The best adverts that appeared during the month of April, as voted by the Creative Directors Forum:
| NEWSPAPER |
| Product: | Fanatics |
| Title of Ad: | Burglar |
| Client: | Exclusive Books |
| Agency: | Harrison Human Bates |
| Creative Director: | Gerry Human |
| Art Director: | Roanna Williams |
| Copywriter: | Peter Engelbrecht |
| Photographer: | David Prior |
| |
| MAGAZINE |
| Product: | Golf Estate TDI |
| Title of Ad: | TDI Estate |
| Client: | Volkswagen SA |
| Agency: | O&MRST-M (Cape) |
| Creative Director: | Greg Burke |
| Art Director: | David Malan |
| Copywriter: | Wayne Lubbe |
| Production Company: | O&MRST-M Repro |
| Photographer: | Michael Mayersfield |
| |
| OUTDOOR |
| Product: | Alchoholic Beverage |
| Title of Ad: | Pool Table |
| Client: | Guinness |
| Agency: | Saatchi & Saatchi (SA) |
| Creative Director: | Brett Wild |
| Art Director: | William Hammond |
| Copywriter: | Steve Straw |
| Production Company: | Hue Grey / Hillex Printers |
| Photographer: | Mike Lewis |
| Illustrator: | Grant Linton |
| | |
| TELEVISION/CINEMA |
| Product: | Cell C |
| Title of Ad: | Spinach |
| Client: | Cell C |
| Agency: | Net#work BBDO |
| Creative Director: | Mike Schalit |
| Art Director: | Graeme Jenner / Julian Watt |
| Copywriter: | Graeme Jenner / Julian Watt / Brad Reilly |
| Production Company: | African Motion Picture Company |
| Audio Engineer: | Dave Harris - Cut n Paste |
| |
| RADIO |
| No award this month. The following ad placed first, but will not go through to ad of the year. |
| Product: | Coca Cola Light |
| Title of Ad: | Snort |
| Client: | Coca Cola |
| Agency: | Lowe Bull Calvert Pace (Gtng) |
| Creative Director: | Rob McLennan |
| Copywriter: | Catherin Mcpherson / Avalon Dos Santos |
| Production Company: | Sonovision Studios |
| Audio Engineer: | John Burns |
You can read CDF Chairman Sandy de Witt's comments and view the ads online at www.voicebank.co.za.