DStv to launch BoxOffice movie rentals

MultiChoice will launch BoxOffice, its long-anticipated transactional video-on-demand service, on 21 July 2011, the operator of the DStv pay-TV platform has confirmed.

The service will allow DStv subscribers - at least those with personal video recorder decoders - to rent the latest Hollywood movies. Instead of going to a video shop, though, consumers will be able to hire movies, which have been stored on their decoders' hard drives, from their remote controls.

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