Turning your art into profit making business

Workshop overview

This workshop is about helping creatives who have businesses or dream of starting one. This four week course gives creatives the tools needed to transform their creative ideas and creative products into viable and sustainable business opportunities. By the end of the workshop, students will walk away with practical tools to be able to transform their ideas into profit making creative businesses.

Key topics

1. Debunking the "starving artist" myth
2. What is a creative entrepreneur?
3. The mind and habits of the creative entrepreneur
4. Your IP is your currency
5. Don't sell yourself short
6. Desperation vs inspiration
7. Collaboration is the key to success
8. Learning to work with non-creatives
9. The right brain vs left brain debate
10. Overcoming procrastination and mental block
11. The dreaded 'p' word - paperwork!
12. Getting the contract right
13. Your office space
14. Management tools for the artist
15. Operational tools for the artist
16. Branding yourself as an artist
17. Marketing your work
18. Selling your work
19. Managing your finances

About the facilitator

Busisiwe Ntintili is an experienced creative entrepreneur: writer, director, producer, designer and training facilitator. Her company, Sidewalk Productions, has been in operation since 2005 and focuses on transformational entertainment and creative skills training. She has been working with the written word for more than twenty years. She produced her first professional play at the tender age of 13 under the New Jersey Young Playwrights Programme. She holds a Bachelor of Arts (Honours) Degree in English Literature and French from Rutgers University, New Jersey, USA. Since her return from the USA in 1999, where she spent twenty years of her life and received all of her formal education, Busisiwe has been consistently working as a creative practitioner in South Africa.

Her talents have been employed in various media and entertainment companies: from the advertising agency Leo Burnett, to the radio station 94.7 Highveld Stereo, to museums, all three major television broadcasters and educational institutions like Monash University and Big Fish School of Film. She has written for the past 15 years for South African television and film, ranging from soapies to comedies, feature films to mini-series and drama series. The writing teams she has been a part of have regularly been recognised by SAFTA awards for Best Drama Writing Teams. Her creative experience spans head writing for Noah's Ark, Generations, Mutual Friends and Vuka Mawulele, Scriptwriting for Isidingo, Jozi H, Heartlines, 4Play, Intersexions, Mzansi, LoveLife and directing drama series, corporate videos and documentaries, including a parliamentary documentary about the 1956 Women's March and a series of 25 short films for the launch exhibition of Freedom Park Museum.

Busisiwe has been interviewed at length about writing and the state of the arts on radio programmes, magazines, newspapers and television. Her lifelong vision is for her work to contribute to restoring the pride of the South African child, to highlighting the beauty, originality, perseverance and humanity of the South African people, and to giving South Africans creative tools to transform their lives.

Dates, times, costs and venue

Dates: The course will take place over four Sundays: June 7, 14, 21, 28
Time: 10.00 AM - 06.00 PM
Location: Sidewalk Media, 39 Gwigwi Mrwebi Street, Newtown, Johannesburg
*Refreshments will be provided.

Cost: R3,600 (student rate R1,800 with student card)

Please submit payment into this account

Sidewalk Productions CC
62099736559
Current/Cheque
First National Bank
Sandton, Johannesburg
254605

To register email your proof of payment to moc.evil@hsatsb.

For queries

Contact: Busi Ntintili
Company name: Sidewalk Media
Telephone number: +27 11 039 6160
Email address: moc.evil@hsatsb

Date: 07 June 2015 to 28 June 2015
Time: 10:00 - 18:00
Venue: Sidewalk Media, Johannesburg
Cost: R3,600

More info:

39 Gwigwi Mrwebi Street, Newtown, Johannesburg