Locations (Source: comScore qSearch) | |||
|---|---|---|---|
| Core Search Entity | Explicit Core Search Share (%) | ||
| Dec-12 | Jan-13 | Point Change | |
| Total Explicit Core Search | 100.0% | 100.0% | N/A |
| Google Sites | 66.7% | 67.0% | 0.3 |
| Microsoft Sites | 16.3% | 16.5% | 0.2 |
| Yahoo! Sites | 12.2% | 12.1% | -0.1 |
| Ask Network | 3.0% | 2.8% | -0.2 |
| AOL, Inc. | 1.8% | 1.7% | -0.1 |
*"Explicit Core Search" excludes contextually driven searches that do not reflect specific user intent to interact with the search results.
Nearly 19.5 billion explicit core searches were conducted in January (up 11%), with Google Sites ranking first with 13.1 billion (up 11%). Microsoft Sites ranked second with 3.2 billion searches (up 12%), followed by Yahoo! Sites with 2.3 billion (up 9%), Ask Network with 536 million and AOL, Inc. with 331 million (up 7%).
| comScore Explicit Core Search Query Report January 2013 vs. December 2012 Total US - Home & Work Locations (Source: comScore qSearch) | |||
|---|---|---|---|
| Core Search Entity | Explicit Core Search Queries (MM) | ||
| Dec-12 | Jan-13 | Percent Change | |
| Total Explicit Core Search | 17,628 | 19,484 | 11% |
| Google Sites | 11,763 | 13,060 | 11% |
| Microsoft Sites | 2,867 | 3,208 | 12% |
| Yahoo! Sites | 2,154 | 2,348 | 9% |
| Ask Network | 534 | 536 | 0% |
| AOL, Inc. | 310 | 331 | 7% |
"Powered By" reporting
In January, 69.3% of searches carried organic search results from Google (up 0.2 percentage points), while 25.6% of searches were powered by Bing.