Sasol has won the Pendoring's Doring prize for the best festival campaign at Aardklop this year, dethroning the usual winner - Klipdrift. Sasol used its campaign 'Kuns met Woema' to brand Aardklop's transport service as well as this year's visual arts. Sasol has donated its prize money of R2 500 to a charity in Potchefstroom.
KykNet's 'Dis die Blou' campaign and the City Council of Potchefstroom's campaign 'Kyk na Potch met 'n ander bril' were the other finalists in the festival campaign category. Aardklop's own festival campaign received a special mention.